Programmatic Campaign Specialist
Description
Adswerve is a Google Marketing Platform Sales Partner and we are a proud, Denver-based company that is always looking for the best and brightest minds within the ever-evolving landscape of Digital Marketing! We support the Display & Video 360 platform that offers agencies, trading desks, and advertisers the ability to bid on a collection of display, video, and mobile inventory in real-time. Due to our tremendous growth and customer offerings, we are searching for a Programmatic Campaign Specialist who will support our knowledgeable and dynamic Services Team. The Programmatic Campaign Strategist will collaborate closely with our Programmatic Media Strategists and be responsible for implementing, optimizing and reporting on our client’s programmatic campaigns.
If you love the analytical side of Digital Marketing, and you are a whiz at optimizing campaigns, we would love to hear from you!
Essential Duties and Responsibilities:
- Build, Traffic and QA programmatic campaigns
- Continuously manage & optimize campaigns to align with client’s KPIs
- Generate reports and present detailed analysis of results to internal department
- Recommend and develop processes that lead to efficiencies in campaign management and reporting
- Stay up-to-date with industry trends and new product features
- Provide excellent internal customer service to your fellow team members
Position Requirements:
- 1 - 2 years of programmatic experience working in DSP’s (i.e. Display & Video 360, TradeDesk, DataXu, or other programmatic buying solutions)
- Must have a strong working knowledge of ad serving technologies
- Possess the keen ability to work autonomously while remaining engaged and invested in your team and the company objectives as a whole.
- Analytical thinker with strong problem-solving skills
- Proven experience optimizing campaigns to performance metrics
- Ability to build and maintain strong internal/client relationships
- Previous experience working in Google Analytics
- A motivated self-starter with a positive attitude and enthusiasm for our mission
Preferred Qualifications:
- Experience working in Display & Video 360
- Bachelor's degree preferably in Marketing, Business, Technology or equivalent experience
Adswerve provides thorough and unique growth opportunities to all of its employees and is proud to employ some of the brightest thinkers in Denver. We are a collaborative group of lifelong learners and we offer a robust and truly rewarding employee culture filled with excellent benefits, endless snacks, and a generous work/life balance.