We are seeking a strong Digital Marketer to join our team and lead GoSpotCheck’s digital marketing efforts. The perfect candidate will have experience in digital marketing at a SaaS/Enterprise Software company. 

COMPANY OVERVIEW
GoSpotCheck makes mobile data collection easy. Companies with large field teams rely on audits and surveys to measure their performance, but their tools are clunky, outdated, and unreliable. We replace these old school data collection tools, like clipboards and spreadsheets, with an easy-to-use mobile app for reps and powerful reporting dashboard for management.

We are a fast growing enterprise SaaS company with 20 employees and our office is in the lower downtown district in Denver.

POSITION SUMMARY
The Digital Marketing Manager will be responsible for taking the lead on our digital marketing efforts, including but not limited to: website optimization, SEO/SEM, digital funnel management, and content distribution. The position will require a strong expertise in web analytics, A/B testing, SEO, and distribution. The DMM must be a catalyst for driving growth and creating qualified leads to be shared with the sales team.

The DMM will report to the Director of Marketing and be part of the broader Sales & Marketing team. 

PRINCIPAL DUTIES & RESPONSIBILITIES 
- Manage and optimize all SEO efforts
- Take ownership of improving our website conversion rate
- Test and improve our email marketing funnel to drive more lead conversions
- Build and manage a robust drip email campaign
- Use audience segmentation and market research to target leads with corresponding offers
- Work with our Creative Director for all visual marketing collateral
- Seek out distribution channels for content and measure the effectiveness of each
- Understand our business and what a successful lead looks like

QUALIFICATIONS
- Experience in digital marketing at a SaaS company or agency
- Great communication skills, both written and verbal
- Ability to measure and quantify success for all marketing activities
- Strong experience with software tools, including Keynote and HubSpot
- Inbound Certification and HubSpot Certification strongly preferred
- Strong familiarity with SaaS
- Strong experience with A/B testing
- Google Analytics expert
- Understanding of Demand Generation and Content Marketing strategies
- Knowledge of Retail Industry a plus
- Must be able to move quickly and make decisions in a timely manner
- Must have great attention to detail

COMPENSATION
This position offers a competitive salary and full benefits. The work environment at GoSpotCheck is fast paced and engaging, and there is plenty of opportunity for learning and advancement.