What if you could see data about the impact of good design on revenue growth? McKinsey & Company, an American worldwide management consulting firm with a revenue of over $10 billion dollars, has engaged in such research. According to the latest McKinsey report, the revenue growth of top design performers was almost double that of their industry peers. What does this mean for your business?

Design, whether it’s of products or experiences, is not only about aesthetics but also about specific actions taken to boost revenues and customer engagement.

We will also discuss important “must-do’s” for correct implementation, including:

• Image compression, better than what Photoshop alone can do;
• When to use JPEGs vs PNGs vs GIFs;
• Next-gen image formats including JPEG 2000, JPEG XR, and WebP;
• The importance of responsive/SRCSET images;
• Streaming video vs self-hosted video;
• The benefit of CDNs like CloudFlare, Cloudinary, etc.

Bring your digital design experience and your questions and let's learn together!

***This is a BYOL - Bring Your Own Laptop! This is a hands-on workshop: apply as you learn.***

Parking information: The easiest parking is to use the Denver Performing Arts Complex Garage. There is also street parking on Champa. Map: https://bit.ly/2C4nbmK