Paid Search Marketing Manager

| Greater Denver Area

About Us

Creative Thinkers, Data Geeks & Digital Experts – Location3 is a digital marketing agency that delivers enterprise-level strategy with local market activation. Founded in 1999 and located in the heart of Denver, Location3 has a staff of 55+ full-time employees who develop and execute digital marketing strategies for global, national and local brands. More than half of Location3’s client base has worked with the agency for at least three years, as Location3 improves the digital performance of client partners in industries such as Travel & Hospitality, Education, Healthcare, Restaurants, Retail, Financial Services, Telecomm, Franchise Systems and more.

Why Us?

Location3 is looking for passionate people who want to work with a performance-driven company. We emphasize working hard to bring our clients the results they seek, and celebrating those wins together in a positive and fun work environment. We believe collaboration is key to driving outcomes, and our open office environment contributes to that goal. We also believe that bonding is equally important, and our company golf day, ski day, and monthly town hall happy hours work to create synergy among colleagues and teams. On top of working and playing hard together, we also offer a very competitive benefits package, complete with medical, dental, vision, 401K, a deeply discounted gym membership, generous paid time off, and an EcoPass. 

Position Summary

We are looking for a seasoned and dynamic Paid Search Marketing Manager who will be accountable for channel strategy and day-to-day management of client campaigns. This person will be responsible for the overall portfolio performance and will aid in the integration of Pay-Per-Click data into other services across the account team.

Primary Responsibilities:

  • Day-to-day optimization and monitoring of assigned accounts, with a specialized focus on direct response and performance
  • Ongoing recommendations for campaign growth, enhancement, and innovations
  • Responsible for implementing client PPC strategy and identifying tactics necessary for the proper management of campaigns
  • Assists in managing client relationships by balancing their day-to-day needs and their long-term objectives
  • Compilation of performance results on a weekly, monthly and quarterly basis with analysis for client presentations
  • Analyzing and researching the target audience's character, purchasing and media habits, and using that research to develop a media strategy
  • Remaining on top of the search industry
  • Collaborating with other departments within the company
  • Establishing priorities and providing detailed goals, expectations and performance standards
  • Relates important decisions and actions to the big picture

Qualifications

Our Requirements

  • Bachelor’s degree in marketing or related filed
  • 2-4 years’ experience in PPC management
  • Minimum 1 year experience working in direct response, performance-based ROI campaigns
  • Experience in display and paid social a plus
  • Acute attention to detail
  • Excellent written and verbal communication skills
  • Strong Excel skills, particularly in the use of formulas and vlookups
  • Strong analytical skills and ability to sort through data and find solutions to challenges
  • Self-starter who is able to work both independently and collaboratively in a team environment
  • Extensive knowledge of Adwords, AdCenter, Bing/Yahoo!
  • Previous agency experience a plus
  • Relevant industry certifications a plus
  • Experience utilizing DoubleClick tools a plus
Read Full Job Description
Apply now

Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • jQueryLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • Data BricksFrameworks
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • RedisDatabases

Location

We are located in the heart of Denver on the 16th Street Mall with various restaurants, bars, light rail stations and bus stops nearby.

An Insider's view of Location3

What’s the vibe like in the office?

The key ingredient that makes L3 such a special place is the people that fill the office- employees that sincerely care about their colleagues' personal and professional growth. These strong interpersonal relationships establish trust within our team, inspiring each individual to not only work harder but continue to support the people around them.

Sam

Associate Account Manager

What does your typical day look like?

My day typically includes the implementation of outreach efforts to encourage sign-ups for LOCALACT, L3’s digital marketing dashboard. I get to work with team members across all agency departments, so there is never a dull moment! With our open work environment, it’s easy to escape the workflow and unwind with casual conversation.

Hilton

Sr. Manager of Franchise Growth

How has your career grown since starting at the company?

Since my time at L3, I have noticed amazing self growth that fuels me with confidence and the eagerness to learn more. I began as an Acct. Manager for paid search and am now helping to manage the local team. This has been such an incredible opportunity. I am grateful to wake up and come to work with opportunities to continually learn more.

Andrea

Account Manager, Strategy & Execution

What unique initiatives do you have that encourage innovation?

Fostering innovation is one of Location3's core values. We cultivate an innovative culture by making education a priority. We promote the freedom to ask questions, to try new ideas, to fail and learn, and we make time for critical thinking. We celebrate innovations during our team and company meetings and reward innovators through career growth.

Alex

CEO

How does the company support your career growth?

Our agency continuously looks internally for employee expansion, promotion, and enhancement through education. Additional certification opportunities are routinely promoted and suggested for specific roles. Location3 understands that having the most up-to-date information and qualifications favors our career growth for any direction we could take.

Armando

Account Manager

What are Location3 Perks + Benefits

Location3 Benefits Overview

Location3 offers competitive perks. From a relaxed office environment with a stocked fridge, beer and wine kegs, and coffee bar, to the work from home and unlimited PTO policy, we strive to make our employees comfortable and happy in their work.

Culture
Volunteer in local community
Location3 participates in local volunteer activities for numerous local organizations, including Food For Thought Denver, Denver Children's Advocacy Center, Denver Human Services, and Warren Village.
Friends outside of work
Eat lunch together
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Location3's 401(k) retirement plan offers a broad selection of stocks, bonds and international index funds to choose from.
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Our mentorship program includes Cross-department program.
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

In addition to the perks and benefits listed here, Location3 makes an effort to host fun events and team-building activities, including a ski day at A-Basin, team golf day, and company social hours.

More Jobs at Location310 open jobs
All Jobs
Data + Analytics
Design + UX
Internships
Marketing
Design + UX
new
Denver
Marketing
new
Denver
Data + Analytics
new
Denver
Marketing
new
Denver
Marketing
new
Denver
Marketing
new
Denver
Internships
new
Denver
Marketing
new
Denver
Marketing
new
Denver