Account Manager
We seek an articulate and professional individual to join our dynamic Account Management Team as an Account Manager. Collaboration is essential, so we are looking for an individual who thrives on building relationships with their clients.
As an Account Manager, you will work on the Account Management team as an assigned liaison to our top Agency and Direct Marketer accounts. Account Managers proactively manage a portfolio of clients to provide strategic guidance on how to best leverage the Google Marketing Platform to achieve desired campaign performance, and work internally with cross-product teams as necessary to service clients to seek and approach ongoing business growth opportunities. They help customers with product configuration and business process improvement, combining a deep understanding of digital marketing products with industry best practices. Account Managers assist with projects that include technical assistance on business pitches, product implementations, product upgrades, and custom solutions, and they are expected to work on multiple projects concurrently, either independently or on small teams.
This role:
- Reports to the Director of Account Management
- Advises and consults on, but does not actively manage media buying campaigns
- Is responsible for the satisfaction and growth of a dedicated book of business
Essential Duties and Responsibilities:
- Continuously cultivates and maintains successful client relationships
- Serve as a digital marketing technical expert to oversee optimal onboarding, training and optimization recommendations for your clients (focusing on the Google Marketing Platform)
- Monitor client campaigns to maintain a strong understanding of client goals, target audiences, and budgets
- Seek strategic opportunities to help clients maximize activity within existing platforms as well as across the GMP stack
- Proactively remains abreast of GMP product knowledge, system issues, and overall industry trends
- Act as an educator and thought-leader for our clients, Adswerve partner relationships and internal departments as needed
- Proactively meet with clients on a regular basis via email, phone, remote or onsite meetings to educate them about new product features and/or advanced reporting. Some travel required
- Monitor technical support tickets for book of clients, and step in as needed to answer tickets, act as a point of escalation, or develop client relationships
- Continuously generates impactful case studies
- Document key client communications and activities within the ticketing system and/or Salesforce
Position Requirements:
- Team player embracing the overall Adswerve culture
- 2+ years working with and/or selling programmatic digital media buying via DSP solutions (Turn, RocketFuel, DV 360, Trade Desk, Amobee, etc.) and/or Paid Search platform (Google Ads, Search Ads 360, Kenshoo, Bing, Baidu, etc) and/or Social Media & Amazon platform expertise
- Ability to build and maintain strong relationships and work effectively with colleagues in other departments to achieve optimal results
- Analytical thinker with strong problem-solving skills
- Experience with 1:1 client ownership and account growth
- Outstanding organizational, written and oral communication
- Experience with and enthusiasm for presenting to small and/or medium groups
- Ability to maintain poise, confidence and professional disposition under high-pressure situations
- Working knowledge of ad serving technologies, especially within the Google Marketing Platform
Preferred Qualifications:
- 2+ years Advertising Agency experience
- Bachelor’s degree in preferably Marketing or Advertising; and two years of experience; or equivalent combination of education and experience
- Proficiency in Google Analytics a plus
- Self-starter, quick learner, a strong sense of integrity
- Assumes a high level of enthusiasm and has an interest in furthering career at AdSwerve
- Demonstrated ability to quickly build positive team relationships
- Understanding of or experience working with 3rd party ad serving tools and/or rich media ad serving technologies
As a leading Google Marketing and Cloud partner, Adswerve is a team of media and analytics veterans who believe smart marketing is built on data discovery. Formerly two separate entities, Adswerve acquired Analytics Pros in August of 2018 and is now able to provide unparalleled expertise across the entire Google Marketing and Cloud Platforms. With offices in Denver, Seattle and New York, Adswerve helps thousands of digital marketers, data analysts and agencies make stronger connections with their customers through successful data-driven strategies.
We have a vibrant, team-oriented company culture where employees are respected for their experience, contributions and collaboration. Adswerve is committed to creating and maintaining a workplace in which all employees have an opportunity to participate and contribute to the success of the business and are valued for their skills and unique perspectives. Our top-tier partnership with Google provides accelerated growth opportunities and a positive, rewarding environment for employees. We offer a fun workplace and promote a healthy work-life balance. Full-time employees are eligible for excellent benefits including medical, dental and vision insurance with no premiums for employees, along with paid time off, paid sick leave, paid parental leave, flexible work arrangements and 401(k) plan.