ManagedMethods is looking for a PR & Social Media Manager to join our growing team! Our ideal candidate is experienced in engaging audiences on social media channels and community forums, brand storytelling, writing, and editing. Our ideal candidate should also understand the news, brand messaging, and how to build media relationships. S/he should also have a general understanding of how social media and earned media impact SEO and business growth goals.  

Our ideal candidate is fluent in the fundamentals of public relations and social media. S/he can quickly write a press release, executive bio, craft a targeted pitch or an engaging tweet. S/he is comfortable in a leadership role and driving the execution of communications programs. S/he has experience translating business objectives into strategic media relations and social media initiatives that build brand awareness and drive results.

Our ideal candidate will also have some experience working in a small team with the ability to manage multiple responsibilities and projects while weathering change. Candidates with PR agency experience are encouraged to apply, but agency experience is not required. To apply, send cover letter, resume and link to work samples to [email protected]

Responsibilities

Public Relations

• Collaborate with the Director of Content Marketing to prepare and implement a PR plan, ensuring that it is in line with the marketing and communication strategy

• Conceive and pitch targeted stories to targeted media in tech, education tech, cybersecurity, & similar

• Ensure PR strategy and communications are on-brand, on-message, relevant, innovative and effective in driving brand awareness and engagement

• Proficient writing, editing and content strategy and development expertise, including experience crafting bylines, blog posts, media pitches, social media content, video scripts, newsletters, executive bios, and briefing sheets

• Set and track goals, providing analytics and measurement reports on the current status of PR efforts and ongoing recommendations to influence future PR strategy

• Analyze data to determine PR opportunities that help drive business

• Monitor industry news and trends, best practices, and competitor brand insights

• Collaborate with Director of Content Marketing with SEO backlinking strategy; helping to identify and contact influencers, media, & potential guest posting opportunities

Social Media

• Grow ManagedMethods as a thought leader in social forums and online communities

• Grow ManagedMethods’ social engagement and interactions

• Increase website traffic and conversions from social media

• Collaborate with Director of Content Marketing to prepare and implement overall social media plan, including paid promotions, in line with the content calendar, ensuring it drives engagement, traffic, and lead generation objectives

• Manage day-to-day content distributed through social channels (currently, LinkedIn, Twitter, Facebook, Instagram, & YouTube), respond & moderate social interactions/conversations to build community & engagement

• Engage with others in our industry/target market on social media & community forum channels

• Lead the way in creating and promoting ManagedMethods’ social video content

• Set and track goals, manage reporting of metrics across all channels; identify actionable insights

• Analyze social statistics to optimize content, publishing times, etc. to drive more engagement, traffic, etc.

• Monitor the competition and develop suggestions for improvements based on this listening and capitalize on trends as they emerge

• Stay up to date on social trends and research

• Educate & engage internal employees on social media

• Basic knowledge of design to create visually appealing social imagery

Requirements

• 2 - 5 years of B2B communications, public relations or social media experience in an agency and/or fast-paced work environment with a track record of getting results

• A knowledgeable, passionate storyteller who loves to create authentic messages for targeted audiences

• Effective communicator who can work independently, with self-direction, organization, and planning

• Collaborative, team-oriented and focused on producing results

• Self-starter with excellent quality standards and a demonstrable history of commitment, accountability and follow through

• A sense of urgency & ability to work under tight deadlines

• Familiarity with social scheduling/publishing/listening/analytics tools (we’re currently using Hootsuite, but not married to it)

• Basic familiarity with social analytics & Google Analytics

• Committed to on-going career growth and development

• Entrepreneurial spirit & drive with a “get it done” attitude

• Ability to work in a fast-paced, evolving environment

Additional Considerations For

• PR agency experience

• Cybersecurity/tech startup industry experience

• Graphic design and/or video marketing experience

• SEO experience

Benefits & Compensation

• Salary DOE

• Equity ownership

• Generous Paid Time Off (PTO)

• Medical, dental & vision insurance