IntelePeer
Centennial, CO
Remote

Product Marketing Manager (Voice/UCaaS/CCaaS) at IntelePeer

| Greater Denver Area | Remote
Sorry, this job was removed at 3:12 p.m. (MST) on Friday, May 21, 2021
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About the position

We’re looking for a Product Marketing Manager to join our team and help drive awareness and adoption of our enterprise voice products, including voice services and UCaaS/CCaaS enablement. You’ll act as the voice of the customer, be a go-to expert on our products, market, and competitors, and plan and execute GTM activities. You’ll collaborate closely with Product Management, Sales, Software Development, and Marketing to establish positioning and messaging, build product adoption strategies, develop product collateral and thought leadership content, partner on sales enablement activities, and much more. 

The ideal candidate will have proven experience in product marketing for enterprise communications companies. You’re a pro at taking complex ideas and translating them into compelling storytelling for diverse audiences. You’re able to become an expert on how our products work and clearly articulate the value in a way that resonates with our buyers. You’re also able to connect all the dots of market trends, competitive landscape, and customer insights to inform marketing campaigns, product roadmap, and strategic company initiatives. You can manage multiple projects, proactively communicate cross-functionally, and ensure timely completion of deliverables. 

We provide a fast-paced, innovative, and casual environment that people love to work in, designed to broaden a candidate’s professional experiences while promoting self-confidence, accomplishment, and career development.

REPORTS TO:  Director, Product Marketing 

Position responsibilities

  • Build and maintain a deep understanding of our market through research and analyst interactions, translate this knowledge into recommendations for marketing campaigns, product roadmap, sales strategies, and company initiatives.
  • Represent the voice of the customer internally with Product Management, Software Development, and Marketing teams in the prioritization, design and development of products and experiences.
  • Create and maintain awareness of competing offers in our markets, and how we stack up.
  • Develop and maintain buyer and user personas, positioning, and product messaging.
  • Create thought leadership and product-focused materials aligned with the sales process and personas to help the market understand the potential impact our products can have on their business (i.e. blog posts, web copy, whitepapers, etc.)
  • Communicate the vision and value of products to the sales team and develop sales tools that facilitate the sales process (i.e. internal training, datasheets, playbooks, slides).
  • Plan and execute go-to-market strategies for product launches and releases.
  • Partner with Product Management on user research activities, onboarding support, product adoption campaigns.
  • Work with our customers and customer-facing teams to cultivate success stories that can be translated into customer-facing collateral.
  • Analyze related metrics and provide recommendations for continuous improvements to strategy and execution.
  • Other duties as assigned.

Education

  • Bachelor’s degree in marketing, business, or related field
  • Software industry knowledge preferred   

Expertise & experience

  • Must have at least 4-6 years’ experience in product marketing or marketing for telecom/UCaaS/VoIP/CCaaS offerings 
  • Demonstrated project management skills and program management experience
  • A strong track record of developing and maintaining highly collaborative cross-functional relationships and a demonstrated ability to lead cross-functional initiatives

Competencies

  • Team player
  • Strong written and communication skills combined with strong quantitative analytical ability
  • Understands buyer and user personas and creates laser-focused messaging and content
  • Understands the people-facing teams and how to train them on products and services
  • Strategic acumen to ensure successful GTM launch, organizing key concepts into marketing campaigns
  • Desire and ability to learn new technologies quickly
  • Detail-oriented, able to multi-task and work under strict and changing deadlines
  • Prioritizes and drives short term, long term, and immediate needs 
  • Proficient with MS Office, Webex Teams (or other internal collaboration software,) JIRA, Confluence, Camtasia (or other video creation software), Marketo (or other marketing automation software) and Microsoft OneDrive
  • Effectively interacts with a wide range of personality types and working styles
  • Works well independently with minimal supervision
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Where we are

We are located in the Denver Tech Center, the city's hub of business and innovation, plus we're near public transit, I-25, and trendy restaurants.

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • jQueryLibraries
    • Twitter BootstrapLibraries
    • AngularJSFrameworks
    • DjangoFrameworks
    • ExpressFrameworks
    • FlaskFrameworks
    • Node.jsFrameworks
    • MariaDBDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • WordpressCMS
    • SalesforceCRM
    • PardotEmail
    • SalesforceLead Gen
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What are IntelePeer Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Promote from within
Continuing Education stipend

An Insider's view of IntelePeer

How would you describe the company’s work-life balance?

At IntelePeer, we have a work-hard-play-hard mentality. Our team goes above and beyond what is asked of us and we value determination. The unlimited PTO policy means that the company realizes to be successful we also need time away from work. You can make your own schedule and work from home when needed too!

Nils

Corporate Marketing Manager

What's the biggest problem your team is solving?

My team is helping companies that may not have the resources for complex development projects to take advantage of the promise of embedding communications like voice and SMS into their customer experiences, marketing efforts, and internal processes.

Shaughnessy

Sr. Manager, Product

How has your career grown since starting at the company?

IntelePeer is a company that likes to promote within and encourages career growth and opportunities for all of their employees. I have been with IntelePeer for almost 6 years and I have been promoted 3 times and have worked in 2 different departments since coming onboard. The leadership team has always asked what I would like to do for my career.

Christine

Sr. Manager, Sales Development

How do you empower your team to be more creative?

We encourage employees to think outside the box, to contribute new ideas, and to take ownership of helping us meet our company objectives. Recognizing our employees is integral to our continued success as a team and a business. In my specific role, I recognize employee efforts through personal and public recognition.

Donna Sue

VP of Corporate Marketing

What are some things you learned at the company?

What I've learned at IntelePeer is the value of the contributions of the singular employee. IntelePeer works by each individual considering their personal achievements at work, big or small, to contribute directly to the success of the company - and the company acknowledging and reciprocating that effort back to the employee.

Justin

Chief Software Architect

IntelePeer Careers In Denver
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