Pie Insurance
Denver, CO
Remote

Product Marketing Manager

| Greater Denver Area | Remote
Apply now
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Pie Insurance Named a Top Colorado Company 2020
Pie is rated Excellent by our customers on Trustpilot
Check out our great reviews from current and former employees on Glassdoor
Pie raises an additional $127M in funding

Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team of builders, dreamers, and entrepreneurs. So, at the heart of every decision we make is the idea that if it doesn’t serve our clients, it doesn’t serve us. 

As our first product marketing manager, you’ll work to shape the function of product marketing at Pie. You’ll champion go-to-market campaigns that drive adoption and engagement of our products at scale, helping establish Pie as the leading commercial insurer among small business owners and independent insurance agents. In this highly visible and collaborative role, you’ll build strong relationships with product and other teams, serving as a subject matter expert for product marketing across the organization. You’ll develop a deep understanding of our audiences and products, putting you in a strong position to ensure our customers’ needs are at the forefront of everything we do.

This role has the option to be hybrid or remote. Hybrid work locations provide team members with the flexibility of working partially from our Denver or DC office and from home. Remote team members must live and work in the United States, and have access to reliable, high-speed internet. 

How You’ll Do It

  • Lead go-to-market efforts for new products and feature launches, driving scaled adoption.
  • Spearhead go-to-market channel mix (e.g., emails, advertising, PR, webinars, trainings) and campaign timelines to communicate product benefits to our audiences in order to drive adoption and engagement in coordination with marketing and PR colleagues.
  • Serve as the primary marketing stakeholder and marketing subject matter expert to product and other teams working on new products and feature updates.
  • Partner with cross-functional teams (UX, underwriting, BD, sales, analytics) to understand the full impact of product launches on users to inform communications strategy and messaging.
  • Understand competitor products to communicate how new offerings may set Pie apart from the market.
  • Develop a holistic understanding of our multiple audiences (direct, agency, internal) and advocate for their interests through all stages of product development.
  • Analyze go-to-market campaign metrics and continuously iterate on approaches to improve results.
  • Help build formalized documentation, processes, and procedures for product marketing at Pie.
  • Lead marketing reviews and approvals of product wireframes and copy to ensure our brand is reflected in the user experience.
  • Work closely with the product team on an ongoing basis to develop a deep and up-to-date understanding of our products, current and future features, and use cases.
  • Socialize product roadmap and timelines with marketing stakeholders.
  • Anticipate how product launches may affect marketing funnel metrics, proactively strategize with marketing, and advocate for thorough reporting.

The Right Stuff

  • 5+ years experience in marketing, with 2+ years experience in product marketing.
  • Data-driven approach and strong analytical skills.
  • Outstanding writer and editor with exceptional attention to detail.
  • You have a demonstrated ability to build partnerships and influence decision-makers to meet shared objectives.
  • You’re able to deliver complex and technical information to achieve alignment across multiple stakeholders.
  • You understand workflows across teams and recognize tradeoffs to develop creative solutions. 
  • You get up to speed fast, diving into understanding our industry, audiences, and products.
  • You’re always asking the next question.
  • You’re excited to develop new approaches while ensuring our brand voice and positioning remain consistent.
  • You’re willing to roll up your sleeves with a strong belief that the buck stops with you.
  • Bachelor’s degree in Marketing or related field preferred or equivalent years of experience.

Pie Perks

  • Competitive cash compensation
  • A piece of the Pie (in the form of equity)
  • Comprehensive health plans
  • Generous PTO, including paid sick leave Future focused 401k match
  • Generous parental and caregiver leave
  • Our core values are more than just a poster on the wall; they’re tangibly reflected in our work and recognized with our monthly culture award

Compensation & Benefits 

Our goal is to make all aspects of working with us as easy as Pie. That includes our offer process. When we have identified talent that is a good fit for Pie, we work hard to present an equitable and fair offer. We look at the candidate’s knowledge, skills and experience along with their compensation expectations and align that with our company equity processes to determine our offer ranges. We value and want to support our team members, and are proud to offer a comprehensive compensation package which includes the following:

Compensation Range for position: $100,000 - $118,000

Each year Pie reviews company performance and may grant discretionary bonuses to eligible team members.

Pie Insurance is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship, or other protected characteristic.

