Associate Editor Social
Role Purpose
Bluprint is seeking a creative, dynamic and enthusiastic associate social editor to help us drive our organic social content strategy & ultimately help us reach our engagement and conversion goals.
Responsibilities
- In-depth understanding of social media platforms including but not limited to, Facebook, Instagram, Twitter, Pinterest and YouTube
- Curate content and create posts that will get high engagement + reach on social media
- Develop, distribute & schedule daily social media content across platforms
- Write engaging, voice-y social copy for all channels – strong social-specific writing ability, including the ability to translate stories into shareable social posts and headlines
- Maintain a deep understanding of the brand’s identity, social media strategy, and social community
- Work cross-functionally with other teams (editorial, production, marketing, creative, etc.) to build social media content + campaigns that move the needle for Bluprint brand
- Drive & lead fully comprehensive organic Pinterest strategy
- Scout and identify creative contributors and influencers in the social space
- Partner with Bluprint Editorial Team to act as liaison between social + edit teams for ongoing knowledge share & project collaboration
- Partner with Customer Service Team to educate and build robust community management + social listening program
- Own channel management for flagship YouTube series’: Man About Cake & Midnight Quilt Show
- Have general experience working in a social CMS (Sprinklr, Spredfast, Curalate, etc.)
- Thinks strategically about driving metrics through engaging content
- Stay aware and ahead of key trends, competitive insights and emerging social media
Basic Qualifications
• BS or BA degree in Communications, Marketing, Design, or a relevant business field
• 1+ years as part of an editorial or social team
Eligibility Requirements
• Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered
• Willingness to travel and work overtime, and on weekends with short notice as needed
• Must be willing to work in Denver, CO
• Must have unrestricted work authorization to work in the United States
• Strategic thinker who drives metrics through engaging content
• Detail-orientated, hyper-organized
• Willingness & enthusiasm to learn
• Proficiency with Microsoft Excel & Google Drive
• Knowledge in Adobe Products (i.e. Photoshop), photography, and video is a plus
• Early adopter & working knowledge of new social technologies and updates (Instagram Stories, IGTV, etc.) Great writer and editor with a modern conversational voice
• General social design skills to use brand assets to create social content (if needed)
• Ability to work independently as well as part of a team
• Proven time management skills with ability to prioritize assignments
• Experience working with influencers a plus
• Diligent work ethic, an eye for art/design, and an insatiable desire to learn and excel
NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.