SEO Specialist at SumUp

| Greater Boulder Area
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SEO Specialist (Boulder, Colorado)

At SumUp, we create powerful, easy-to-use financial solutions that allow small businesses to accept payments. With merchants in over 31 countries using SumUp to accept payments, we’re building the first-ever global card acceptance brand. Using a founder’s mentality and a “team-first” attitude, our teams across Europe, South America and the United States work together to ensure that small business owners can be successful doing what they love.

Your impact at SumUp

As a SEO Specialist, you’ll be responsible for growing our US domain through organic search in order to meet our aggressive goals. You’ll own our SEO strategy, technical execution of the strategy, maintaining SEO best practices, data analysis and reporting. On a daily basis you’ll evaluate our domain performance and use data-driven insights to improve our organic presence. 

This role sits within our Marketing team. We’re a diverse group working in the fields of Product Marketing, Online Marketing, Brand, CRM, Content, CRO, SEO and Social Media. Together, we devise innovative strategies to grow SumUp’s brand, attract new customers, and keep existing merchants excited about our products. If you’re excited about empowering small business owners around the world, we’d love to hear from you.

Main Responsibilities:

  • Create an SEO strategy that drives results
  • Support marketing activities like content creation across a cross-functional marketing pipeline
  • Deliver consistent high-quality content and articles
  • Run in-depth competitor analysis
  • Build a creative link building strategy to bring SumUp’s domain to the top of organic search
  • Develop and run ad hoc reports and analysis to answer business questions when needed
  • Analyze data to monitor marketing effectiveness and opportunities across a range of KPIs
  • Show a strong focus on ROI tracking and monitoring, constantly identifying ROI opportunities

Requirements:

  • Bachelor's degree in Statistics, Mathematics, Marketing, Finance, Economics, Engineering or a related field required
  • Highly proficient in Google Analytics, Search Console, and Tag Manager
  • Min. 2-3 years of SEO experience with a focus on generating ROI driven results
  • Strong analytical skills, with the ability to generate, analyze and interpret data to make data-driven decisions and share meaningful metrics
  • Quick learner in a complex and technically-minded environment
  • Execution focused and goal oriented, with excellent project management and time management skills, with the ability to prioritize and quickly execute high-quality work
  • Proactive, with the ability to function well in a fast-paced, dynamic environment with competing priorities
  • Self-motivated, energetic and agile with the ability to work both independently and cross-functionally
  • Familiarity with marketing automation, CRMs, and personalization platforms a plus
  • Previous experience with Tableau and SQL a plus
  • Agency experience is a plus

Why you should join SumUp

  • Be part of a welcoming community of more than 2,000 people from over 52 nationalities
  • Startup environment and small, cross-functional teams  
  • 50% employer-paid Medical, Dental, Vision Insurance and company-paid life insurance
  • FSA & 401K Retirement Plan (up to 3.5% employer matching when you elect to contribute up to 6%)
  • Paid vacation and holidays immediately available upon hire
  • Ongoing access to professional development tools, job training, and industry conferences
  • Free on-site refreshments, snacks (fruits, cereals, nuts, etc.), and team meals
  • Fun company outings, team events, birthday lunches, yoga, happy hours, hikes, etc.

SumUp encourages you to apply even if you don’t meet all requirements for the position.  SumUp believes in supporting candidates and employees throughout their career journey so we encourage you to apply.  SumUp is committed to a diverse, equitable and inclusive workplace.

SumUp is committed to fair and equitable compensation practices.  The salary range for this position in Boulder, CO is $55,000 to $70,000.  Compensation will be finalized by candidate’s relevant work experience, skills, certifications and geographic location.

About SumUp

We believe in the everyday hero.

Small business owners are at the heart of all we do, so we create powerful, easy-to-use financial solutions to help them run their businesses. With a founder’s mentality and a 'team-first’ attitude, our diverse teams across Europe, South America and the United States work together to ensure that the small business owners we partner with can be successful doing what they love. 

SumUp is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. SumUp does not make hiring or employment decisions on the basis of race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. SumUp also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.

SumUp will not accept unsolicited resumes from any source other than directly from a candidate.

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Technology we use

  • Product
  • Sales & Marketing
    • Google AnalyticsAnalytics
    • MixpanelAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • FigmaDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • Objectives & Key ResultsManagement
    • Contentful CMSCMS
    • SalesforceCRM
    • Marketing CloudEmail

Location

SumUp is located on Pearl Street in downtown Boulder with beautiful views of the Flatirons and access to restaurants, bars and public transport.

An Insider's view of SumUp

What’s the vibe like in the office?

Our SumUp Boulder office is full of collaboration! We work in an open environment and our team is cross-functional. SumUp is constantly growing and while being on this amazing journey we just enjoy learning from each other!

Mora

Head of US Customer Support

How has your career grown since starting at the company?

SumUp USA is still small, so all the team members have a founder's mentality. We interpret this as the ability to be self-driven, think pragmatic, and do more with less. I have put lots of work into growing our business, and as our company grows, so does my team and my responsibilities!

Brian

Head of Performance Marketing

How do you make yourself accessible to the rest of the team?

Everyone is always welcome to approach me. We work in an open office with an open door policy and team members can always come to me with ideas and feedback.
Also, we discuss new initiatives and celebrate successes during the weekly all hands.

Jan

Managing Director

What are SumUp Perks + Benefits

SumUp Benefits Overview

SumUp is located on Pearl Street in downtown Boulder. Beyond the beautiful views of the Flatirons from our office we offer:

- Health, dental, vision and life insurance
- FSA & 401k retirement plans
- Immediately available PTO
- Startup vibes + cross-functional teams
- Weekly team events and milestone celebrations
- A rotating selection of free beer
- Free EcoPass for public transport all around Colorado
- One Outdoor/Powder Day a year! This is why we work in Boulder right?

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Free Bus Pass
Stocked Kitchen
Some Meals Provided
Parking
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Cross functional training encouraged
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