VP of Marketing
We're Growing Like Crazy!
About this Position
This is a full time position at a growing startup with generous benefits and competitive salary. The mission of the VP of Marketing is to strengthen the Let’s Roam (formerly Big City Hunt) brand, and marketing presence. We will rely on this individual to grow our marketing department by creating profitable marketing strategies and building a team of skilled employees. While our marketing department grows this individual will handle day-to-day marketing initiatives. We're a company that encourages and values all ideas, and if you work with passion you'll growth with us and learn something new each day.
Outcomes
Build a robust, efficient marketing team
Create a consistent new lead funnel for private events including team-building, fundraising, bachelor/ette, and schools
Create and implement profitable new user acquisition strategies in a variety of different marketing channels including digital, paid social, paid search, influencer sponsorship, traditional advertising, and SEO/SEM.
Increase brand recognition and strengthen our brand image while ensuring consistency across all media
Increase media coverage and act as a representative to the media
Develop a profitable marketing plan and oversee its day-to-day implementation
Establish key customer metrics and KPIs
Organize KPI’s and data to create business decisions
Implement marketing initiatives for holidays
Your Competencies
Proven success in traditional and innovative campaigns across the broad spectrum of today’s marketing channels
Strong experience developing high level marketing and brand strategy
Experience marketing for early-stage startups
Strong leadership experience
Experience managing large budgets or building large-scale advertising initiatives
Position Description
Strategize and implement day-to-day marketing initiatives
Implement paid social (facebook, twitter, instagram)
Implement paid search
Remarketing campaigns
Collaborate with sales organization to increase leads, improve lead to close percentage, and improve marketing materials
Recruit, train, appraise, supervise, support, develop, promote and guide a qualified team
Create strategic partnerships
About You
You want to build something incredible. You are creative, independent and have a love for learning. You have a sense of humor, you're a self-starter, problem solver and natural leader. You communicate openly, share your ideas and don't shy away from feedback. You challenge both yourself and others around you. You are ready to inspire people to explore the world and connect with others. You have at least two years of sales experience.
About Big City Hunt
Big City Hunt is a startup that helps people explore the world and connect with each others. Our scavenger hunts help people connect with their environment through fun challenges and interactive games. We’ve helped friends explore the city, couples propose, and companies have a better work culture. Our company was founded two years ago and we plan on growing fast!
Our Culture
We at Big City Hunt can’t let our customers have all the fun. This growing company is always working hard but you'll find a friendly atmosphere where everyone's opinions and ideas matter. We want you to flourish and grow with us so you’ll have the opportunity to explore your own ideas and projects, even if they are not related to your day-to-day. You will be challenged to find ways to improve the customer experience and yourself.
Benefits
As a travel focused company, we encourage our employees to explore the world and discover new ideas.
Build Something Amazing. You will be part of a small team that is building something big. You will be able to shape our company and have a huge impact on how people travel and connect with each other.
Great Company Culture. A small and creative team that allows you to make an impact on our customers’ lives while having fun and challenging yourself.
Rest and Relaxation. 4 weeks paid time off, nine company holidays, paid sick days, paid volunteer days.
Golden Ticket. Up to $800 after your first year for a roundtrip flight to any city with a scavenger hunt in it.
Health benefits. Medical after your first 35 days.
Wellness Benefits - A monthly reimbursement for gym memberships, fitness activities, massages, nutritional counseling, weight-management programs, or other programs that build a healthier lifestyle.
Always Learning - Each year get a $450 reimbursement to learn something new that helps you grow: anything from music lessons to online classes.
Grow Your Comfort Zone - Each year get a $200 reimbursement to do something that scares you and you’ve never done before.
Enjoy The Office - Snacks, food, and standing desks.
Reports to: Charlie, CEO
Apply To Join Our Team
https://goo.gl/forms/AYe6Oiqjz8sc2vn92