Public Relations and Communications Senior Associate (Remote - US)
DISQO is changing the way that the world’s largest brands, agencies and consumer intelligence companies get to know their consumers. We’ve built the first identity-based platform that combines consumer attitudes and behaviors together to power the most accurate and predictive insights solutions for our customers, and we do all of that with the willing participation of our consumers and without using outdated technologies like third-party cookies. We help our customers get a cross-platform view into consumer sentiment, measure advertising effectiveness, analyze consumer purchase journeys, and ultimately grow their brands.
Our mission at DISQO is to engage people to share their opinions and behaviors openly to help our customers make the right decisions. With over one million active members sharing their attitudes and behaviors, DISQO is looking to expand, improve and create world-class applications for people to openly share their data for research.
We are seeking an experienced Public Relations and Communications Senior Associate to support our growing, fast-paced company. Supporting both our B2B and B2C brands, this is a well-rounded role that includes corporate and consumer communications, storytelling across earned, owned and paid media, and extensive collaboration with marketing, product and data science teams. Data is at the heart of our business and DISQO’s storytelling, and the person in this role will play a big part in this.
Earned media prowess is core to this role. Understanding the elements required to bring a story to life across channels, verticals and audiences is key. And the ability to be nimble and agile in the always-changing, fast-moving startup environment is imperative.
You are eager to learn, absorb and develop new skills. You think strategically, creatively and holistically about programs. You’re a relentless problem-solver. You understand the importance of the team dynamic and are a dedicated and accountable team member.
You not only have experience in media relations but a passion for the craft. You have an insatiable appetite for news and content, consuming media across verticals and channels with an always-on mindset for spotting trends, and new storytelling angles and avenues.
You expertly navigate the evolving news landscape and foster mutually beneficial relationships with members of the press. You take great pride in the placements you secure and you effectively evaluate the coverage and merchandise back to the team.
What You Bring To The Table
- Develop and manage media relations programs for multiple verticals, identifying media targets, developing compelling pitches, conducting outreach, coordinating interviews and maintaining editorial relationships ongoing
- Verticals include trade (marketing and research), business, technology, personal finance, and lifestyle
- Research, write, and edit press releases, fact sheets, message tracks, editor briefings and Q&A documents
- Generate and maintain media lists and news coverage trackers
- Conduct daily media monitoring for brand, competitor and industry news, flagging relevant stories and utilizing intelligence to strengthen earned media strategy
- Support press events, seminars, speakers’ bureau, and other special events
- Contribute to creation of integrated communications plans that meet objectives (media relations, digital and social media marketing, influencer relations, etc.)
- Develop ideas and questionnaires for attitudinal research; analyze and summarize study results in press materials, blog articles, graphics, etc.
- Synthesize data to develop key insights for use in marketing content and program measurement
- Build relationships with partner and vendor contacts and manage correspondence
- Practice effective project management while working with other team members and understand the “big picture” of the program
- Manage multiple projects simultaneously and complete them on time
- Live DISQO’s values and make a positive contribution to our company’s culture.
Requirements
- Bachelor’s degree in public relations or related communications field
- At least 4 years PR/Media Relations experience; agency experience preferred
- Excellent writing skills, demonstrated experience crafting newsworthy pitches, releases, blogs, bylines and social media posts
- Proven success in building relationships with members of the media, and driving results
- Experience with data-driven storytelling and programming
- Collaborative spirit, results-driven with the ability to manage multiple priorities and work against deadlines
- Self-starter, highly organized, and detail-oriented
- Versed in Cision or similar media monitoring and database management tools; experience with coordinating press release wire distribution and monitoring editorial source request tools like Cision’s Profnet and HARO
Preferred Requirements
- Familiarity with the fundamentals of Search Engine Optimization
- Experience with Agile methodology
- Experience with operational software and tools (i.e., Slack, Asana)
- Proficient in the Google suite editing tools
- Experience with understanding data and deriving insights
#LI-Remote #LI-RT1
Perks & Benefits:
·100% covered Medical/Dental/Vision for employee, 80% for dependents
·Equity
·Generous PTO policy
·Flexible work hours
·Happy Hours
·Quarterly Offsites
·401K
·Life Insurance
·FSA
·Paid Maternity/Paternity leave
·Disability Insurance
·Travel Assistance Program
·24/7 Counseling Services offered to employees
DISQO is an equal opportunity employer. Discovery, innovation, and growth are possible when we open ourselves to new possibilities, perspectives, and approaches. That’s why, at DISQO, we welcome, support, and empower individuals from diverse backgrounds. Exceptional teams are rooted in extraordinary people, each with a unique story and a compelling set of skills. DISQO does not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.
*Recruiting firms that submit resumes to DISQO without first entering into a written contract will not be entitled to any compensation on candidates referred by that firm.