Senior Account Manager - Paid Search

| Greater Denver Area

ABOUT THE ROLE
Metric Theory's Senior Account Manager – Paid Search position is at the core of Metric Theory's award-winning results and industry-leading client retention rates. Our Account Managers are experts in paid search, responsible for driving KPI improvements and developing cutting-edge strategies tailored to client goals. This role will give you the opportunity to manage a portfolio of clients across industries, ranging from $100k-$700k/month in ad spend. Core responsibilities include strategy development, tactical execution, and management of client relationships.

Working within our collaborative team format, you will execute work on live efforts under the guidance of seasoned industry vets and with support from Paid Search Analysts. You will begin to take on new clients in month 1. Your responsibilities at this point include:

  • Build & optimize Google, Bing & Yahoo search campaigns for a roster of B2B, ecommerce, and lead generation clients across various industries
  • Define, monitor and analyze trends in clients' KPIs
  • Develop paid search strategy based on client-specific goals
  • Actively test and analyze keywords, advertising copy, landing pages and positioning to drive results in line with clients' goals
  • Communicate performance results and strategy recommendations to clients & secure buy-in from decision makers
  • Partner with clients to consult on overall digital marketing strategy
  • Create quarterly business reviews & other client-facing presentations that outline performance, insights from testing, and key strategic opportunities
  • Follow SEM industry trends, contribute to our agency blog, and help train our campaign management team

With support of the management team, you are given the autonomy to manage the entire lifecycle of the client from onboarding to renewal. You're also encouraged to contribute to new specialty areas, write blog posts and train our new hires.

As you progress, the training will continue. The goal of our ongoing training program is to develop you into a Senior Manager role. Senior Managers typically choose one of three tracks:

  • A team lead track, in which you shift to a people management role and directly manage a team of Account Managers
  • An enterprise accounts track, in which you guide the account team & own the client relationship for some of our largest clients
  • A specialist track, in which you develop deep expertise in one area of paid search and direct that offering or competency for the agency (ex: YouTube advertising)

Due to our growth plans, it is critical that members of our team possess the qualities required to develop into strong leaders for our team in the future.


ABOUT YOU
Qualifictions

  • 3+ Years of direct paid search client management including paid search strategy development, execution & client relationship management
  • Strong data analytics and strategy background, including experience using Google Analytics
  • Experience presenting digital marketing strategy to C-Suite and executive audiences
  • Comfortable optimizing toward back-end metrics from a CRM such as Salesforce
  • High-level Excel proficiency
  • Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
  • Exceptional communication skills & interpersonal skills
  • An eagerness to work as a member of a fast-growing team

ABOUT METRIC THEORY
Why We're Frequently Ranked a Best Place to Work

  • Tireless focus on culture that unites everyone around common goals and shared principles
  • Openness to new ideas that affords employees the opportunity to make a difference on day 1
  • Frequent 360-degree feedback that pushes everyone to get better together
  • Universal eagerness to help each other without the expectation of anything in return
  • Conscious focus on learning & professional development at all levels of the organization
  • Generous paid time off including company-wide work from home week between Christmas and New Year's, annual "work from anywhere" week, birthday PTO, and more
  • Excellent medical, dental & vision coverage, 401(k), monthly gym stipend, and pre-tax commuter benefit

 

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Technology we use

  • Product
  • Sales & Marketing
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • SalesforceCRM

Location

We're located in the heart of LoDo on Blake Street; walking distance from the Rockies Stadium and Union Station.

An Insider's view of Metric Theory

What are some social events your company does?

Denver Passports, in and out of office happy hours, Elitch Gardens season passes, Karaoke nights, Game night, Casino night, Bar game leagues, Kickball, Park day, Escape Rooms

Kyle

Senior Account Manager - Ecommerce

How do you collaborate with other teams in the company?

The collaborative atmosphere is what I appreciate most about working at Metric Theory. There are so many smart people here, from our most senior leaders to our newest analysts, and everyone is always willing to help out or share their experience. I feel like I learn something new every day.

Evan

Senior Manager, Account Services

How does the company support your career growth?

The Analyst training program gives you all the tools you need to be successful and grow your career in marketing. I feel like I've learned more in the first few months of the analyst program than in all of my past experiences combined.

