Product Marketing Manager
Ready to join an amazing team ofmarketing and communication professionals? We are looking for an experienced ProductMarketing Manager to create powerful positioning and messaging for oursuite of products.
Our ideal candidate is a creativeprofessional with a strong background in B-to-B product marketing. You must beable to learn new markets quickly and develop engaging messaging for variousbuyer personas to drive demand. In addition, you must be able to work acrossinternal departments to facilitate go-to-market activities, including rollingout new products to the market and product updates to existing customers. Forthis position, it's also essential to be up-to-date with new technologies andmarketing trends.
Responsibilities include:
· Be the expert on our buyers; Create and updatebuyer personas and be the voice of the buyer internally
· Collaborate with cross-functional teams andexecute go-to-market activities
· Be able to articulate the strengths, weaknesses,opportunities and threats for various products
· Support internal marketing partners indeveloping, producing, and delivering high quality materials in demandcampaigns
· Ability to learn quickly in a fast-pacedenvironment and multi-task effectively
· 2+ years experience in enterprise productmarketing, product management, or related fields
· BA/BS degree in marketing, communication, orother relevant field preferred
· Have strong interpersonal skills to engage withtechnical and sales communities
· Experience in insurance or financial servicespreferred
· Project management skills and attention todetail
· Proficiency in MS Office
· Excellent verbal communication, presentationskills, and writing proficiency