Manager, Analyst & Media Relations
Greater Denver Area
1 month ago
Establish the framework for analyst relations and media relations strategies, execute all related activities, measure results, and improve strategies as needed.
Leverage existing and build new relationships across a range of industry analysts and publications to drive awareness of our product offerings and differentiators.
Maintain overall account relationship with analyst firms, including subscription renewals and custom content programs.
Prepare materials for analyst and media interactions with consistent external messaging in terms of company strategy, customer success and product launches.
Create content for press releases, byline articles, and keynote presentations.
Evaluate opportunities for media outlet partnerships, sponsorships and advertising on an on-going basis.
Deliver ongoing AR activities to establish us as a thought leader with the analyst community such as analyst briefings and industry events.
Facilitate research activities with analysts such as white papers and market studies, manage content submission for key industry reports.
Conduct analyst inquiries and market research to support company strategic initiative such as product development and marketing messaging.
Other duties as assigned.