Product Marketing Manager

| Greater Denver Area | Hybrid
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Headquartered in Denver, Colorado, FRONTSTEPS is a SaaS company with a resident engagement platform to empower communities to be safe, informed, and efficient. More than 23,000 communities nationwide - that's 4.4 million homeowners - are covered by FRONTSTEPS services! We deliver solutions that simplify how management companies, homeowner associations, builders, and security & patrol experts build, connect, operate, and secure modern communities. With a focus on mobile-first technology and best-in-class integrations, our products make it easy for community leaders and homeowners to communicate, collaborate, and drive a more prosperous community.FRONTSTEPS is guided by the core values of 1) developing our people, 2) taking care of the customer at all times, 3) moving with purpose and urgency, 4) being open, honest, and transparent, 5) innovating and failing forward, and 6) being courageous.POSITION OVERVIEWFRONTSTEPS is transforming the association management industry by giving homeowners and community managers a single technology platform for managing finances, operations, security, and communications. We are looking for a Product Marketing Manager to help bring our innovative approach to life. Your job will be to create compelling materials that underscore the challenges facing community associations and reveal how the FRONTSTEPS suite can singularly address pressing challenges, with a mix of product media, client case studies, and thought leadership. An ideal candidate will bring experience researching buyer needs, conducting competitor analysis, and producing messaging, positioning, and sales tools that introduce sophisticated products in simple, memorable terms. Are you passionate about delivering the right message to the right audience? Eager to learn and master new technologies? Do you want to play a pivotal role ushering in an era of homeowner empowerment in the community association industry? This could be right up your alley.JOB RESPONSIBILITIES

  • Collaborate with the product management team to launch new product capabilities with clarity, buzz, and pipeline impact
  • Produce customer testimonials that showcase leading property management companies and vividly illustrate why they choose FRONTSTEPS
  • Create short videos and other immersive content that makes it easy for management companies, HOAs, and homeowners to appreciate how FRONTSTEPS helps
  • Monitor the competitive market and maintain educational resources that help buyers and internal teams clearly distinguish between FRONTSTEPS and alternative providers
  • Maintain and adapt messaging and positioning as the FRONTSTEPS suite evolves, including a library of sales resources for each primary audience
  • Analyze qualitative and quantitative client feedback to uncover additional content opportunities and recognize and respond to buyer concerns
  • Other duties as requested by management

SKILLS & QUALIFICATIONS

  • BA/BS degree
  • MBA preferred
  • 3-7 years of experience in product marketing or a related field
  • Exceptional written and verbal communication skills
  • Familiar with software-as-a-service client lifecycle, particularly the steps leading to a solution purchase
  • Familiar with audience segmentation and personalization best practices
  • Experience developing engaging, polished videos for professional and consumer audiences
  • Creative problem solver with a track record of meeting varied sales and buyer expectations on short timelines and/or competing demands
  • Relationship-oriented collaborator, capable of sustaining project momentum through strong cross functional partnerships
  • Demonstrated knack for finding the compelling angle to complex subject matter and producing materials that influence buyer behavior
  • Knowledge of collateral design and development tools (e.g. Adobe editing suite) a plus

REMOTE OPPORTUNITYThis role is eligible for remote work in the following states: AZ, CA, CO, CT, FL, GA, ID, IL, MD, MA, MI, MN, NV, NC, OH, OR, TN, TX, VA, WA, and WI. $75,000 - $95,000. Occasional meetings may be required in Denver headquarters. Benefits include the following:

  • Medical, Dental, and Vision
  • Company sponsored Short-Term Disability, Long-Term Disability, and Life Insurance
  • Voluntary Life Insurance
  • FSA/HSA
  • Paid Time Off
  • Sick Time
  • Paid Parental Leave
  • Internet Reimbursement
  • 401k match

FRONTSTEPS is proud to be an equal opportunity employer. All qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C#Languages
    • JavascriptLanguages
    • RubyLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • ReduxLibraries
    • Twitter BootstrapLibraries
    • ASP.NETFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • Microsoft SQL ServerDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • SketchDesign
    • ConfluenceManagement
    • TrelloManagement
    • WebflowCMS
    • SquarespaceCMS
    • SalesforceCRM
    • MarketoLead Gen

Location

Our office is at 12th & Broadway near Civic Center. Tons of lunch options (Torchy's, Zep's, BurgerFi), a bus stop & a short walk from RTD at 16th & CA

An Insider's view of FRONTSTEPS

How does your team reward individual success?

