About PlayerLync

PlayerLync is one of the most innovative enterprise mobile solutions on the market. We’re a growing, dynamic, team-oriented software company committed to providing best-in-class products and services to our customers. Our enterprise software solution integrates mobile content distribution and management with e-learning, digital forms and daily operational performance tracking all in one universal solution. PlayerLync’s software is used by high-profile companies to move massive amounts of files on and off devices efficiently, limiting impact on network bandwidth while mobilizing millions of employees every day. In just a few years, our customer base has rapidly grown across multiple industries including professional sports franchises, top restaurant concepts, field services organizations, hospitality organizations and global retail companies.

Job Summary

The Event Marketing Manager is responsible for driving PlayerLync’s event marketing strategy. This role will lead the coordination and execution of all events, owning all aspects of managing trade shows and conferences, partner events, user conferences, and company events. This individual will be responsible for managing detailed logistics, completing event forms, developing event marketing ideas, and coordination of creatives per show. The right candidate will possess a positive, can-do attitude, will be highly detail oriented and will be able to work effectively in a fast-paced, highly dynamic environment.

Responsibilities

• Work with marketing leadership to develop PlayerLync’s event marketing strategy, determining goals and objectives. Own the entire event process, beginning with creative ideation and securing agreements all the way through to project management and event execution. Make strategic recommendations for improving strategy and driving success. Identify and secure speaking engagements.
• Manage trade shows and conferences, partner events, user conferences, and company events by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating targeting lists.
• Event Reporting & Analytics: Prepare marketing reports by collecting, analyzing, and summarizing sales data to determine ROI and success of each event.
• Manage and maintain event budgets and project timelines
• Keep promotional materials fulfilled, coordinating requirements with designer; inventorying stock; placing orders.
• Interact and maintain relationship with cross-functional internal teams (sales, customer success, marketing, design). 

Qualifications

• 3-5 years as an Event Marketing Manager in a B2B SaaS organization.
• Experience in a high-tech start-up organization
• Bachelor's degree or equivalent experience in marketing or communications
• Proficiency with Microsoft Office, marketing automation and CRM tools like HubSpot and SalesForce.com
• Some travel is required

The right candidate will possess the following skills:

• Confident communication skills to communicate clearly, concisely, and with impact using the right formats and methods while also encouraging outside opinions and collaboration.
• Possess analytical abilities and capable of synthesizing and prioritizing a large volume of information. You use sound reasoning and expertise to manage deliverable, create solutions, and achieve all task and event goals and objectives.
• Attention to every detail to ensure that high cost/high value events run smoothly and flawlessly.
• Decisiveness to act quickly and prudently and with a strong sense of urgency. Obstacles become only minor challenges to success.
• Ability to maintain and update large volumes of data on an ongoing basis
• Strong time management skills with the ability to manage multiple priorities and meet deadlines.
• Strong interpersonal skills with the ability to build and maintain strong professional relationships both inside and outside the company.
• Must be able to effectively manage a large volume of work while maintaining quality and accuracy.
• Must be a proactive, self-starter capable of working independently to manage workload as well as working effectively within a team setting. 
• Calm Under Pressure: Many things can go wrong during an event, and something eventually will. Event coordinators need to remain calm during crisis and the high pressure of an event in progress.
• Computer Skills: Modern event planners rely on computers to communicate, plan, budget and organize their events.
• Negotiation Skills: Event coordinators will need negotiation skills to work out prices with clients and contractors.
• Organization: Many things happen all at once at meetings. Event coordinators need to stay focused and organized so that the event goes off without a hitch.
• Problem-Solving Skills: Inevitably, something will go wrong at an event. Being able to quickly solve the issue is required.