Sr Partner Marketing Manager at Fivetran

| Greater Denver Area
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From our founding until now, our mission has remained the same: to remove the engineering burden from data teams by standardizing and fully automating data connectors. With Fivetran, your data just arrives in your warehouse, canonical and ready to query, no engineering or maintenance required. As we watch more and more companies leverage our technology to become truly data-driven, we’re proud not only of our growth but also of the fact that we’ve grown without compromising our core values.
We do the right thing, even when it's harder in the short run. We challenge the status quo by reasoning from first principles.
Fivetran belongs to all of us. We take ownership and are accountable for getting things done. Through curiosity, learning, and coaching, we grow as individuals and teams.
One team, one dream.
We share the pains and successes of our customers, partners and colleagues. We seek, gather, and trust a diverse group of teammates with different perspectives to guide Fivetran's progress.
If these values resonate with you, we’d love to hear from you.
Fivetran is disrupting a $10B data integration market through an opinionated yet wildly successful product offering that is cloud native, reliable, and in the middle of the data explosion. This role will lead the story and acceleration of Fivetran through high impact content that connects with users and drives commercial growth. This is a leadership position that will manage a team. 
Partner marketing at Fivetran combines product marketing with a business development mindset to develop the joint messaging, value proposition, marketing content and campaign plans for those partnerships. The ideal candidate will have experience as a product marketing manager (or similar) at a growth B2B software company, analyzed market segments to identify customer needs, collaborated with partners to create joint messaging, and executed marketing campaigns to drive awareness and generate demand.
We are looking for a creative, analytical, collaborative product marketing leader to join our fast-growing team.

As a Sr Partner Marketing Manager at Fivetran, you will:

  • Own and drive the strategic marketing roadmap with focus Data Warehouse partners (GCP, AWS, Snowflake, Databricks, Azure), BI partners (Looker, Tableau, etc), and Solution / System Integration partners
  • Liaise between external partner marketing resources, the Fivetran Alliances team, and the Fivetran Marketing team to drive proactive results
  • Develop and coordinate engaging content for demand gen campaigns associated with webinars, events, websites, and emails with Fivetran Product Marketing and partners
  • Perform opportunity analysis relevant to specific partnerships and target market segments, and develop a deep understanding of joint customer use cases
  • Develop positioning and messaging in collaboration with partners that resonates with the target market segments
  • Drive the execution of marketing campaigns resulting in awareness and pipeline in partnership with the Fivetran Alliances team and partners
  • Drive communications to partners through partner newsletters, partner webinars, digital campaigns, Partner Summits, and the Fivetran Partner Portal Coordinate, design, and polish partner training and certification materials 


What you'll bring to the table:

  • Product marketing skills for creating messaging and content. You understand messaging and positioning and can easily take the Fivetran Product Marketing value propositions resulting in differentiated partner stories. You see the forest through the trees and know what partner gives certain Fivetran product features solution completeness to accelerate the Fivetran marketing strategy.
  • In-person or virtual communication expertise. You will be working with partners, product managers, sales and marketing at Fivetran across the world. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills and experience collaborating with diverse stakeholders from creative to technical.
  • Build relationships, manage and influence stakeholders. You will own the marketing relationship with all focus partners and coordinate with the Strategic Alliances Managers at Fivetran to drive co-marketing activities. Today our partners know us as great executors who they can pull into their planned initiatives. We want you to set the strategic marketing relationship with partners from reactive to proactive built on your ability to build trust and add value.
  • Excellent content creation skills. You will own and assist in the creation of all partner co-marketing content. Sometimes this means rolling up your sleeves and getting the work done, other times this means coordinating with other marketing stakeholders on the Fivetran team to meet deliverables and deadlines.
  • Messaging Ownership. You are a storyteller and owner in articulating and driving the market understanding of our product capabilities with our partners, you enjoy proactively developing new messages, and it will be your job to keep it engaging and insightful.
  • Initiative driven, self starter. Fivetran is moving, growing, and changing quickly, it is an environment you embrace and enjoy being a part of even when ownership and processes are influx.
  • Be an awesome leader and teammate. We expect each other to take on responsibility, be accountable for results, and be nice. As a result, we have a great work environment where we like and trust each other, enjoy working together, and we want to like working with you.


Perks of Working with us:

  • 100% paid Medical, Dental, Vision and Basic Life Insurance
  • Flexible PTO
  • 401k match program
  • Pet Insurance -- and yes, you can bring your well-behaved fur babies to work
  • Commuter Benefits to help with transit and parking costs
  • Professional development and training opportunities
  • Unlimited coffee, office snacks and frequent catered lunches
  • Company happy hours and fun team building activities



Shaped by the real-world needs of data analysts, Fivetran technology is the smartest, fastest way to replicate your applications, databases, events and files into a high-performance cloud warehouse. Fivetran connectors deploy in minutes, require zero maintenance, and automatically adjust to source changes — so your data team can stop worrying about engineering and focus on driving insights. To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.
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Technology we use

  • Engineering
    • JavaLanguages
    • PythonLanguages
    • SqlLanguages
    • PostgreSQLDatabases


We are in a beautiful, newly renovated, inspirational, industrial space anchored along the banks of the winding Platte River:

An Insider's view of Fivetran

How would you describe the company’s work-life balance?

"Our work-life balance is less about "balance" and more about flowing seamlessly between the two. Everyone understands that to be our best in the workplace we have to embrace our true selves. That means a bike ride or yoga in the middle of the day is a priority so we can deliver great results for our customers, company, colleagues, and ourselves."

Mike Faber

Sales Leader Enablement Manager

How do you collaborate with other teams in the company?

" I collaborated with other departments on a weekly if not daily basis. Our core value of One Team One Dream ensures that everyone makes decisions that are in the best interest of the organization."

Andrew Sutherland

Business Development Manager

What are some things you learned at the company?

Fivetran is a true rocketship. I didn’t realize what an incredible company I was joining, so I feel lucky to be here every day. Everyone loves Fivetran whether they’re a customer or they’re an employee. We all strive toward a common goal of making Fivetran the best, and we’ve done a pretty amazing job at it.

Rachel Musiker

Account Executive

How has your career grown since starting at the company?

I just celebrated my one year anniversary with Fivetran! The accelerated growth has given me so many chances to learn new things and show off my skills! I’ve already been promoted twice and have more ambitious goals ahead!

Emily Chapman

Recruiting Team Lead

What are Fivetran Perks + Benefits

Fivetran Benefits Overview

100% paid Medical, Dental, Vision and Basic Life Insurance
25 days annual paid vacation, plus 13 paid holidays and generous sick time
401k match program
Pet Insurance -- and yes, you can bring your well-behaved fur babies to work
Commuter pre-tax benefits options to help with transit and parking costs
Professional development and training opportunities
Unlimited coffee, office snacks, and frequent catered lunches
Company happy hours and fun team building activities

Volunteer in local community
Fivetran encourages every employee to volunteer by giving them 2 days off each year to dedicate to a volunteer opportunity! How cool is that?!
Partners with Nonprofits
Fivetran partners with a number of nonprofits throughout the year via donation matching and other co-sponsored events.
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity manifesto
Diversity Employee Resource Groups
In 2020, our team launched new Employee Resource Groups like: Women's Network, 7ERG (LGBTQIA), and BFN (Black at Fivetran)
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Fivetran host a Wellness Week every year
Onsite Gym
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Relocation Assistance
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Time allotted for learning
Customized development tracks

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