SEO Content Manager at Zoom Video Communications

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The Opportunity
Zoom is looking for an SEO Content Manager who will be a strategic SEO expert and advocate who can improve content strategy and implement on-site optimizations. With Zoom at an important growth stage, you will have the support and resourcing needed to turn SEO into a scalable performance channel.
Become an integral part of the SEO initiatives that focuses on making Zoom.us a world class experience for all site visitors - from consumers to enterprise customers, to partners and investors across the entire customer journey.
The right candidate will be at the forefront of redefining the SEO program and taking it to new heights with innovation, creativity and a growth mindset. Working in close partnership with the team members across program managers, design, studio, content publishing, marketing, product, agencies, cross-channel, regional teams, and engineering. This position will help drive content strategy, quarterly key initiatives and deliver against a defined roadmap for organic search projects in collaboration to deliver innovative experiences for our customers.
Responsibilities
- Conduct SEO content analysis using SEO tools and best practices to develop and implement effective SEO content optimizations, projects, and strategies
- Identify areas of opportunity to improve on-page and off-page optimization projects (e.g., link-building) as well as existing website copies; Collaborate with internal departments to generate compelling and search-optimized content that drives, engages, and converts qualified traffic on a local and international level
- Work closely with your technical SEO counterpart and the developers to ensure our content meets SEO standards and provide additional insight from an SEO content perspective; Lead our local and international interest-driving content efforts by collaborating with local agencies and native freelance writers
- Uphold and maintain existing brand/content standards and guidelines across all domains; Extract data from platforms and tools to provide key metrics, valuable insights, and analysis in monthly reports
- Drive continued innovations, constantly investigate new SEO best practices, platforms, and strategies.
Qualifications
- Ideally 3+ years of SEO experience.
- Understanding of B2B sales teams process.
- Analytical orientation. Excellent at both quantitative and qualitative analysis. Strong ability to frame issues, drive appropriate analyses, and make clear, impactful recommendations.
- Attention to detail with strong project management capabilities.
- Ability to influence and align cross-functional teams toward common goals. Defines and communicates the strategic priorities, roles and responsibilities vital to achieve a vision
- Must have experience with enterprise websites and work environments
Experience developing content strategy and familiarity with information architecture concepts
- You are a creative, analytical problem solver who is passionate about SEO and focused on driving growth for the business.
- You are comfortable using data to identify and analyze areas for improvements.
- Familiarity with popular SEO industry tools and resources including Google Analytics, Google Search Console, BrightEdge, Screaming Frog, Deep Crawl, and Ahrefs to glean valuable insights and findings from data.
- Experience with keyword search, ranking and analytical abilities to test hypotheses for content effectiveness and make adjustments to achieve business outcomes (e.g., traffic goals, page performance, search rankings, etc.)
- Ability to articulate ideas in SEO content documentation, writing detailed JIRA tickets and setting standards for rolling out content onto the website. Familiarity with JIRA is a plus.
- Excellent written and interpersonal skills.
- Ability to thrive in a fast-paced environment and to work independently and within a team.
- Ability to learn quickly and adapt to an always evolving search industry.
- Ability to communicate technical information clearly and effectively to non-technical audiences.
- Capable of prioritizing multiple ad hoc requests.
- Strong skill with Microsoft Excel and PowerPoint
- Bachelors degree
Ensuring a diverse and inclusive workplace where we learn from each other is core to Zoom's values. We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records as well as any qualified applicants requiring reasonable accommodations in accordance with the law.
We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.
All your information will be kept confidential according to EEO guidelines.
Zoom requires all U.S. employees who will work in person at a Zoom office, attend in-person Zoom meetings or have in-person customer meetings to be fully vaccinated. Zoom will consider requests for reasonable accommodations for religious or medical reasons as required under applicable law.
Explore Zoom:
  • Hear from our leadership team
  • Browse Awards and Employee Reviews on Comparably
  • Visit our Blog
  • Zoom with us!
  • Find us on social at the links below and on Instagram
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Technology we use

  • Engineering
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • Shell/BashLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • DjangoFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • HiveDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • AWSDatabases
    • SalesforceCRM
    • ClariCRM
    • OutreachEmail
    • KnowledgeTreeEmail

Location

We are located North of the DTC area. Just a short drive away you can find trendy restaurants, bars, and the Cherry Creek Reservoir!
The United We Tech Series: The Zoom Episode
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An Insider's view of Zoom Video Communications

What’s the vibe like in the office?

This office is fun, driven, smart, and happy. We’re proud of each other, our product, and how we work hard to make our customers happy and cared for.

Michael

Developer Advocate

What projects are you most excited about?

Right now, I’m most excited about optimizing our enablement programs at Zoom. As our team grows, it’s vital that we scale our programs and processes thoughtfully to ensure every Zoomie feels comfortable, confident, and equipped for success in their role. Watching individuals evolve as Zoom experts is both fun and fulfilling!

Ashley

Customer Success Operations Manager

How has your career grown since starting at the company?

In my year and a half at Zoom, I’ve had the privilege of moving from a BDR, to a Team Lead, to an Account Executive. Through each step, my manager was transparent, approachable & committed to my own professional growth. Zoom recognizes that not all career paths are the same, and each manager takes an individual approach to identify what drives you.

Nicole

Small/Medium Business Account Executive

How do you empower your team to be more creative?

One of the things I love about Zoom is the trust they have in me that allows me to be creative. Being a leader at Zoom I'm able to watch my team collaborate and teach each other. For me that's creativity. People with different ideas and experiences working together with one purpose. By empowering people to be creative you open the door to success.

Tuckett

SMB VAST Sales Manager

What makes someone successful on your team?

Teamwork is in our day to day, not only with other BDRs, where each can provide different points of view in a situation, but also with the Account Executives that are an indispensable guide to succeed when looking for new clients.

Sandra

Business Development Rep.

What are Zoom Video Communications Perks + Benefits

Zoom Video Communications Benefits Overview

Zoom offers a wide range of benefits and perks to ensure our employees feel supported, enriched and cared for including free books, a wellness credit of $300 per month, and a multitude of Zoom-sponsored activities and celebrations to help you Work Happy.

To deliver this happiness to our employees, Zoom employs above-market and progressive compensation programs. At Zoom, we believe this is achieved through analyzing total direct compensation holistically. We offer all employees equity, allowing them to become owners who are vested in and benefit from the long-term success of the company.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
The Happy Crew is comprised of around 150 volunteers globally that deliver happiness internally to Zoom Employees!
Open door policy
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity Employee Resource Groups
Employee Resource Groups include Veterans and [email protected] with more on the way!
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Mentorship program

Additional Perks + Benefits

Zoom listens to its employees. We’re growing and want our employees to be as happy as possible. One way we deliver this happiness is by continually building our benefits programs to best fit the wants and need of our employees. We also hold monthly Zoom Meetings with the whole company and our CEO Eric Yuan himself addresses questions or concerns submitted by employees. If you want to feel heard and appreciated join us in our ever evolving company and product!

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