Pie Insurance participates in the E-Verify program. Please click here, here and here for more information.

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Where we are

1755 Blake St , Denver, CO 80202

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • PythonLanguages
    • ReactLibraries
    • ReduxLibraries
    • MongoDBDatabases
    • MixpanelAnalytics
    • BalsamiqDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • MarketoLead Gen
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What are Pie Insurance Perks + Benefits

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Pie Insurance has a group of Culture Ambassadors from across the organization. This group creates content and hosts activities that reflect our values and foster collaboration, and fun!
Daily sync
Open door policy
Team owned deliverables
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 16 weeks of parental leave for the primary caretaker. Pie also provides 16 weeks of leave for the secondary caretaker.
Flexible Work Schedule
Pie provides employees with a flexible work schedule that includes Core hours.
Remote Work Program
Pie-oneers can work where they are most productive, whether that's in the office or from home.
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Generous PTO policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
We offer team members a parking subsidy.
Relocation Assistance
Home Office Stipend for Remote Employees
All Pie-oneers receive both a one time lump sum stipend when they join Pie as well as a monthly stipend to help them cover any work from home expenses like internet and phone bills.
Professional Development Benefits
Lunch and learns
Cross functional training encouraged
Promote from within
Online course subscriptions available

An Insider's view of Pie Insurance

How does your team reward individual success?

Our Customer Care team rewards success by giving "snaps" in team and company slack channels. We like to verbally recognize people in our team meetings by giving them a shout out and telling them they are valuable to the team and are appreciated! It is important to also be conscious of how people like to be recognized and not put people "on blast".

Seika

Customer Success Working Team Lead

How do you collaborate with other teams in the company?

As a Sales Manager, I work closely with Underwriting & Customer Care on improving our processes to be more efficient from quote to issuance. With Marketing, I help with campaign initiatives to roll out to new and old prospects. I also connect with our UX & Product Teams to provide feedback on ways to enhance our online quote flow for our customers.

Marty

Inside Sales Manager

Jobs at Pie Insurance
14

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Data + Analytics
Dev + Engineer
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Senior Frontend Engineer

Pie Insurance
Greater Denver Area
3 days ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie is transforming small business insurance - starting with workers’ compensation. We are driven by our core values that guide every decision we make, the community we build, and the service we deliver to our small business

Staff Frontend Engineer

Pie Insurance
Greater Denver Area
4 days ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie is transforming small business insurance - starting with workers’ compensation. We are driven by our core values that guide every decision we make, the community we build, and the service we deliver to our small business

Renewal Underwriting Associate

Pie Insurance
Greater Denver Area
5 days ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

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Pie Insurance
Greater Denver Area
1 week ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

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Pie Insurance
Greater Denver Area
1 week ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Senior Filing Analyst

Pie Insurance
Remote
2 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Senior Technical Project Manager

Pie Insurance
Greater Denver Area
2 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Senior Engineer in Test

Pie Insurance
Greater Denver Area
2 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Group Product Manager

Pie Insurance
Greater Denver Area
2 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Engineering Manager

Pie Insurance
Greater Denver Area
3 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie is transforming small business insurance - starting with workers’ compensation. We are driven by our core values that guide every decision we make, the community we build, and the service we deliver to our small business

Director, Engineering

Pie Insurance
Greater Denver Area
3 weeks ago
+43
Built In Colorado honors Pie in its 2021 Best Places to Work Awards Pie Insurance Raises $118 Million in Series C Funding Pie Insurance Named a Leading Place to Work in Colorado Check out our great reviews from current and former employees on Glassdoor Pie is transforming small business insurance - starting with workers’ compensation. We are driven by our core values that guide every decision we make, the community we build, and the service we

Premium Audit Specialist

Pie Insurance
Greater Denver Area
3 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Staff Engineer in Test

Pie Insurance
Greater Denver Area
3 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse team

Senior Product Manager II

Pie Insurance
Greater Denver Area
3 weeks ago
+43
Pie Insurance Named a Top Colorado Company 2020 Pie is rated Excellent by our customers on Trustpilot Check out our great reviews from current and former employees on Glassdoor Pie raises an additional $127M in funding Pie Insurance is an insurtech company tackling meaningful problems. At Pie, we work with small businesses using technology and innovation to improve how they access insurance. Like our small business clients, we are a diverse