Strategic Campaign Manager - Agency
Company Overview
We are a technology and digital advertising company focused on making quality digital marketing accessible to every business. We achieve this goal by partnering with local marketers, media companies, agencies, and channel sales organizations, helping them leverage our proprietary advertising software platform, Ui.Marketing.
Since 2013, we have grown from a few founders to a team of 125+ talented, hard-working individuals leading the industry in supporting local marketers. This team is responsible for the creation of Ui.Marketing — technology that gives users have the ability to track the entire sales funnel all within a single platform. Additionally, team members execute sophisticated digital advertising campaigns in Programmatic, Native, Video, Mobile, Search Engine Marketing, Email, and Search Engine Optimization.
As a company, our top priority is our team above everything else. We set out to build a great workplace, followed by a great company. We know that if our team is motivated, all the company’s business objectives can be achieved. Our goal of team first since our founding in 2013 has led to being recognized in a few ways we are proud of:
- Inc. Magazine “Best Workplace” 2017, 2018
- Denver Business Journal “Best Workplace" 2018
- Built In Colorado’s Best Workplaces 2018, 2019, 2020
Those who join our team join the ranks of an engaged, lively, industry-leading team.
Job Overview:
Our Strategic Campaign Manager will collaborate with internal teams and external agencies and clients to implement conversion-based campaigns. This position is responsible for the execution of campaigns: everything from trafficking, campaign management, optimizations, reporting, and communication to the client. The Strategic Campaign Manager position is one of the most vital roles at Techint Labs, and we pride ourselves in leading the industry in ad performance, technology, and most of all, customer service.
The Strategic Campaign Manager plays an important character in these aspects of our business by meeting deadlines, achieving campaign KPI’s, and pushing our strategy forward. Attention to detail and creative problem-solving are both important parts of this position.
Responsibilities:
• Ad Trafficking: The process of order intake and trafficking, in our demand-side platform includes setting up the order, pre-optimizing, and ultimately setting a campaign live.
• Campaign Management: The process of continually checking and improving on the health of a campaign, including pacing, click through rates, measuring conversions, and ultimately ROI for the client.
• Communication: Being able to take the complicated and make it simple for our partners and clients is a key part of the job. Not all campaigns are created equal and being able to explain that in a way which is consumable by all is important in this role.
• Reporting: Successful Campaign Managers will provide status updates based on business rules for partners and their clients. This output provides crucial data points about the KPI’s of each campaign and becomes the benchmark we use for our performance.
• Team Building: As a growing company, we hope that all individuals will contribute to the future growth and acceleration of our business. What are your ideas to help us grow another 5x in the next year?
• Troubleshooting: When problems arise, it will be necessary to perform troubleshooting steps to ensure that issues are properly resolved. Also, it will be part of your responsibility to document best practices, so if the same issue arises in the future the team is better prepared to handle it
Benefits:
AdCellerant offers full-time employees:
- Paid vacation
- Paid sick days
- Health/dental/vision benefits
- 401k retirement plan
- Paid maternity/paternity leave
- Work from home flexibility
- Fun downtown Denver location with a great work atmosphere
Compensation:
Compensation for this role is a combination of salary and bonuses, targeting a total annual compensation range of $70,000 - $90,000. The salary range is $55,000 - $65,000 annually, depending on experience. The bonus structure will be tied to campaign volume and successful execution and management.
Location Requirements:
Ability to report to Denver, CO office on occasion preferred. Work from home available.
#BI-Remote
Other Requirements:
Currently legally authorized to work in the United States on a full-time basis.
Equal Opportunity:
AdCellerant is proud to be an equal opportunity workplace. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates regardless of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, marital status, citizenship, age, Veteran status, status as an individual with a disability, or other applicable legally protected characteristics.
Qualifications
• 2+ years in ad operations, ad trafficking or account management at a digitally focused ad agency, client or media company
• 2+ years working and communicating with clients or internal customers focused on data, operations and/or performance conversations
• Experience with Google Ads, The Trade Desk, Facebook, LinkedIn, Amazon and or any other associated ad serving technology
• Experience aggregating, providing and explaining performance reporting for digital media campaigns
• Working knowledge of digital production, design, digital ad tags, and/or creative specs
• Demonstrated experience handling, organizing and managing complex, detailed oriented tasks with a high level of success and a very low error rate
• Ability to work independently and solve problems through provided channels