Social Media Manager at Likemind
WHAT YOU'LL DO
- Help establish and hone brand voices and storytelling styles that are consistent, compelling, and distinctive
- Build and program daily, weekly, monthly social posting schedule
- Work in lockstep with staff editors, staff writers to shape social strategy and posting schedule
- Collaborate with Senior Photo Editor, photo staff in selection and curation of images (plus video) for maximum social impact.
- Recruit, hire and manage Assistant Social Media Managers
- Develop and pitch content ideas to editorial focused on social engagement and audience growth
- Regularly report and analyze audience growth, engagement, behavior to editorial, brand group and larger organization
- Track larger developments in the social media universe — emerging platforms, changes in existing players — to keep our brands relevant, on track and at optimal performance
- Merge editorial artistry and creativity with data science to author social experiences that engage our audience, improve key metrics, and drive revenue
- Faithfully translate company mission, core values into everyday tasks and projects
WHAT YOU'LL NEED TO BRING
- 7+ years as a social media manager for a successful consumer-facing brand
- Fluent mastery of social media platforms, and instinct for what makes content viral
- Exemplary written, verbal, and visual communication skills
- Solid, obsessive grasp of data and metrics as they relate to social media, audience growth, revenue and brand penetration
- Hunger and metabolism for (good!) work in a fast-paced editorial operation
- Bachelor’s Degree in writing, communications, marketing, or other related fields
- Equal parts strategic and creative energy; you’re a self-starter who loves to collaborate, learn, and innovate
- Experience and interest in building and curating gamified educational experiences on social media
- A passion for learning, knowledge-sharing, and the optimistic potential of the internet, including email and the inbox
- Proficient knowledge of email marketing
- Hunger and metabolism for (good!) work in a fast-paced editorial operation
- Curiosity, expertise and/or ability to quickly soak up knowledge on a broad range of topics
- Proven track record for smart, consistent idea generation
- Ability to stay organized and tackle multiple tasks at a time
- This position will operate remotely and interact with our hubs in Denver, LA, New York and Buenos Aires.