HomeAdvisor, a subsidiary of IAC, is an innovative internet company that helps homeowners improve their homes and contractors grow their businesses. A vibrant online marketplace offering an array of resources to its customers, HomeAdvisor is one of the biggest internet success stories in Colorado. We've grown up from our startup days - now with nearly a quarter billion dollars in annual revenue and growing international presence - but we're nimble to stay ahead in the fast-changing internet ecosystem. 

About the Digital Marketing Analyst position:

We are looking for a Digital Marketing Analyst to aid in the growth and optimization of our display initiatives. The ideal candidate will be a hard-working, driven individual that will play a key role on the Digital Marketing team, optimizing, analyzing and ultimately helping to prove our online marketing initiatives. You will be a member of our talented team and report into our Senior Marketing Analyst.

About the Digital Marketing Team:

The Digital Marketing Team has been a key component of HomeAdvisor’s success. The Digital Marketing team is responsible for performance-based online marketing initiatives, such as search engine marketing (SEM), display advertising, social advertising and more. This team manages millions of dollars in spend each month, and with that comes a huge opportunity to learn and excel. Digital is a large growth opportunity for the team and expanding our digital footprint is one of the main HomeAdvisor priorities this year.

Responsibilities:

• Continuously optimize and grow existing digital channels (GDN, Yahoo, Native Content, etc.)
• Improve digital performance through constant testing of imagery, ad copy, etc.
• Analyze performance metrics and use insights to optimize campaigns and drive growth in profit
• Reporting/Data analysis – prepare data analyses from numerous sources including internal database tools, third party systems, etc.
• Communicate performance, projects, test results and learnings to the team
• Proactively seek and evaluate new innovative opportunities for campaign growth and improvement

Desired Experience & Personality

• Bachelor’s degree with focus in Marketing, Business, or related field
• 2-3 years experience managing and optimizing performance focused paid digital campaigns
• Advanced proficiency in MS Excel (pivot-tables, V-lookups, graphics)
• Strong organizational and analytical skills with a keen attention to detail
• Ability to think creatively and implement ideas
• Desire to learn and keep up with an industry that is always changing
• Team player willing to collaborate with team members as well as work individually

Other things you should know about HomeAdvisor:

HomeAdvisor was recently named one of Denver's Top Workplaces by the Denver Post. We're known for a casual atmosphere that is flexible and focused on productivity. Things you'll find here: jeans and sneakers, well-equipped game rooms, a bike share program, and on-site fitness classes. We have a progressive "take what you need" paid time-off policy, and a well-rounded package of health and welfare benefits that kick in within 30 days of your first day. Need we say more?

Think you’re a good fit?  Send us a resume, and we’ll get the conversation started!