Ibotta is seeking a Director of Product Marketing to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. This role will lead a team responsible for the overarching go-to-market messaging, positioning, and materials in partnership with leadership across revenue, technology, and marketing organizations.
This position is located in Denver, Colorado as a hybrid position, requiring 3 days in office. Preferred in-office hybrid days are Tuesday, Wednesday and Thursday. Candidates must live in the United States.
What you will be doing:
Serve as a liaison on GTM campaigns across technology, business development, revenue, and marketing organizations - generating alignment on key objectives, launch strategy, and success metrics.
Develop materials across the full GTM (including but not limited to, proposal decks, competitive analyses, and customer playbooks) in partnership with Sales Enablement
Drive external product releases, maintenance of our product portfolio, and feature roadmapping in partnership with the product management organization
Provide coaching, career development, and organizational strategy for an impactful, autonomous team of 3+ product marketing professionals
Generate clear direction and team accountabilities. Monitor team progress and remove obstacles to optimize work processes. Prioritize roadmap commitments and align with organizational goals.
Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency & A good idea can come from anywhere.
What we are looking for:
8+ years of experience in a product marketing or related role
4+ years of management experience
Bachelor's degree in marketing, business, or a related field
Technical Skills: Advanced Excel skills, Salesforce, Highspot, and Hubspot preferred
Excellent written and verbal communication skills, with the ability to create compelling narratives and effectively present ideas.
Background in product marketing, preferably in B2B technology with a consistent record of ideating and deploying effective product marketing strategies
Proven experience collaborating successfully with cross-functional stakeholders, including senior executives (e.g. Sales, Marketing, Product, Sales Operations, Enablement, Customer Success)
An accountable self-starter with the ability to motivate a team