Digital Ad Ops Specialist

| Western Colorado
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Job Description:

We’re looking for an energetic, detail-oriented and analytically-minded self-starter to help manage digital media campaigns. This position will cover the spectrum of our ad operations including campaign set-up, delivery, optimization, troubleshooting of campaigns, reporting and end-of-campaign analysis. This is a unique opportunity to get hands-on experience in the ad tech and outdoor industries, as well as the opportunity to work and grow alongside established digital marketers and leadership team.

Primary Job Responsibilities:

  • Work directly with the Senior Ad Operations Manager and to perform all aspects of campaign management, including implementation, testing, deployment, delivery and optimization of ad campaigns from clients.
  • Work closely with the Client Strategy team to provide updates and ensure they are kept apprised of all developments within trafficking that may impact their campaigns.
  • Perform QA for all campaigns that go live.
  • Ensure smooth delivery of campaigns by maintaining and monitoring online dashboards.
  • Develop optimization strategies on a campaign-by-campaign basis to maximize both yield and advertiser performance.
  • Execute delegated tasks in timely manner with attention to detail.
  • Conduct competitor research related to client verticals.
  • Keep on top of industry trends in online advertising and ad operations.

Knowledge & Skills:

  • Highly proficient in Excel – adept with pivot tables, vlookups, and formula building for text manipulation and data analysis.
  • Basic familiarity with general web technologies used by ad codes (HTML, Javascript, Flash, etc.) or a strong willingness to understand them.
  • Strong data analysis, problem solving, and decision-making skills.
  • Positive attitude, and a genuine interest in working in a startup environment and wearing multiple hats as needed.
  • Strong written and verbal skills, confident working with internal and external teams via email and phone; friendly, positive, service-oriented personality.
  • Analytical mindset that can pull and discuss patterns from data.
  • Comfortable learning new technology and programs.
  • Ability to apply marketing concepts to achieve business goals.
  • Excellent organizational and project management skills.
  • Aptitude for understanding consumer behavior.
  • Ability to prioritize projects, pay excellent attention to detail, and multi-task.
  • Function effectively under pressure and maintain a sense of humor.
  • Strong interpersonal and collaboration skills.
  • Willingness to help wherever needed, and to encourage teamwork.
  • Work effectively in a diverse team environment.
  • Possess mindset for long term career and development.
  • A desire to work smart and play hard. Carbondale is an outdoor mecca with access to world-class skiing, biking, climbing, fishing and whitewater boating. City slickers look elsewhere, our ideal candidate will maximize their free time and enjoy everything our valley has to offer.

Education & Experience:

  • 4 year degree in Marketing, Business or related field is desirable, but not required.
  • Passionate about marketing and data
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Did we just describe your dream job? Shoot us a resume and a brief note on why you think you are a great fit at [email protected] with the email subject “Digital Ad Ops Specialist”.
Apply now
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Did we just describe your dream job? Shoot us a resume and a brief note on why you think you are a great fit at [email protected] with the email subject “Digital Ad Ops Specialist”.
Apply now
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