SEO Strategist - Content and Editorial

| Greater Denver Area
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Angi® is the home for everything home. From repairs and renovations to products and financing, Angi is transforming every touch point in home services. With over 25 years of experience and a network of nearly 250,000 pros, we have helped more than 150 million people with their home needs. Our products and technology help our customers love where they live while helping small businesses grow and thrive. We believe the home is the most important place on earth and we are at the beginning of our ambitious journey to redefine how people care for their homes - join us! 

About the Role

Angi is seeking an experienced, results-driven SEO Strategist to support the Content and Editorial team’s ambitious growth goals. In this role, you’ll work closely with the Senior Director of Content and Editorial, as well as other key members of the SEO & Growth team to help drive site growth and repeat visits. HomeAdvisor is expanding our SEO investment and this role will be responsible for owning four key areas critical to the team’s success. First, audit current data, tool use and analysis process and implement improvements accordingly. Second, architect and implement a strategic analysis function to identify and quantify valuable opportunities. Third, provide technical and strategic SEO consulting to maximize program impacts. Lastly, leverage a robust mix of data analysis and strategic SEO skills to provide program specific enhancements.    

What You’ll Do:  

  • Audit the team’s current data sources, tools, and platforms; recommend and configure optimizations to scale performance 
  • Own the configuration, maintenance, and platform updates to monitor performance metrics including rankings, content & backlink acquisition efficacy, SERP visibility, site health, and page speed performance.   
  • Design and implement a strategic analysis function to identify opportunities and translate them into actionable recommendations around personas, user intent, E-A-T signals, engineering stories, and A/B experiments 
  • Undertake regular analyses to identify actionable opportunities including keyword and content gaps, striking distance queries, seasonal and emerging trends, and more.  
  • Provide regular and robust competitor analysis including establishing baselines, monitoring movements, and translating these into strategies for leadership to outrank the competition.  
  • Provide strategic SEO support for major initiatives including CMS re-platforming, content corpus migrationand product experience improvements 
  • Own Editorial & Content’s technical SEO function including conducting regular SEO audits, log file analysis, site crawls and translating findings into business cases and engineering tickets. 
  • Develop strategic opportunity assets such as keyword demand matrices or topic opportunity reports to inform content prioritization and editorial calendars. 
  • Undertake regular content audits and provide specific recommendations for managing the library at scale including content to be created, expanded, split, combined, redirected or pruned.  
  • Work with leadership and business intelligence to automate the reporting and analysis processes.  

Qualities we’re searching for:  

  • Passionate & curious problem solver: someone who is genuinely curious about how and why people search, extremely knowledgeable about SEO best practices and trends, and relishes in the analytical and technical depths of the industry.  
  • Extremely detail-oriented: but can also see the forest from the trees, balancing the intricacies of SEO with the larger company objectives.  
  • Quantitative and pragmatic: you have a data-driven approach to making decisions.  
  • Analytical, tactical & strategic: experience building a strategic and tactical plan based on analyzing lots of data.  
  • High ownership: autonomous and takes pride in your work, has a sense of urgency, and perseveres through difficulty to deliver high-quality results.  
  • High initiative: An ambitious go-getter who takes initiative without being asked and over-delivers on your promises.  
  • Excellent communicator: ability to clearly communicate and evangelize SEO across all levels, particularly through data.  
  • Results-driven: Focused on achieving results, setting ambitious goals, and able to prioritize appropriately by understanding the balance of value.  
  • Innovative: constantly focused on improving, growing, and coming up with new ways to grow and propel the business.  
  • Teamwork & positive attitude: works collaboratively with a positive and can-do approach to opportunities and challenges to get the right things done quickly.  

Ideal Qualifications:  

  • BA/BS degree or equivalent experience (preferred in quantitative field such as economics, mathematics, statistics, or computer science/engineering)  
  • Demonstrable track record of success at driving significant results & business growth.  
  • 5+ years of in-house SEO experience with an enterprise-level site (i.e. hundreds of thousands or millions of pages)  
  • Advanced Excel skills required.   
  • Experience with Omniture/Adobe SiteCatalyst strongly desired  
  • Experience with SQL, JavaScript, CSS or other coding languages strongly desired  
  • Previous experience working with large content libraries and editorial teams. 
  • Statistical background a plus  

Compensation & Benefits:  

  • The salary band for this position ranges from $80,000-$125,000, commensurate with experience and performance. Compensation may vary based on factors such as cost of living.  
  • This position will be eligible for a competitive year end performance bonus & equity package.  
  • Full medical, dental, vision package to fit your needs.  
  • Flexible vacation policy: work hard and take time when you need it.  
  • Pet discount plans & retirement plan with company match (401K)  
  • The rare opportunity to work with sharp, motivated teammates solving some of the most unique challenges and changing the world.  
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Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • MySQLDatabases
    • OracleDatabases
    • AxureDesign
    • IllustratorDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • JIRAManagement

Location

Our brand new Headquarters opened in early 2019 in the trendy River North (RiNo) neighborhood of downtown Denver.

An Insider's view of Angi

What’s the vibe like in the office?

From my first day walking into the building, it felt as if I had entered the most inviting home I had ever been in. The culture was evident, from the smiles and overall happiness to be at work, was a first for me. When I think of the culture the first thing to come to mind is a large table with room to fit all of our culture that we bring to the ta

Sean

Inside Sales Manager

What projects are you most excited about?

The Leadership Development Program is a project to become eligible for management. Career growth is one of the reasons I chose a career with HomeAdvisor. The projects I am working on focuses on improving my FTE, Retention, and Pipeline Management to make sure I am in good standing to become the best version of myself and to lead a team

Kira

Bowman

What makes someone successful on your team?

Being coachable, you have to be willing to put yourself out there and not always wait for a coaching. Feel comfortable to talk to someone if you’re having an issue and soak up the feedback, be moldable.

Rachel

Inside Sales Manager

What is your vision for the company?

The vision of the office in Chicago is to grow leaders. The Sales Leadership Development Program provides mentorship to sales representatives who are interested in future leadership opportunities, and new managers transitioning into the role. The course is designed to help breed our leaders and future leaders with the tools necessary to succeed

Connor

VP of Sales

How has your career grown since starting at the company?

When I was selected to do the open bell ceremony in New York during the merger. It lit another fire under me and let me know that there’s a different kind of energy here. I really wanted something bigger here with the company. They believed in me, and they gave me a prestigious honor. To know that the company believed in me, made me give 150%.

Antoine

Sales Manager

What are Angi Perks + Benefits

Angi Benefits Overview

Angi strives to make all employees feel valued through a variety of programs, perks, and benefits. We're proud to offer a competitive salary with unlimited earning potential for our sales consultants, and supplement that with comprehensive healthcare offerings, pet insurance, catered meals, and more!

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Happy Hours
Recreational Clubs
Relocation Assistance
Fitness Subsidies
We have an onsite gym in our RiNo building for unlimited use by our employees!
Professional Development Benefits
Tuition Reimbursement
Lunch and learns
Promote from within
Mentorship program
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