Content Marketing Specialist
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NEWMEDIA is looking for a creative personality for the purpose of content creation, marketing, and strategy for a variety of different brands and purposes. The individual will support and assume efforts to create and maintain an active and engaged community throughout corresponding social media platforms with quality content. The ideal candidate will have a talent for creating (and distributing) compelling content for diverse communications channels and audiences in various industries.
About Us
We're located in beautiful and sunny downtown Denver, Colorado—one of technology’s new hotspots in the United States. Denver is a quality-of-life destination: People strive to live here for the myriad ways they may pursue a healthy lifestyle, which includes abundant outdoor activities (we average 300 sunny days a year). Denver also boasts great housing options, low unemployment, and decent commute times.
NEWMEDIA is notable for its 20-year track record of providing full-service website design and development that is smart, user-friendly, and cutting-edge. Our work environment is friendly but hardworking; we have the stability of our longtime successes with a fun, start-up vibe. What makes NEWMEDIA special is its PEOPLE.
Currently experiencing exponential growth, we strive for and earn a significant portion of the $23 billion-a-year market for our services and we attract significant interest from both new clients and investors. We are a growing team of 50 fantastic people and projected to hit 100 by early 2017. As much as we have accomplished, it's a drop in the bucket compared to what we have planned. To get there—and to continue our pace of success and growth—we need to have the best and the smartest designers, developers, and project managers, and project coordinators joining our team. Ping pong skills are optional but highly recommended; on-the-job training is available.
Currently experiencing exponential growth, we strive for and earn a significant portion of the $23 billion-a-year market for our services and we attract significant interest from both new clients and investors. We are a growing team of 50 fantastic people and projected to hit 100 by early 2017. As much as we have accomplished, it's a drop in the bucket compared to what we have planned. To get there—and to continue our pace of success and growth—we need to have the best and the smartest designers, developers, and project managers, and project coordinators joining our team. Ping pong skills are optional but highly recommended; on-the-job training is available.
Roles and Responsibilities
- Ability to self-manage multiple projects simultaneously, multi-task and meet deadlines.
- Revise, edit and proof copy for internal and client projects.
- Create copy & content for approval, inputting into design/layout software, etc.
- Ensure copy/concepts promote the client's brand and/or sell/convert for their product or service (on digital), according to the creative strategy (content for brand awareness and conversion).
- Sharp grasp on voice and tone and the delineation between the two.
- Understand what a brand is and applies appropriate tone and style to concepts and writing
- Repurpose and rewrite content for multiple channels and ensure that messaging and stories are consistent across multiple types of content while tailoring message and style to that specific channel.
- Present creative concepts with the content team when necessary.
- Work closely with the Content Marketing Manager in order to provide effective and impactful content for internal and external initiatives.
- Managing agency–client relationship, including strategic planning, development, and execution of social campaigns and tactics
- Creating, curating and managing timely and engaging content optimized for specific social platforms and intended audiences
- Monthly campaign ideation and content calendar development/planning that reaches brand targets, support strategic initiatives and cultivates social growth and engagement
- Collaborate with cross-functional and creative counterparts to create a social media plan and overseeing/creating of design of social assets.
Requirements
- Bachelor’s Degree (in marketing, communications) is preferred.
- 2+ years experience in content or writing at an agency or in-house.
- 2+ years working experience in web and digital product copy.
- Proven editorial skills with writing both technical content and promotional copy.
- Proficient with all Google Applications.
- Understanding of SEO with content and social media marketing efforts.
- Experience working with multiple social media channels (Facebook, Twitter, Linkedin, Pinterest, Google+)
- Experience with audio / video production is not required, but a bonus.
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