Director of Sales

| Greater Denver Area

As our first Director of Sales, you’ll be at the forefront of a rapidly growing SaaS company that helps leading e-commerce and direct to consumer brands like Glossier, Urbanstems, and Daily Harvest set goals and manage their business. With strong product-market fit, and the recent investment backing from top tier investors and now is the time to join Yaguara in a key role to shape, scale and lead our sales organization. 


About Yaguara:

  • [We make it easy for D2C and e-com companies to set goals and run their business]

  • Rapidly growing team based in Denver, with outposts in NYC

  • Selling today via inside sales to smaller customers like Giv’r, Dims, and Paravel Bags with an ACV of around $10,000 - 25,000, and via outside sales to larger brands like Glossier, Beardbrand, and Arfa with an ACV of around $50,000 (and growing!)

  • Recently raised over $5 mm in capital to accelerate growth


Responsibilities of the Director of Sales::

  • Build, manage and develop a high-performance SaaS sales team

  • Create a methodical, data-driven sales process to grow pipeline and close new business across both mid-market and enterprise customer segments

  • Be both a coach and a player to lead key in-person client presentations, discover sessions, product dmos and proposals to large prospects

  • Engage with prospects to understand their unique and specific pain points and produce compelling business cases to meet their needs

  • Develop and implement a scalable sales process from prospecting/demand generation through contract execution

  •  SDR’s and Account Executives as the company grows

  • Work with internal team members to ensure successful on-boarding and implementation for new clients, helping provide valuable user feedback

  • Leverage Copper CRM data to construct, forecast, and manage sales activity and drive pipeline to meet revenue targets and company goals

  • Share feedback from the field to shape the Company’s product roadmap and strategic direction

  • Work hand-in-hand with the founder and executive leadership team to grow the business and align sales strategy with overall company objectives


About You::

  • Experienced in building go-to-market strategy and sales plans though building, managing and growing multiple sales channels

  • Have significant experience and enjoy closing large deals with strategic, key accounts

  • Bring experience monitoring and evaluating sales rep progress against stated expectations, in addition to aligning and changing behavior with performance expectations

  • H Have managed a geographically dispersed team of salespeople

  • Use CRM to manage team sales tasks, pipeline, and closing data

  • Excel at recruiting, on-boarding, and coaching sales executives

  • Comfortable working in a high-growth startup environment

  • Lead with transparency, providing status reports with market and customer feedback to the executive leadership team

  • Deliver in all aspects of sales leadership

  • Know how to hire and motivate sales teams, build a winning culture, and know how to successfully scale a global sales organization, combining first-hand knowledge of what Sales at a hyper growth startup looks like with your execution chops to implement this vision

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • SqlLanguages
    • TypescriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • FigmaDesign
    • WebflowCMS
    • CopperCRM
    • MailChimpEmail
    • IntercomEmail


Our office is located in Denver’s fast-growing Lower Highlands area, a vibrant part of town with Denver Beer Company right downstairs.

An Insider's view of Yaguara

What are some social events your company does?

Yaguara takes full advantage of the great skiing in the nearby Rocky Mountains. Throughout the winter we mix in ski days and ski retreats to enjoy the less crowded weekdays at popular resorts: Vail, Breckenridge, Steamboat Springs, etc.

Patrick Williamson


What are Yaguara Perks + Benefits

Yaguara Benefits Overview

Yaguara is a small team of talented, passionate individuals that is excited to build a platform that we think is essential to the core of running a business. We are venture-backed and are experiencing rapid growth, working with some of the most ambitious teams in their respective markets.

We provide several professional development opportunities whether it be stipends for continued education, or days set aside for exploring passion projects.

We also provide weekly team lunches and are always exploring Colorado in a variety of team outings.

Friends outside of work
Daily stand up
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
Company Equity
Performance Bonus
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Perks & Discounts
Casual Dress
Company Outings
Some Meals Provided
Happy Hours
Pet Friendly
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Lunch and learns
Acme Co. hosts lunch and learn meetings once per month.
Continuing Education stipend
Time allotted for learning
Paid industry certifications

Additional Perks + Benefits

Yaguara is a fast paced environment where we are a building a platform and tools to empower the future of work. That means are DNA is made up of creative and ambitious contributors. You will have the ability to jump in and lead initiatives from day one.

At Yaguara, your work-life balance takes center stage. We have an unlimited PTO policy allows employees to take the time they need throughout the year. This policy is based on mutual trust and empowers our employees to take responsibility for managing their own time and productivity.

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