Product Marketing Manager - Video Engagement Center

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Zoom Video Communications is looking for a Product Marketing Manager to join our UCaaS and CCaaS team. This role will be focused on our newest product, Video Engagement Center. In this cross-functional role, you will work closely with our product, sales enablement, and marketing teams to help launch this new product and grow market share. 

Responsibilities:

  • Be a key leader along with counterparts from sales and product team leaders in driving Zoom VEC strategy with a keen understanding of certain high call volume user personas. This role would be well aligned for someone with background knowledge of contact centers or multichannel marketing engagement. 

  • Be an expert of the CCaaS competitive landscape and key differentiators, with the ability to dive deep into analytics and reporting needs for businesses and their high call volume users. 

  • Lead cross-functional go-to-market teams to bring new features and capabilities to market. Build key themes and stories to support product launches. Understand and contribute to product and feature pricing SKU and naming to disrupt and differentiate Zoom VEC in the market. 

  • Fully understand the market, segmentation and opportunities globally and create segment specific positioning assets particularly for the Enterprise and/or the SMB across key verticals. Set the strategic priorities to customer demand, market intel, partnerships, and competitive positioning

  • Analyze data to identify opportunities including pricing, sales, and channel performance, and the importance of feature usage. Analyze the customer buy-flows to simplify and remove friction from the process and increase adoption.

  • Be a thought leader and speaker on how our customers use Zoom VEC, understanding the key benefits and problems they are trying to solve. Craft messaging and content assets to increase usage for high call volume personas and cultivate referrals based on customer stories.

  • Lead the marketing team on content direction for campaigns, websites, blogs, webinars, and other demand-gen vehicles.

  • Roll up your sleeves to make sure the team has updated key messaging documents, videos, presentations, datasheets, white papers, and other assets.

  • Work closely with the sales enablement team on strategies and content (such as discovery guides, personas, journey mapping, pricing) for both new hires and existing reps.

  • Work with the broader product marketing team on building pricing, promotions and competitive positioning for the CCaaS market and contribute toward creation of battle cards. 

  • Create thought-leadership direction, key messages and content for tradeshows and other events.

Requirements:

  • Bachelor’s Degree / MBA (preferred)

  • 8+ years of professional experience in sales engineering, solution architecture or product marketing for a SaaS company. At least 1 year in a role owning product marketing tasks for a contact center provider is preferred.

  • Expert knowledge of phone, CRM, and contact center products in this market space 

  • You have excellent leadership skills and are successful in matrixed organizations

  • You’re a pro at building differentiated messaging and assets

  • You’re humble and have a natural curiosity to always learn more

  • You’re a rock star and multi-task like nobody’s business

  • You are comfortable presenting in front of executives, analysts, press, and large crowds

  • You are a team player and have strong interpersonal skills 

Ensuring a diverse and inclusive workplace where we learn from each other is core to Zoom’s values. We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records as well as any qualified applicants requiring reasonable accommodations in accordance with the law.

We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status.

All your information will be kept confidential according to EEO guidelines.

Given Zoom’s status as a federal contractor, we are subject to President Biden’s Executive Order requiring COVID-19 vaccinations for all US employees. As such, Zoom requires all US employees, including remote employees, to be fully vaccinated. Zoom will consider requests for reasonable accommodations for religious or medical reasons as required under applicable law.

Explore Zoom:

  • Hear from our leadership team

  • Browse Awards and Employee Reviews on Comparably

  • Visit our Blog

  • Zoom with us!

  • Find us on social at the links below and on Instagram

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Technology we use

  • Engineering
  • Sales & Marketing
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    • C++Languages
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    • OutreachEmail
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Location

We are located North of the DTC area. Just a short drive away you can find trendy restaurants, bars, and the Cherry Creek Reservoir!
The United We Tech Series: The Zoom Episode
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An Insider's view of Zoom Video Communications

What’s the vibe like in the office?

This office is fun, driven, smart, and happy. We’re proud of each other, our product, and how we work hard to make our customers happy and cared for.

Michael

Developer Advocate

What projects are you most excited about?

Right now, I’m most excited about optimizing our enablement programs at Zoom. As our team grows, it’s vital that we scale our programs and processes thoughtfully to ensure every Zoomie feels comfortable, confident, and equipped for success in their role. Watching individuals evolve as Zoom experts is both fun and fulfilling!

Ashley

Customer Success Operations Manager

How has your career grown since starting at the company?

In my year and a half at Zoom, I’ve had the privilege of moving from a BDR, to a Team Lead, to an Account Executive. Through each step, my manager was transparent, approachable & committed to my own professional growth. Zoom recognizes that not all career paths are the same, and each manager takes an individual approach to identify what drives you.

Nicole

Small/Medium Business Account Executive

How do you empower your team to be more creative?

One of the things I love about Zoom is the trust they have in me that allows me to be creative. Being a leader at Zoom I'm able to watch my team collaborate and teach each other. For me that's creativity. People with different ideas and experiences working together with one purpose. By empowering people to be creative you open the door to success.

Tuckett

SMB VAST Sales Manager

What makes someone successful on your team?

Teamwork is in our day to day, not only with other BDRs, where each can provide different points of view in a situation, but also with the Account Executives that are an indispensable guide to succeed when looking for new clients.

Sandra

Business Development Rep.

What are Zoom Video Communications Perks + Benefits

Zoom Video Communications Benefits Overview

Zoom offers a wide range of benefits and perks to ensure our employees feel supported, enriched and cared for including free books, a wellness credit of $300 per month, and a multitude of Zoom-sponsored activities and celebrations to help you Work Happy.

To deliver this happiness to our employees, Zoom employs above-market and progressive compensation programs. At Zoom, we believe this is achieved through analyzing total direct compensation holistically. We offer all employees equity, allowing them to become owners who are vested in and benefit from the long-term success of the company.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
The Happy Crew is comprised of around 150 volunteers globally that deliver happiness internally to Zoom Employees!
Open door policy
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Diversity Employee Resource Groups
Employee Resource Groups include Veterans and [email protected] with more on the way!
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Mentorship program

Additional Perks + Benefits

Zoom listens to its employees. We’re growing and want our employees to be as happy as possible. One way we deliver this happiness is by continually building our benefits programs to best fit the wants and need of our employees. We also hold monthly Zoom Meetings with the whole company and our CEO Eric Yuan himself addresses questions or concerns submitted by employees. If you want to feel heard and appreciated join us in our ever evolving company and product!

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