Small Business Marketing Specialist
Small Business Marketing Specialist
ThriveHive is seeking a Small Business Marketing Specialist who will assist small local businesses with their digital marketing. We are looking for an experienced marketer with strong communication skills and a passion for small business. You will conduct regular online meetings with small business customers and will work together to improve their presence online, manage their reputation, and actively market their business. You will onboard small businesses into tools and apps offered by ThriveHive and our partners. You will utilize these tools and apps alongside scripts, reports, and our knowledge base to assist the small business customers.
Responsibilities:
- Advise small businesses on how to improve their online presence and reputation on social and review networks, directories, and their business website
- Work with small businesses to set up and complete their online profiles on sites such as Facebook, Yelp, Google, Instagram, and Twitter
- Meet with small businesses on a regular basis to plan their monthly promotions
- Draft social posts and Google posts for small businesses
- Draft responses to reviews and inquiries with the small business
- Draft business descriptions with the small business
- Prepare presentations and use these during meetings with the small businesses
- Help small businesses track their online activity using Google Analytics
- Analyze performance
- Set up customers and onboard them to ThriveHive’s tools and apps
- Research marketing best practices and contribute to the knowledgebase
- Communicate via monthly calls and weekly emails
- Prepare monthly performance reports
Requirements / Qualifications:
- Bachelor’s degree in business, marketing, or communications
- 2 years digital marketing experience – Social media marketing, reputation management, Facebook advertising, Google Adwords, email marketing, search engine optimization
- Passion for small businesses and desire to help them succeed with online marketing
- Must be able to relate the needs of a small business owner
- Must love speaking and interacting with small businesses every day
- Excellent communication (verbal and written) and presentation skills
- Excellent writing skills
- Phone experience – not specifically call center
- Punctual, thorough and detail oriented
- Strong organizational skills
- Effective time management
- Analytical skills
- Ability to work independently and as part of a team
- Ability to think outside the box and adapt easily to changes
- Experience with Google docs – Google Slides, Google Docs, Google Sheets
- Experience with scheduling and screen sharing apps
- Consulting or agency experience is a plus
At ThriveHive, we have an outstanding work environment that supports and encourages all members of our team. We bring together smart, fun, collaborative, and talented individuals to deliver the best results for our customers. We offer competitive pay, benefits, and a fun and exciting corporate culture. We have offices located in Boston, Denver, Las Vegas, Manchester, and Quincy.