Product Marketing Manager Platform+ at VIZIO (Greater Denver Area, CO)

| Greater Denver Area | Hybrid
Employer Provided Salary: $86,000-$134,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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Employer Provided Salary: $86,000-$134,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
About the Team
VIZIO's Inscape Technologies, LLC. is pioneering big data products from smart TV viewing data. We're actively looking for a passionate and experienced Product Marketing Manager to join the Inscape Product team and drive commercial marketing efforts dedicated to TV data licensing solutions at VIZIO. You will play an essential part in ensuring our solutions are differentiate in the industry. As a Manager, Product Marketing, you'll partner closely with product development, sales, vendors, business planning, and other teams to build messaging, programs, and execute go-to-market strategies that drive adoption and grow revenue for our advanced TV data licensing solutions.
What You Will Do
  • Facilitates the building and execution of marketing plans and strategies across functions to achieve product revenue goals.
  • Lead efforts to compile and evaluate market intelligence to identify opportunities, analyze competition and define strategies to create differentiated value proposition for our existing and new customers.
  • Lead engagements with other stakeholder teams, customers, and the field to understand customer/partner needs and identify investment priorities (e.g., marketing, feature sets, sales resources).
  • Design and influence market research with high impact on the evolution of INSCAPE data products.
  • Design Inscape's Go-to-Market strategies.
  • Drive the development and framework of messaging and positioning with stakeholders and managers.
  • Deliver thoroughly researched messaging and positioning framework with a broader set of proof points and crisper overall storytelling.
  • Create and support sales enable materials and marketing collateral.
  • Integrate user-experience feedback in product updates and innovations.

About You
  • Bachelor's Degree in Marketing or related field.
  • 3+ years in product marketing and commercial storytelling leading cross-collaboration and driving thought leadership.
  • Foundational comprehension of the multi-faceted drivers of product revenue and strategies across the entire market experience (price, channel, product, promotion, etc.)
  • Exceptional interpersonal, written, communication and presentation development skills.
  • Passionate about data and measurement products and uses insights to tell stories.
  • Experience with launching and driving adoption for new data products and services.
  • Exceptional ability to increase competitiveness and market share.
  • Ability to develop strong customer relations and feedback channels.
  • Advanced competency in researching market trends and consumer behavior.
  • Ability to identify strategic industry partnerships and build effective networks.
  • Intelligent, quick learner with an analytical orientation, consensus building skills, and consultative style.

About VIZIO
We are Beautifully Simple.
Headquartered in Irvine, California, VIZIO is a leading HDTV brand in America and the #1 Sound Bar Brand in America. VIZIO's mission is to deliver high performance, smarter products with the latest innovations at a significant savings that we can pass along to our consumers. Our loyal following and industry-wide praise continues to grow as we redefine what it means to be smart.
VIZIO, Inc. is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.
We do not accept unsolicited agency resumes. We will not pay fees to any third-party agency, outside recruiter or firm without a mutually agreed-upon contract and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes will be considered our property and will be processed accordingly.
For California and New York-based employment: The minimum salary for this position is $86,000/year. The maximum salary for this position $134,000/year. The compensation package includes the annual bonus in addition to a range of medical, dental, vision and other benefits.
For Colorado-based employment: The minimum salary for this position is $86,000/year. The compensation package includes the annual bonus in addition to a range of medical, dental, vision and other benefits.
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
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Location

VIZIO has opened a stunning new office in Cherry Creek, Colorado located in the middle of great shops, restaurants and more!

An Insider's view of VIZIO

How does your team reward individual success?

My team grows and learns together. Individual successes are highlighted and celebrated as a group. Each engineer has the opportunity to showcase their skills and demonstrate new technologies. This knowledge share builds rapport and accelerates their own professional development.

Alli

Manager, Software Engineering

What does your typical day look like?

A typical day usually starts with collaborating across the organization with teams to deliver new products and features across the Vizio Ads ecosystem. Every day brings something new and exciting from leading my teams in the design, development and implementation of modern cloud based data solutions to providing data across the organization.

Andrew

Manager, Software Engineering - Ad Tech

What makes someone successful on your team?

Collaborative spirit and a big knowledge thirst are the key elements. Our Engineering teams are always working on something innovative, and we need to stay up to date to provide the best support experience possible. That means we need to work together and understand their needs to be able to deliver creative, timely and effective solutions.

Mihai

Deskside Services Team Lead

What is your vision for the company?

My vision for the company is to deliver a best-in-class employee experience. At VIZIO we are working to foster an environment where employees feel they can trust leadership, enjoy the work they are doing, and feel valued by the company. We aspire to achieve this through robust compensation, competitive benefits plans and work-life balance.

Sionnon

Vice President of Human Resources

How do your team's ideas influence the company's direction?

My team's ideas shape the way we deliver products – we act as storytellers by combining data, dependencies, risks & rewards to guide engineering teams thorough the SDLC journey. We provide best-in-class engineering standardization & proven industry PMO strategies to empower VIZIO to meet its commitment to creating great home entertainment.

Danisha

Senior Technical Program Manager II

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