Digital Marketing Specialist

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 Give Your Digital Marketing Talents a New Home. At InvitedHome.

Who doesn’t love a vacation? At InvitedHome, we take it one step further. Because we love vacation...homes. In fact, we believe finding the right one to share with your family and friends is essential to the soul. And a rewarding, fulfilling career should be no different. If you live and breathe digital marketing, we want to talk to you. If you’re excited about the future of this space, that’s great! Because InvitedHome is a company that’s nimble and ready to apply new and creative digital execution to its strategy. If you’ve spent your career building your digital marketing expertise and are enthusiastically looking for an exhilarating opportunity to join a rapidly growing company that will take your career right along with it – well – welcome home.

Who We Are

InvitedHome is the next great hospitality brand, combining the service and consistency of fine hotels with beautiful private homes in amazing destinations. We believe vacations are essential to the soul. We believe every person deserves to be treated like a human being. We believe in always staying ahead of our competition. And we believe a team of people who share those values can become the undisputed leader in vacation rentals by creating priceless vacation memories for anyone, anytime, anywhere.

Who You Are

You have at least 3-4 years of experience in the digital-marketing space, including developing, implementing, tracking and optimizing campaigns across all digital channels while problem solving along the way.  If you don’t know how to do something, you don’t get discouraged, you figure it out.  You prefer to connect heads with a team of people that each bring their own strengths to the party and you have experience in achieving goals through a thought-out, well-managed, tactical approach.  You understand the significance of what you contribute to the organization and can clearly articulate the benefits you bring to the table.  You’re not afraid to speak your mind because you truly believe in your vision, are confident in your abilities, and know the importance of a well-run digital strategy.  You get ROI and are excited to help others understand the cause and effect of every digital dollar spent.

  • Mastery of SEO principles and execution
  • AdWords, PPC expertise 
  • 4-year degree in marketing or related field 
  • Strong understanding of programmatic advertising
  • Experience with managing vendors in many categories
  • Strong background in marketing analytics producing monthly reports tracking revenue sources & progress against traffic & booking (sales) KPI’s
  • Familiarity with web design and skills in optimizing landing pages and user experience
  • Solid knowledge of website analytic tools (Google Analytics, WebTrends, etc.)
  • Ability to multitask and perform under tight deadlines
  • Basic HTML a plus

How You Can Help

You’re ready to plan, execute, measure, and analyze performance on all web, SEO/SEM, target database management, email push marketing, and digital display advertising campaigns. You can identify trends and insights, evaluate emerging technologies, and provide thought-leadership and perspective for adoption where appropriate. InvitedHome is a hospitality company with a sales focus and lofty growth goals, and we will look to you to optimize our digital spend for lead generation and conversion. We need you to develop and execute inbound marketing, lead management, and automated digital marketing programs to drive lead conversion and new business acquisition.

How Else?

Your day-to-day tasks will include:

  • Working with our Revenue Team to set traffic & booking goals that will drive the paid advertising budget & direction for our Content Team
  • Collaborating with SEO partners to determine opportunities for search-ranking improvements and establish a dynamic keyword list 
  • Email marketing: workflow & automation, database management.  Hubspot (or the like) configuration experience
  • Attribution infrastructure design, implementation & refinement

How We Can Help You

Allow us to be upfront: InvitedHome is an early-stage growth company, and as such, everyone wears many hats. There’s no such thing as ‘that’s not my job’ here. Everyone pitches in to get the job done and done well, whatever it takes. And we like it this way. If you thrive in that type of environment, we think you’ll find a career with InvitedHome to be your Best.Career.Ever. Perks include:

  • Competitive compensation
  • Generous vacation policy (“vacations are essential to the soul” applies to you, too)
  • Medical, vision, dental, life, and accident insurance
  • 401(k) retirement plan
  • Enjoy discounted stays at any of our properties in our ever-growing portfolio
  • Best of all: We are a passionate, well-backed company that can provide a career trajectory where the sky truly is the limit
To Learn More, visit us at: www.InvitedHome.com
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Location

1035 Pearl Street, Boulder, CO 80302

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