Jeff

Account Manager

How do you empower your team to be more creative?

At Metric Theory, we say that our product is our people, and so we invest heavily in people development to drive strong marketing results. Our unparalleled dedication to hiring the right talent, a thorough training program, and providing tons of hands-on experience all contribute to success.

Nadine

Vice President - Agency Development

How would you describe the company’s work-life balance?

After coming from a startup that demanded I work 12 hour days 7 days a week, I'm pretty stoked about Metric Theory's work-life balance. I never feel as though I have to take my work home or put in longer hours than I'm scheduled to be successful. Having a solid work-life balance allows me to connect with my family and maintain healthy relationships

Emyli

Recruiter

What are Metric Theory Perks + Benefits

Metric Theory Benefits Overview

401k, generous PTO plan, office kitchen & bar constantly stocked with drinks/snacks, gym reimbursement, a company-wide "Summer Party" each year where the whole company gets a weekend getaway in California or Colorado, "Work from Anywhere" week, Work-from-home Fridays.

Culture
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Open office floor plan
Diversity
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Metric Theory's Flexible Spending Account (FSA) helps employees cover out-of-pocket medical expenses with pre-tax contributions of up to $2,650 annually.
Disability Insurance
Dental Benefits
Metric Theory's dental plan covers 100% of the cost of preventative care.
Vision Benefits
Metric Theory's vision insurance plan provides annual eye exams for $10. Frames and contact lenses are covered up to $150.
Health Insurance Benefits
Metric Theory's health insurance plan with Cigna covers most employees' out-of-pocket costs, and nearly all the rest by paying everyone $375/month to help cover insurance fees.
Life Insurance
Basic life insurance and AD&D paid for in full by Metric Theory:
Wellness Programs
Monthly gym reimbursement up to $75, monthly group workout classes (Soul Cycle, Yoga, etc.), reimbursement for some events (bike race for MS, mud run).
Retirement & Stock Options Benefits
401(K)
Metric Theory's 401(k) retirement plan offers a broad selection of stocks, bonds and international index funds to choose from.
Performance Bonus
Metric Theory's performance bonus plan includes cash rewards when employees meet targets set by their direct supervisors.
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
▪ Unlimited ability to work from home while sick (with manager approval) ▪ Work from home up to 4 days/month in your third year and beyond
Remote Work Program
Metric Theory lets all employees work remotely several times a month and for an entire week annually and during winter holidays, pending their manager's discretion.
Vacation & Time Off Benefits
Generous PTO
Metric Theory offers ▪ 10 days of PTO in your first year ▪ 15 days of PTO in your second to fifth years ▪ 20 days of PTO after five years
Paid Volunteer Time
Metric Theory encourages employees to give back with paid volunteer time.
Paid Holidays
▪ Birthday PTO ▪ 1 Friday off in June, July, and August ▪ Memorial Day ▪ July 4th ▪ Labor Day • Thanksgiving ▪ Christmas & Christmas Eve ▪ NYE & New Year's Day • MLK Day ▪
Paid Sick Days
Metric Theory offers 5 paid sick days/year beyond your normal PTO.
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Metric Theory's Commuter Benefits (MyCommuterCheck) allows you to set aside pre-tax dollars and save up to 40% on commuting costs.
Company Outings
Metric Theory has quarterly paid team outings, as well as company-wide annual holiday and summer parties and retention celebrations like karaoke night, a chocolate making class, & trampoline dodgeball
Game Room
Our game room includes Ping Pong.
Stocked Kitchen
Some Meals Provided
Metric Theory offers a catered breakfast & lunch every month.
Happy Hours
Metric Theory occasionally provides paid happy hours at local bars.
Pet Friendly
Metric Theory employees can bring their dogs to the office.
Recreational Clubs
Metric Theory sponsors office sports leagues year round.
Fitness Subsidies
Metric Theory reimburses its employees up to $75 per month for many of the most common health and fitness services and activities.
Professional Development Benefits
Job Training & Conferences
Metric Theory offers a wide range of training programs to all employees.
Diversity Program
Metric Theory is committed to creating a diverse and inclusive workplace through cultural awareness and competency training programs as well as team-building exercises.
Cross functional training encouraged
Promote from within
Mentorship program
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