Healthgrades is the premier growth and business development partner for hospitals.  By combining an innovative business intelligence platform with a comprehensive suite of accountable marketing tools, we help hospitals strategically grow brands, increase admissions and improve the health of patient populations.

Our Product Management and Marketing team is growing and we are looking for an experienced Product Marketing Manager.  The Product Marketing Manager will be a key resource for the Product Management and Marketing team in developing and delivering product marketing support along our key business intelligence and communication products. Put your product marketing experience and strategic thinking to work developing and implementing marketing campaigns for our healthcare marketing product suite.

The Product Marketing Manager will work closely with product, sales and marketing to identify and own key messages, delivering product marketing tools and materials for our key business intelligence and communications solutions, including:

• Value proposition communications
• Solution and product positioning
• Messaging development
• Creating and delivering Powerpoint presentations
• Work with Product Directors to maintain consistent messaging, vision, and value proposition via Expert decks, demos, marketing collateral, and sales education content
• Work with Marketing to develop case studies / customer success stories from existing content and customers
• Develop web site content
• Manage Trade Shows and Conferences, as well as, coordinate and support the development of materials for these events
• Support the Healthgrades Symposium
• Work with sales on defining key marketing deliverable needs

• Bachelor’s degree in Business, Marketing, or equivalent experience
• 5+ years’ experience in product marketing and market research
• 1+ years’ experience writing blog posts, promotion copy, and sales sheets
• Strong understanding of business-to-business digital marketing channels
• Familiarity with salesforce.com and Eloqua
• Proficiency in multi-channel marketing platforms and associated software and applications
• Ability to coordinate multiple touch points across direct marketing, digital, video, and social
• Ability to analyze market research and sales performance data and develop recommendations and improvements to marketing programs
• Ability to set priorities and manage time to complete tasks and meet deadlines
• Ability to communicate detailed information to all stakeholders – verbally or in writing
• Ability to adhere to strict design principles and policies
• Ability to translate ideas into creative products and solutions