Sales Enablement Manager

Posted 24 Days Ago
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Denvero, CO
Hybrid
65K-85K Annually
3-5 Years Experience
Information Technology • Insurance • Software
Our purpose is to simplify and automate the insurance life cycle so that our customers can focus on what matters most.
The Role
The Sales Enablement Manager at Vertafore is responsible for developing and delivering professional sales content, messaging, and tools to maximize the effectiveness of sales teams and ensure revenue performance goals are met. This role involves collaborating with various stakeholders, creating sales tools, providing training, and driving adoption of sales enablement materials.
Summary Generated by Built In

$65,000 - $85,000 + Bonus

The Sales Enablement Manager is responsible for maximizing the effectiveness of Vertafore sales organization teams through the development, delivery and management of professional sales content, messaging and tools. This person will work with many stakeholders at all levels across the Vertafore organization. They will create, maintain and execute content, knowledge and materials that ensure Vertafore achieves and exceeds revenue performance on all selling teams. As a key contributor to the Sales Enablement team, the Sales Enablement Manager is also responsible for professionally packaging the content and leading the roll out & training to the appropriate teams. They will engage and consult with strategic leaders across the organization and will be a critical contributor to the success of the organization. 

Essential job functions included but are not limited to the following: 

 

  • Facilitate sales discovery assessments (industry trends, differentiators, competitors, objections, business challenges), as a consultant for internal resources to determine content needs based on sales approach and product strategy. 

  • Lead the design, development and implementation of best-in-class sales content to maximize the effectiveness of specific initiatives. 

  • Create, execute and drive adoption of contemporary sales tools (e.g. insights, sales messaging, battle cards, talk tracks, scripts, presentations and training modules) designed to achieve revenue growth, new customer acquisition, and customer retention objectives for the sales organization. 

  • Package sales tools and content to establish strong adoption and ensure consistent utilization 

  • Engage with leadership from sales, marketing, revenue operations, product, support and services teams to ensure sales are properly enabled with knowledge and content from respective groups

  • Lead the creation of monthly and quarterly sales & marketing presentations through engagement with sales & marketing senior leadership 

  • Collaborate & design sales motion materials including specific talk tracks and presentation materials 

  • Create & maintain a centralized resource repository for sales to improve ongoing performance and minimize ramp time for new sellers. 

  • Outreach and engage with customers & prospects in order to understand buying process and ensure sales team has necessary skills and intelligence

  • Train Sales team on best use of sales enablement materials. 

  • Manage the sales enablement content repository and ensure that all information is easily and readily accessible at point of need. 

  • Gather feedback from the Sales and Sales Leadership teams on a regular basis to constantly improve enablement tools 

  • Coordinate with Sales Leadership to define and execute pipeline growth plans. 

  • Act as sales champion across the business to ensure that the right programs, tools and content are developed to support Account Management and Sales teams 

  • Lead cross-functional internal team meetings to manage status of deliverables and share feedback.

  • Support other core sales enablement functions and content creation specific to sales enablement 

  • Drive the adoption of core sales methodology and value based selling to optimize sales forecasting accuracy and improve sales win ratios 

  • Define, track, and analyze key performance metrics related to sales enablement initiatives, and use data-driven insights to refine and optimize programs. 

  • Design & Create multimedia learning & training materials to improve knowledge in sales organization 

  • Create engaging and interactive training materials, presentations, and resources that cater to different learning styles and levels of experience. 

  • Own the processes related to broader sales enablement functions such as product launch coverage, content creation & distribution and tools & technology

  • Leverage sales analytics to identify gaps in the sales organization and create programs to improve seller productivity and performance

Knowledge, Skills and Abilities: 

  • Passion for enabling sales channels with tools for success

  • Understanding of the sales process and the buyers journey 

  • Ability to communicate the value of a product in a concise and compelling way 

  • Advanced PowerPoint or Adobe Creative Suite skills 

  • Ability to thrive in a fast-paced, unpredictable environment

  • In-depth knowledge of Microsoft 365 with high level of skills in PowerPoint, Excel, and SharePoint 

  • Excellent organizational and time management ability 

  • Excellent knowledge of Vertafore product suite and audience 

  • Excellent understanding of insurance terminology, data analysis and interpretation 

  • Strong understanding of Salesforce.com 

  • Ability to create reporting within Salesforce.com 

  • Appreciation of the business requirements of an InsurTech organization 

  • Strategic thinker who can assess problems, create a plan and execute 

  • Ability to develop and write creative, compelling, and accurate content in a variety of styles for diverse audiences and platforms, including print, online, and digital. 

  • Proven communication and collaboration skills with internal teams, stakeholders, and clients. 

  • Ability to work independently and exercise strong professional and editorial judgment. 

  • Ability to manage multiple projects and workflow and meet deadlines. 

 

Qualifications: 

  • BA/BS Degree in business, marketing, or related field preferred. 

  • 2-3 years of experience in sales enablement, marketing, learning and development, project management or operations.

  • 4+ years of Sales Enablement experience strongly preferred. 

  • Demonstrated storytelling, writing, research and interviewing skills. 

  • Strong grasp of enterprise business-to-business selling dynamics, sales methodologies, and value-based selling techniques. 

  • Exceptional curriculum development skills, with the ability to create engaging and impactful training materials. 

Additional Requirements and Details: 

  • Travel required up to 10% of the time, with occasional overnight travel. 

  • Ability to work remotely with a stable internet connection on an as-needed basis. 

  • Located and working from an office location (when required)* 

  • Occasional lifting and/or moving up to 10 pounds. 

  • Frequent repetitive hand and arm movements required to operate a computer. 

  • Specific vision abilities required by this job include close vision (working on a computer, etc.).Frequent sitting and/or standing. 

Vertafore is a Flexible First working environment which allows team members to work from home as often as you’d like, while using our offices as a place for collaboration, community, and teambuilding. There are times you may be asked to come into an office and/or travel for specific meetings for a specific business purpose and this varies by job responsibilities.

What the Team is Saying

Tyler
The Company
Denver, CO
2,506 Employees
Hybrid Workplace
Year Founded: 1969

What We Do

We believe insurance is about relationships. And technology should only make them stronger.

We exist to empower independent agents, carriers, and MGAs. To drive their success. Because their success is our success. And their ambitions for tomorrow are our goals for today.

Since our inception, we’ve been the technology backbone of the insurance industry. We began punching cards for independent agents over 50 years ago and turned this passion for technology into a relentless pursuit. Born
of human-centric purpose, we empower our customers with the technology to garner trust.

Built to adapt, we equip the insurance channel for the future—transforming business and relationships along the way. Where others see opposition, we see opportunity. To look ahead. To modernize. To prepare our customers for
what’s next—because we’re always thinking about it. Always innovating. Always building. Always creating.

Quite simply…we love insurance. Because behind every policy—is a person. And we’re obsessed with powering the spirit of our industry.

Why Work With Us

Our team is bright and talented, and we bring passion to the work we do every day and continually strive to improve. We’re a Flexible First work environment, meaning team members work from home as often as they’d like, while using our offices as a place for collaboration, community, and team building. We work hard and we have fun doing it!

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Vertafore Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our Flexible First working environment allows team members to work from home as often as they'd like, while using our offices for collaboration and team building.

Typical time on-site: Flexible
Denver, CO

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