Marketing Operations Coordinator

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About GutCheck

At GutCheck, we are dedicated to helping you achieve product innovation success with ease. We partner with you to deliver a complete understanding of your audience—at each stage of development—by pairing survey data and behavioral data, at speed.

About the role

Do you love working closely with cross-functional teams to help execute marketing campaigns and implement processes? Do you love working in systems and have a knack for creative problem-solving? Then have we got the job for you!

GutCheck is looking for a Marketing Operations Coordinator to join our marketing team. We're seeking someone who is data-driven, technically savvy, and passionate about learning new skills to help both launch their career in marketing, and help GutCheck achieve our customer acquisition goals.

What You’ll Do

  • Tee It Up! Live by and champion our GASI culture and the values that comprise GASI including Team, Educated Opinion, Economic Thinking, Intellectual Honesty, and Trust
  • Work with sales and business ops to track, maintain, and update lead scoring, lead management, and lead routing
  • Execute and QA marketing program elements including landing pages, site pages, forms, list pulls, list imports, building nurture programs, etc.
  • Support the implementation of data capture frameworks to capture lead sources, touches, and conversion points throughout the buyer’s journey to capture ROI and customer acquisition cost metrics
  • Assist with the management of the health and integrations of marketing systems including data quality, enrichment, and organization (i.e. folder structure and naming conventions)
  • Build collaborative relationships with cross-functional partners, including but not limited to, business operations and sales to ensure data is aligned across systems
  • Keep yourself educated on the latest best practices in operations and marketing automation
  • We're an agile, fast-growing company and this job description isn't meant to be a complete list of your qualifications or all of the things you'll do

About You

  • Bachelor’s Degree
  • Typically, 0–2 years in marketing or a marketing operations role (ideally in high-tech B2B industry)
  • Is very process-oriented and highly detail-oriented
  • Loves hands-on problem solving
  • Loves working with data and very comfortable with systems
  • Is a self-starter, organized and detail-oriented enough to manage multiple projects and hit deadlines
  • Positive attitude, must be a team player and have a GASI mentality

Bonus Points

  • Bachelor’s degree in Business Systems or a related field
  • Experience with CRM and marketing automation tools (i.e. SFDC, Eloqua)
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Location

We are located a block away from the city Target downtown with tons of delicious restaurants by us. Five On Black, French 75 and Guard and Grace!

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