Vice President of Corporate Marketing at Arrow Electronics, Inc.

| Greater Denver Area
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Job Description:

Lead Global Corporate Marketing organization:

  • Brand and Design
  • Field Marketing Enablement
  • Corporate Social Responsibility
  • Regional Marketing
  • Sports Marketing
  • Social Media
  • Content Strategy
  • Global Advertising
  • UX/UI for entire company

Responsible for the strategy development & execution of marketing function to achieve business goals for Arrow Inc. Provides leadership and direction to a team of directors, managers and professional staff across the globe. This position is accountable for:

  • Be responsible for providing strategic marketing leadership and ensuring the successful alignment of goals and objectives, which are complex in nature and have significant impact on Arrow’s profitability and strategic direction.
  • The performance results of a large, strategically important discipline in a large, global market
  • Driving global marketing leaders to create, adapt, and execute functional or departmental business plans to further functional strategies that support scalable growth
  • Make decisions guided by overall Arrow Inc. strategies and align business unit or functional missions accordingly
  • This position serves as a member of the CMO’s senior management team

Corporate Marketing Strategy.

  • Develop, align, and evolve Arrow Corporate Marketing Strategy in alignment with CMO. Protect, grow and enhance the brand - build authentic and long-lasting relationships with current customers and engage a broader audience
  • Lead and continue to evolve global marketing governance across Arrow Inc.
  • Inspire continued brand market awareness and adaptation to advance Arrow’ reputation
  • Partner with senior leaders, editorial, business, and technology stakeholders to shape and lead the definition, development, and deployment of Arrow’s brand across all platforms
  • Lead UX/UI and content development across Arrow in the governance of global brand design standards
  • Oversee and manage third party brand agencies as needed
  • Develop and manage consistent and dynamic brand identity, messaging and architecture across all products and platforms - this will include scalable approaches to managing voice, design, and brand pillars

Operational Excellence.

  • Accountable for Corporate Marketing planning, budgets and expenses in alignment with finance in accordance with Arrow's operating model
  • Incorporate industry and market trends into proactive marketing campaigns, while establishing measurable progress towards goals
  • Lead ongoing efforts to seek improvements in the efficiency and effectiveness of Corporate Marketing campaigns across disciplines throughout Arrow
  • Transformation capability – driving change through the organization

Organizational Leadership.

  • Demonstrate success in leading cross-functional teams, with a range of experiences across the globe
  • Set the tone for teams of a professional approach and responsiveness to organizational requirements
  • Create a unified vision among marketing teams within Corporate Marketing. Extend vision across global marketing organizations
  • Responsible for driving development, mentorship, and motivation throughout the organization, creating a high-performance culture and a pipeline of successors to all leadership roles
  • Establish a mindset that is inclusive of thought, people, products, and services while also tied to the organization’s core values
  • Liase with sales teams to provide marketing tools that help drive sell -in as well as sell through.

     


Experience / Education
Typically requires a minimum of 15 years of related experience with a 4 year degree; or 12 years and an advanced degree; or equivalent experience

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Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • RLanguages
    • ScalaLanguages
    • SqlLanguages
    • jQueryLibraries
    • Twitter BootstrapLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • SitecoreCMS
    • SalesforceCRM
    • Movable InkEmail
    • Oracle EloquaLead Gen

Location

Our offices are approximately 15 miles south of Downtown Denver. Employees enjoy the easy access to the light rail station and I-25.

An Insider's view of Arrow Electronics, Inc.

What's something quirky about your company?

As a tech company, we showcase the use of tech all throughout our building. We hang art over the building made of various consumer electronics and we even have access to an Electronics Testing lab. My R&D team also loves to make fun code names for our projects, we recently launched Project Deathstar (announced as ArrowPlus powered by Freelancer)!

Stephen

Manager, Product Management and Engineering

What projects are you most excited about?

There is a big drive at Arrow to support tech entrepreneurs, so part of my job involves collaborating and working with local startups - you’d be amazed to see the new ideas coming out of Denver! I get to work closely with local incubators and accelerators, and also plan events and sessions for big events like Denver Start Up week.

Lia

Marketing Specialist

How has your career grown since starting at the company?

I first began my career at Arrow six years ago as a summer intern on the Customer Support team. The career growth I have achieved since has led me to my current role as Delivery Manager of Arrow.com. Through mentorship programs and working with a team that values trust while promoting curiosity, the experiencing has been nothing short of rewarding.

Kristen

Delivery Manager

How do your team's ideas influence the company's direction?

In today’s fast moving world my team is continually collaborating with the business to evolve our digital channels. Combining competitor insight, industry best practices and innovative capabilities we can react quickly to changing needs, design robust solutions, as well as developing innovations for future growth.

Michelle

Director, Technology & Planning

What’s the vibe like in the office?

Our office promotes an open and active vibe that inspires collaboration with your fellow coworkers. The overall environment supports our focus on driving innovation forward.

Taylor

Asset Specialist

What are Arrow Electronics, Inc. Perks + Benefits

Arrow Electronics, Inc. Benefits Overview

•Medical, Dental, Vision Insurance
•401k, With Matching Contributions
•Competitive Paid Time Off
•Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
•Short-Term/Long-Term Disability Insurance
•Parental Leave Options
•Employee Discount on Annual RTD Pass
•Wide Variety of Growth Opportunities
•Casual Work Environment

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Diversity
Dedicated Diversity/Inclusion Staff
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes, Sponsored race teams.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Game Room
Our game room includes Ping Pong, Foosball.
Stocked Kitchen
Parking
We offer employees Free on-site garage parking.
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Customized development tracks
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