Sling TV Content Marketing Lead - Brazil

| Greater Denver Area

Summary

Sling TV L.L.C. provides an over-the-top (internet delivered) television experience on TVs, tablets, gaming consoles, computers, smartphones, smart TVs and other streaming devices. Distributed across a variety of strategic device partners, including Google, Amazon, Apple TV, Microsoft, Roku, Samsung, LG, Comcast, and many others, Sling TV offers two primary domestic streaming services that collectively include more than 100 channels of top content. Featured programmers include Disney/ESPN, NBC, AMC, A&E, EPIX, NFL Network, NBA TV, NHL Networks, Pac-12 Networks, Hallmark, Viacom, and more. For Spanish-speaking customers, Sling Latino offers a suite of standalone and extra Spanish-programming packages tailored to the U S. Hispanic market.  And for those seeking International content, Sling International currently provides more than 300 channels in 20 languages (available across multiple devices) to U.S. households. 

 

Sling TV is the #1 Live TV Streaming Service  Sling TV is a next-generation service that meets the entertainment needs of today’s contemporary viewers. Visit www.Sling.com. We are driven by curiosity, pride, adventure, and a desire to win – it’s in our DNA. We’re looking for people with boundless energy, intelligence, and an overwhelming need to achieve to join our team as we embark on the next chapter of our story.

 

Opportunity is here. We are Sling.

Job Duties and Responsibilities

We are seeking a passionate, energetic and flexible individual to join our International Business Unit as a Marketing Lead - Brazil. Our team operationalizes, markets, and sells international programming packages, with a portfolio of over 20 language groups, within the United States.

The Marketing Lead - Brazil will be responsible for developing marketing strategies and tactics designed to acquire, retain and monetize subscribers of Brazilian language programming packages for both DISH and Sling TV. The Brazilian ethnic market is unique within our business and an energetic brand marketer with Brazilian cultural expertise is required to help accelerate growth within this segment. This position will report to the Sr. Brand Manager - International.

The scope of the role may include making recommendations based on customer insight supporting content acquisition and retention, and developing and managing brand campaigns and plans catered to the ethnic Brazilian market within the US. You will work cross functionality across the team and the enterprise with key stakeholders to ensure all International business unit requirements are met, and initiatives can be launched on time and within budget.

You should be comfortable working autonomously in a fast paced environment, taking the initiative, managing multiple reporting requirements and relationships with key stakeholders, and working to find creative solutions as needed.

The Responsibilities

  • Along with the Sr. Brand Manager - International, develop brand plans, campaign & creative. Development and management for both DISH and Sling’s Brazilian business.
  • Own Brazilian culture expertise in assessing campaign and creative strategy and effectiveness.
  • Manage marketing relationships, co-marketing activities and spend with Brazilian programmers.
  • Liaise with internal team members (digital, grassroots, marketing analytics) for campaign goal setting, delivery, measurement and reporting.
  • Manage external creative and marketing agencies for campaign and tactic delivery.
  • Manage Brazilian marketing budget and spend to predefined objectives and KPI’s.

#LI-SLING1

Skills - Experience and Requirements

The Right Stuff

  • Experience in a marketing or content role focused on the Brazilian ethnic market is required.
  • Brazilian Portuguese language fluency (verbal and written comprehension) and thorough understanding of the Brazilian community and consumer behavior is required.
  • Strong communication skills (effectively communicate with senior executives/business partners) and collaborative/team work skills are a must.
  • Bachelor’s degree from four year college or university AND/OR 2 to 4 years of relevant experience; or equivalent combination of education and experience. MBA a plus but not a requirement.
  • Problem solver with results orientation and understanding of subscription metrics, including reach, frequency, ROI and CPA, is a plus.
  • Excellent skills with productivity tools (MS Office/Google Docs) and attention to detail are desirable.

 

Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • RedisDatabases
    • TeradataDatabases
    • AWSDatabases
    • Google AnalyticsAnalytics
    • TableauAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • Proto.ioDesign
    • BasecampManagement
    • JIRAManagement
    • RallyManagement
    • WordpressCMS
    • SalesforceCRM
    • FreshdeskCRM
    • SWRVECRM
    • Adobe TargetCRM
    • RedpointCRM
    • MailChimpEmail
    • MandrillEmail
    • Exact TargetEmail
    • Adobe CampaignLead Gen
    • MyMoveLead Gen

Location

We have 2 headquarters in the Greater Denver area - you won't have to travel far! Business teams sit just south of DTC, while our IT team is downtown.

What are Sling TV Perks + Benefits

Sling TV Benefits Overview

Our downtown office is across the street from Union Station, so you can sit back, take the rail and walk a block to work. There's even a bike rack for those who bike to work! The vibe is industrial-tech with plenty of natural light and whiteboard space to collaborate with your team. We always have snacks, drinks, and coffee. We even encourage a competitive game of foosball, ping pong, or Guitar Hero.

Our corporate headquarters is integrated with the DISH HQ. Don't worry, if you like to take the light rail, we are near a stop and the Meridian circle has a shuttle on call! The building has real trees and a waterfall in the atrium, a cafe and 24-hour market. We also have ping pong tables for when employees want to take a break. The vibe is tech-trendy and encourages innovative thought with multiple breakout and meeting rooms.

Culture
Volunteer in local community
We have a robust Sling Cares program that partners with DISH Cares. Each year we have a day of service where we encourage all to give back. Many teams sign up together to foster team bonding!
Friends outside of work
Eat lunch together
Intracompany committees
Sling encourages employees to create a sense of community and provide support through resource groups. Some groups include: Women's Network, Out at DISH, African American Network, and Veterans Group.
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
We have "LEAD," a leadership training program, dedicated to developing those interested in growing their career. One aspect of this training includes an unconscious bias training.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Company Outings
Many teams host team outings and team building events. Some include: happy hours, escape rooms, sporting events, and movie screenings.
Game Room
Our game room includes Ping Pong, Foosball, Video Games.
Happy Hours
Many teams host happy hours to celebrate occasions. There are also company-wide happy hours in collaboration with our resource groups and an Oktoberfest every year!
Parking
Our Meridian office includes a free onsite parking lot. Our downtown office does not have a parking lot, however there are many paid parking lots nearby as well as the rail station across the street
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Lunch and learns
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, Cross-department program, Career mentoring.
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