From personal experience, I can attest that hard work at FRONTSTEPS absolutely pays off. I’ve only been with the company for a few years, and my dedication and desire to do my best have consistently been recognized and rewarded; this includes several promotions. We also recognize hard work through a kudos channel and monthly Core Value Awards.

Karla Nascimento

Senior Technical Specialist

What projects are you most excited about?

I’m excited about the new platform that we’re launching. And we're building rich new customer experiences w/ some household brand names. We're clearly the leader in our industry, but we aren’t taking that for granted. Every client, resident & partner who sees our new products are super impressed. It’s a fun position to be in.

Matt DeWolf

President of Payments

How has your career grown since starting at the company?

I have been given the freedom to initiate and lead initiatives that I wouldn't have been able to in a larger company. After 4 years at FRONTSTEPS, I've grown in responsibility over our People Operations and our people initiatives have gained momentum inside the business. Develop our People is FRONTSTEPS #1 Core Value for a reason!

Juli

Director, People Operations

How do you make yourself accessible to the rest of the team?

I keep my office door open as much as possible to enable anyone to provide timely feedback and seek advice when the unexpected happens. For that to be successful I build relationships with people across my organization to let them know they can come to me whenever necessary and sometimes just to chat and catch up.

Leo Haasbroek

Chief Operating Officer

What is your vision for the company?

Our vision is to change the conversation around HOA software and be a catalyst in opening up communication between neighbors, HOA Boards and community associations. We are building more than a company, it’s truly an effort to develop a culture of growth and excellence as a team.

Matt DeWolf

CEO

What are FRONTSTEPS Perks + Benefits

FRONTSTEPS Benefits Overview

The benefits of working for FRONTSTEPS are endless! Joining our team means opportunities to be daring and innovative ... every day! You can be part of the engagement team and foster our cool culture with events, outings, and parties. We just rolled out an awesome new program that allows employees to recognize other employees for going the extra mile. Led by employees, for employees it's just one example of what it means to be a FRONTSTEPPER! Oh, and there are a ton of other benefits like health care and beer Fridays ... KEEP reading to find out.

Culture
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
Remote work program
Diversity
Documented equal pay policy
Mean gender pay gap below 10%
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
FRONTSTEPS offers you a Healthcare Flexible Spending Account and a Dependent Care Flexible Spending Account.
Disability insurance
Dental insurance
The FRONTSTEPS plan covers 100% of preventative care. We have options that include orthodontia coverage.
Vision insurance
Our competitive vision plan covers 100% of a basic exam, with a copay. Plus, contact lens and eyeglass frame benefits.
Health insurance
FRONTSTEPS offers a PPO and a qualified high-deductible plan with FSA and HSA options.
Life insurance
FRONTSTEPS offers a company provided life insurance for the financial security for the people who depend on you.
Wellness programs
The FRONTSTEPS Wellness Committee exists because we know that healthy and happy employees lead to happy customers and healthy business.
Mental health benefits
Employee Assistance Program available to all employees to promote mental health.
Financial & Retirement
401(K)
401(K) matching
Charitable contribution matching
FRONTSTEPS CSR Mission Statement: Supporting Organizations that help people live safely, thrive within their communities, and prosper equitably in society.
Child Care & Parental Leave Benefits
Generous parental leave
5 weeks of paid parental leave.
Family medical leave
Adoption Assistance
$1500 Adoption Assistance
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Every employee receives 80 hours of Paid Sick Time upon hire and resets at beginning of year.
Office Perks
Commuter benefits
FRONTSTEPS offers to cover the cost of parking at our downtown office.
Company-sponsored outings
Rockies games, ax throwing, bowling ... the FRONTSTEPS team is all about exploring and taking advantage of the cool stuff Denver has to offer!
Free snacks and drinks
Company-sponsored happy hours
Every Friday at 4:30!
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Our product team demoes new features and enhancement that are releasing in the near future.
Promote from within
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

While we are a remote-first organization, we do schedule team and company-wide events that make working in a virtual world just a little more enjoyable.

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