Product Optimization Specialist

| Greater Denver Area
At Healthgrades, we are focused on providing trusted information that allows consumers to receive more transparency around their healthcare. As a Product Optimization Specialist, you will be a key contributor to improving the performance of Healthgrades.com, which generates close to a million visits a day.
 
In your role, you will manage the product optimization roadmap, the technical execution of experiments, and present actionable insights that align with our goals to improve our digital products. You will work with Web and Mobile teams to ensure any optimization efforts deliver an exceptional user experience and align with our overall company strategies. Your boldness and passion for innovation will no doubt help Healthgrades change the healthtech game.
 
Responsibilities:
  • Identify optimization opportunities and lead the test ideation process
  • Research, design and manage end to end testing efforts to drive performance improvement for digital products
  • Analyze web traffic and site behavior for customer and business insights to inform experiments and product ideas
  • Work with product, data science and user experience teams to prioritize optimization and personalization roadmap
  • Synthesize data insights, identify key findings and make recommendations based on testing results to product, marketing and user experience teams
  • Stay up to date with best practices and trends in digital analytics, digital advertising, search algorithm adjustments, and conversion rate optimization tactics
  • Monitor behavior patterns to identify hotspots, and automate alerting
  • Maintain and support web data integrity
  • Document and maintain evolving optimization efforts and revenue generation strategies
  • Generate creative ideas to enhance usability and reduce drop-off
  • Stay on top of key industry and competitive trends to inform test strategy and optimization efforts

 
Requirements:

  • Experience with website and conversion rate optimization and testing, specifically for large scale consumer facing e-commerce or publishing sites
  • Deep understanding and experience with complex A/B/n and multivariate tests
  • Ability to use data to look beyond the surface and produce actionable insights and optimization opportunities
  • Must be able to grasp consumer and market trends, including seasonality
  • Practical knowledge of web development technologies (HTML/CSS/Javascript)
  • Extensive experience with web analytics, data analysis, data ETL and statistics
  • Experience with these tools: LaunchDarkly, Omniture, Google Analytics, SiteSpect and Optimizely. Experience with Google Tag Manager, PowerBI, Birst or Tableau a plus
  • Strong problem-solving skills
  • Bonus: Familiarity with technical search engine optimization strategies

Why Healthgrades?
At Healthgrades, we recognize that our people drive our greatest achievements. We are passionate about maintaining a fulfilling, rewarding and energetic work environment while setting the stage for your continued success.

  • Meaningful Work – connecting millions of American with healthcare providers
  • Changing the Game - evolving culture with career advancement opportunities
  • Community Builders- partners of local charity organizations & wellness initiatives
  • Robust Perks – generous PTO, 401k contributions, tuition assistance, entertainment discounts & more!
Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • SparkFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • JIRAManagement
    • SalesforceCRM

Location

Downtown Location- your favorite coffee shop, restaurants, breweries, and nightlife are all steps from the office.

An Insider's view of Healthgrades

What’s the vibe like in the office?

The vibe is pretty chill; everybody dresses very casual, the newly designed office offers a lot of space for collaboration, great kitchens with free snacks and beer/cider/kombucha on tap. We also have 4-6 weeks of time off and flexible work schedules.

Regina

Program Management Director

What's the biggest problem your team is solving?

Evolving consumer expectations are pushing doctors and practice owners to adopt convenient, on-demand delivery of services. Getting doctors to appreciate these changes and mature their business can be a struggle. We’re taking a data-driven, analytical approach to prove that meeting patients' expectations can be a big win for growing their practice.

Steven

VP, Product Management

What makes someone successful on your team?

Good communication. Whether you are falling behind or cruising forward, being able to convey where you are and where you may need additional support really helps with productivity and learning.

Dan

Software Engineer

How do you collaborate with other teams in the company?

Even while working cross-functionally with several different teams, the multiple forms of technology in place make collaboration efficient – Zoom, Slack, Google Drive, etc. Our physical space is set-up nicely for face-to-face coordination with open office space, a big kitchen, and many meeting rooms. We also have plenty of quiet spaces.

Jamie

Senior Product Marketing Manager

What are Healthgrades Perks + Benefits

Healthgrades Benefits Overview

Our inclusive package offers flexible options customizable for everyone – no matter what your family looks like.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
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