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Programmatic Campaign Manager

| Greater Denver Area

Position:

Programmatic Campaign Manager

Job Description:

The Programmatic Campaign Manager is responsible for strategic campaign management activities such as campaign set-up, QC, optimization and performance reporting. The ideal candidate will have prior online trafficking experience and a strong background working with DMPs, DFP, DCM or similar campaign management systems. As the Programmatic Campaign Manager, you will gather and understand new and existing client's business requirements and implement the AspenCore solution to meet these requirements. This position will be focused on ensuring excellent campaign performance, as well as partnering with sales representatives and clients to increase renewal rates and advertising spending.

Responsibilities:

  • Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange-based performance media, audience-based buying, remarketing campaigns).
  • Work directly with internal and external ad servers, vendors, clients, and internal sales staff on all elements of campaign management.
  • Create technical page-tagging strategies, statement of work and project documentation.
  • Own and create audience strategy and activation using various 1st, 2nd and 3rd party data sources to achieve campaign goals.
  • Partner with internal teams to understand the client’s marketing goals and nuances
  • Support client's developers and third parties throughout the implementation process
  • Manage insertion orders, campaign materials and all relevant campaign documentation in preparation for campaign launch
  • Traffic campaign tags into ad exchange environments and DFP
  • Run the campaign QA process to ensure accurate campaign implementation, pacing and performance
  • Validate and debug implementations and follow through on issues until resolved.
  • Ownership of reporting and analysis of large amounts of data to identify trends and opportunities/issues, quickly driving changes and enhancements.
  • Track, measure, and analyze performance of multiple advertising campaigns, including creating detailed performance reports and proposing optimization strategies.
  • Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
  • Contribute to the assessment of inventory availability and the formulation of proposals for new client opportunities
  • Provide monthly auditing reports to Agency partners & actualize bill/pay systems when applicable
  • Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing
  • Help identify new platforms or tactics that can help deliver campaign goals
  • Understand strategies, tools, and data that can be leveraged to make campaigns more successful
  • Communicate constantly with customers and co-workers throughout the campaign lifecycle and provide regular status updates.
  • Work across the organization to improve processes and product success & review areas for improvement.

Experience / Education

  • Typically requires 5–7 years of related experience with a 4 year degree; or 3 years and an advanced degree; or equivalent work experience.

Location:

Denver (Panorama)

Time Type:

Full time

Job Category:

Customer Facing/Supplier Facing

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Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • jQueryLibraries
    • Twitter BootstrapLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • SitecoreCMS
    • SalesforceCRM
    • Movable InkEmail
    • Oracle EloquaLead Gen

Location

Our offices are approximately 15 miles south of Downtown Denver. Employees enjoy the easy access to the light rail station and I-25.

An Insider's view of Arrow Electronics, Inc.

What's something quirky about your company?

As a tech company, we showcase the use of tech all throughout our building. We hang art over the building made of various consumer electronics and we even have access to an Electronics Testing lab. My R&D team also loves to make fun code names for our projects, we recently launched Project Deathstar (announced as ArrowPlus powered by Freelancer)!

Stephen

Manager, Product Management and Engineering

What projects are you most excited about?

There is a big drive at Arrow to support tech entrepreneurs, so part of my job involves collaborating and working with local startups - you’d be amazed to see the new ideas coming out of Denver! I get to work closely with local incubators and accelerators, and also plan events and sessions for big events like Denver Start Up week.

Lia

Marketing Specialist

How has your career grown since starting at the company?

I first began my career at Arrow six years ago as a summer intern on the Customer Support team. The career growth I have achieved since has led me to my current role as Delivery Manager of Arrow.com. Through mentorship programs and working with a team that values trust while promoting curiosity, the experiencing has been nothing short of rewarding.

Kristen

Delivery Manager

How do your team's ideas influence the company's direction?

In today’s fast moving world my team is continually collaborating with the business to evolve our digital channels. Combining competitor insight, industry best practices and innovative capabilities we can react quickly to changing needs, design robust solutions, as well as developing innovations for future growth.

Michelle

Director, Technology & Planning

What’s the vibe like in the office?

Our office promotes an open and active vibe that inspires collaboration with your fellow coworkers. The overall environment supports our focus on driving innovation forward.

Taylor

Asset Specialist

What are Arrow Electronics, Inc. Perks + Benefits

Arrow Electronics, Inc. Benefits Overview

•Medical, Dental, Vision Insurance
•401k, With Matching Contributions
•Competitive Paid Time Off
•Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
•Short-Term/Long-Term Disability Insurance
•Parental Leave Options
•Employee Discount on Annual RTD Pass
•Wide Variety of Growth Opportunities
•Casual Work Environment

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Diversity
Dedicated Diversity/Inclusion Staff
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes, Sponsored race teams.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Game Room
Our game room includes Ping Pong, Foosball.
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Customized development tracks