Head of Solutions and Hardware Product Marketing

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Company

Zoom Video Communications is for you. We help you express ideas, connect to others, and build toward a future limited only by your imagination. Our frictionless communications platform is the only one that started with video as its foundation, and we have set the standard for innovation ever since. Zoom is redefining the future of communications. 

The Role

We are looking for a Head of Solutions & Hardware Product Marketing leader to manage a team of exceptional product marketers who define and empower the strategic GTM direction of our collaboration and hardware partner solutions. Driving positioning, personas, messaging, contents, training and education, pitch decks and sales collaterals, the team operates with an insights-led customer-centric approach that shapes our product recognition and differentiation. The role will own the strategy for building trust and effectively telling the story of Zoom’s solutions across all segments and verticals.

The ideal candidate has a blend of strategic mindset, technology expertise, and managerial skills who drives execution with a result-oriented and measurement-based mindset.

Responsibilities

  • Provide a strategic vision for Zoom’s solutions and hardware partner GTM and ensure robust and flawless execution of its mission

  • Develop and lead integrated cross-functional business plans that build recognition and differentiation through an insights-led customer-centric approach

  • Articulate our Zoom value propositions, understand unique personas, and ensure customers fully recognize Zoom benefits

  • Drive new product launches and success — including GTM strategy, pricing, messaging, AR, sales enablement, campaign assets

  • Identify partners for application development, integration, and go-to-market

  • Align with customer marketing and demand generation teams to create sales tools, integrated campaigns and marketing assets that make an impact throughout the buyer’s journey 

  • Participate in joint customer meetings to elevate the Zoom solutions discussions, to identify customer/market requirements and to support the sales team in achieving their revenue and growth targets

  • Work closely with product management to ensure that market and industry-specific needs are translated into product requirements

  • Lead and mentor a team of talented product marketers; hire and cultivate new talent to support new collaboration and room solutions and hardware partner efforts

  • Build and deliver keynote level content and strategic events

  • Understand the product and unique personas and use cases 

  • Shape analyst’s PoV through inquiries, briefings, and other strategic engagements

Professional Skills

  • You have demonstrated experience and passion for innovation and technology

  • You think outside of the box and identify new ways of GTM

  • You have excellent communications skills – written and verbal – and enjoy speaking at events and webinars

  • You are great at aligning teams to achieve a common goal

  • You excel at building relationships in a matrix environment

  • You are accomplished at creating differentiated messaging and assets

  • You balance strategic thinking with tactical execution

  • You use quantifiable metrics to measure performance

  • You think globally, understand different cultures and enjoy working as part of a global team

  • You enjoy working in a fast-paced environment

Requirements

  • Bachelor’s degree / MBA (preferred)

  • 15+ years of professional experience in sales and marketing roles, including vertical marketing, and 8+ years of management experience

  • Working knowledge of video / phone / chat communication (incl. but not limited to hardware partners, developers, security, etc.) and industries’ best practices in the competitive space.

Ensuring a diverse and inclusive workplace where we learn from each other is core to Zoom’s values. We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records as well as any qualified applicants requiring reasonable accommodations in accordance with the law.

We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

All your information will be kept confidential according to EEO guidelines.

Given Zoom’s status as a federal contractor, we are subject to President Biden’s Executive Order requiring COVID-19 vaccinations for all US employees. As such, Zoom requires all US employees, including remote employees, to be fully vaccinated. Zoom will consider requests for reasonable accommodations for religious or medical reasons as required under applicable law.

Explore Zoom:

  • Hear from our leadership team

  • Browse Awards and Employee Reviews on Comparably

  • Visit our Blog

  • Zoom with us!

  • Find us on social at the links below and on Instagram

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Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • Shell/BashLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • DjangoFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • AWSDatabases
    • SalesforceCRM
    • ClariCRM
    • OutreachEmail
    • KnowledgeTreeEmail

Location

We are located North of the DTC area. Just a short drive away you can find trendy restaurants, bars, and the Cherry Creek Reservoir!
The United We Tech Series: The Zoom Episode
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An Insider's view of Zoom Video Communications

What’s the vibe like in the office?

This office is fun, driven, smart, and happy. We’re proud of each other, our product, and how we work hard to make our customers happy and cared for.

Michael

Developer Advocate

What projects are you most excited about?

Right now, I’m most excited about optimizing our enablement programs at Zoom. As our team grows, it’s vital that we scale our programs and processes thoughtfully to ensure every Zoomie feels comfortable, confident, and equipped for success in their role. Watching individuals evolve as Zoom experts is both fun and fulfilling!

Ashley

Customer Success Operations Manager

How has your career grown since starting at the company?

In my year and a half at Zoom, I’ve had the privilege of moving from a BDR, to a Team Lead, to an Account Executive. Through each step, my manager was transparent, approachable & committed to my own professional growth. Zoom recognizes that not all career paths are the same, and each manager takes an individual approach to identify what drives you.

Nicole

Small/Medium Business Account Executive

How do you empower your team to be more creative?

One of the things I love about Zoom is the trust they have in me that allows me to be creative. Being a leader at Zoom I'm able to watch my team collaborate and teach each other. For me that's creativity. People with different ideas and experiences working together with one purpose. By empowering people to be creative you open the door to success.

Tuckett

SMB VAST Sales Manager

What makes someone successful on your team?

Teamwork is in our day to day, not only with other BDRs, where each can provide different points of view in a situation, but also with the Account Executives that are an indispensable guide to succeed when looking for new clients.

Sandra

Business Development Rep.

What are Zoom Video Communications Perks + Benefits

Zoom Video Communications Benefits Overview

Zoom offers a wide range of benefits and perks to ensure our employees feel supported, enriched and cared for including free books, a wellness credit of $300 per month, and a multitude of Zoom-sponsored activities and celebrations to help you Work Happy.

To deliver this happiness to our employees, Zoom employs above-market and progressive compensation programs. At Zoom, we believe this is achieved through analyzing total direct compensation holistically. We offer all employees equity, allowing them to become owners who are vested in and benefit from the long-term success of the company.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
The Happy Crew is comprised of around 150 volunteers globally that deliver happiness internally to Zoom Employees!
Open door policy
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity Employee Resource Groups
Employee Resource Groups include Veterans and [email protected] with more on the way!
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Mentorship program

Additional Perks + Benefits

Zoom listens to its employees. We’re growing and want our employees to be as happy as possible. One way we deliver this happiness is by continually building our benefits programs to best fit the wants and need of our employees. We also hold monthly Zoom Meetings with the whole company and our CEO Eric Yuan himself addresses questions or concerns submitted by employees. If you want to feel heard and appreciated join us in our ever evolving company and product!

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