Marketing Analyst at CircleCI

| Greater Denver Area | Remote
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This role is responsible for measuring the effectiveness of our marketing spending, ensuring our demand generation results are tracked, and forecasting revenue. This role is strategic in its modeling and discovery of growth opportunities. The Marketing Analyst reports to the VP of Marketing and Demand Generation.

This role works closely with finance to track, forecast, and budget our spending. It is also tied closely with our product and revenue teams to measure our marketing results.

This role regularly constructs customer lifetime values and uses them to determine the efficiency of our spending across different marketing channels. This person is in charge of modeling new revenue resulting from our marketing spending as well as the upsell, downgrade, and cancellation rates of our customers.

About Demand Generation at CircleCI

As part of the Marketing team, Demand Generation is responsible for driving signups and leads to the CircleCI platform. We work in cross-functional teams, use data and user research to drive our decision making, believe in delivering quickly, measuring our results, and constantly refining our approach. We love to talk to customers and partners. We prioritize work that delivers the most impact, and is measurable and achievable.

What you’ll do:
  • Regularly produce revenue and growth forecasts
  • Report on marketing efficiency monthly
  • Drive the annual, quarterly, and monthly planning processes
  • Report regularly on all marketing and lead metrics
  • Determine the largest opportunities for improvement in our sales funnel
  • Work with finance to create budgets and ensure the marketing team spends within budget
  • Work with product team to find opportunities for growth in our user base
What we're looking for:
  • A minimum of 2 years relevant experience
  • Expert Excel skills
  • Experience with Amplitude, Segment, Looker, Bizible, and Salesforce a plus
  • Strong communicator and collaborator within and across departments
  • Experience with SQL
  • Previous experience at a B2B SaaS company a plus
  • Degree in economics, business, math, statistics, engineering, or other quantitative field preferred
About CircleCI

CircleCI is the world’s largest shared continuous integration/continuous delivery (CI/CD) platform, and the hub where code moves from idea to delivery. As one of the most-used DevOps tools - processing more than 1 million builds a day - CircleCI has unique access to data on how engineering teams work, and how their code runs. Companies like Spotify, Coinbase, and BuzzFeed use us to improve engineering team productivity, release better products, and get to market faster.

Founded in 2011 and headquartered in downtown San Francisco with a global, remote workforce, CircleCI is venture-backed by Base10, Greenspring Associates, Eleven Prime, IVP, Sapphire Ventures, Top Tier Capital Partners, Baseline Ventures, Threshold Ventures, Scale Venture Partners, Owl Rock Capital, Next Equity Partners, Heavybit and Harrison Metal Capital.

CircleCI is an Equal Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

Colorado Salary Range: $73,500 - $86,500/yr

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Technology we use

  • Engineering
  • Sales & Marketing
    • GolangLanguages
    • ClojureLanguages
    • ReactLibraries
    • SalesforceCRM
    • MarketoLead Gen

Location

Downtown Denver, North Capitol Hill area. Your favorite coffee shops and restaurants are all steps from the office, as well as transportation lines.

An Insider's view of CircleCI

What’s the vibe like in the office?

The Denver office is collaborative, ambitious and exciting. We are located downtown near a bunch of fun bars and restaurants. Everyone comes into the office everyday looking forward to the challenge at hand, which is refreshing to start your day with!

Nick

Commercial Account Executive

How do you collaborate with other teams in the company?

Building a business in which collaboration is a cultural norm is a team sport! Slack and video chats with team leaders and team members alike, I find the frequent sharing of our best ideas and insights really encourages team players, gains support for critical initiatives, and provides a level of trust to converse openly about difficult issues.

Jessica

Senior Manager of Account Based Marketing

What makes someone successful on your team?

Our team and office culture is so engaging. It’s awesome to be in a place where we’re actively curious about what other roles in the company do and what their challenges are. That reinforces two core attributes of successful sales executives that are curiosity and passion for both our customers and our peers.

Brandon

Sales Manager

How do you empower your team to be more creative?

Through cultivating open and honest communication. I encourage my team to voice their ideas, think outside of the box, and to take ownership to find creative solutions to resolve customer issues.

Becky

Senior Manager, Customer Success

How do you make yourself accessible to the rest of the team?

Everyone on the team and the company can and will reach out to me. I also attend weekly stand-ups in our Denver office, regularly ask for feedback in our team slack channels, and stay in touch with managers and ICs when it comes to deals, problems, etc.

Chris

VP of Sales

What are CircleCI Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Stocked Kitchen
Happy Hours
Professional Development Benefits
Diversity Program
Promote from within
Continuing Education stipend

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