Company Overview

We are a technology and digital advertising company focused on making quality digital marketing accessible to every business. We achieve this goal by partnering with local marketers, media companies, agencies, and channel sales organizations, helping them leverage our proprietary advertising software platform, Ui.Marketing.

Since 2013, we have grown from a few founders to a team of 125+ talented, hard-working individuals leading the industry in supporting local marketers. This team is responsible for the creation of Ui.Marketing — technology that gives users have the ability to track the entire sales funnel all within a single platform. Additionally, team members execute sophisticated digital advertising campaigns in Programmatic, Native, Video, Mobile, Search Engine Marketing, Email, and Search Engine Optimization.

As a company, our top priority is our team above everything else. We set out to build a great workplace, followed by a great company. We know that if our team is motivated, all the company’s business objectives can be achieved. Our goal of team first since our founding in 2013 has led to being recognized in a few ways we are proud of:

• Inc. Magazine “Best Workplace” 2017, 2018
• Denver Business Journal “Best Workplace" 2018
• Built In Colorado’s Best Workplaces 2018, 2019, 2020

Those who join our team join the ranks of an engaged, lively, industry-leading team.

Job Overview:

The Digital Media Strategist is responsible for the planning and stewardship of all media for existing clients and new business, in addition to research, development, and presentation of strategic media plans. Key responsibilities include data analysis and research to determine appropriate media mixes, target audience recommendations, competitive analysis, geotargeting strategies and budget projections.

Responsibilities:

• Gather and analyze marketing, industry, and consumer insights data to determine the client’s advertising and media needs
• Analyze media channels and make recommendations as to how best allocate the advertising budget. Plans typically include analysis and recommendations on targeting, geography, scheduling, support level and budget
• The strategist must also ensure that media objectives, strategies and executional guidelines are clearly communicated and executed
• Develop multimedia media plans that align with client objectives and KPIs 
• Responsible for client and campaign budgets, including billing discrepancy resolution, stewardship, quality control, delivery and optimizations 
• Present plans to the clients and internal departments, with assistance where necessary of a more senior media team
• Maintain strong relationships with media vendors and stay abreast of market conditions and changes in the media landscape
• Utilization and knowledge of syndicated media, research, and other data resources (including but not limited to Kantar, Pathmatics, MRI/Simmons, Claritas PRIZM, Campaign Manager 360, Google Analytics, etc)
• Preparation of client media performance and reporting documents in conjunction with the operations and client services teams
• Active participant to the overall billing process - responsible for collecting and inputting data

Benefits:

AdCellerant offers full-time employees:

• Paid vacation
• Paid sick days
• Health/dental/vision benefits
• 401k retirement plan
• Paid maternity/paternity leave
• Work from home flexibility
• Fun downtown Denver location with a great work atmosphere

Compensation:

$50k - $65k annual depending on years of experience

Location Requirements:

Ability to report to Denver, CO office on occasion preferred. Work from home available.

#BI-Remote

Other Requirements:

Currently legally authorized to work in the United States on a full-time basis.

Equal Opportunity:

AdCellerant is proud to be an equal opportunity workplace. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates regardless of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, marital status, citizenship, age, Veteran status, status as an individual with a disability, or other applicable legally protected characteristics.

• Bachelor's degree; degree or concentration in advertising, marketing, and communications preferred
• 4-7 years in media planning, buying, strategy and research (digital media knowledge is required)
• Proficient in planning digital media channels, including programmatic and social media (traditional media experience preferred but not required)
• Demonstrated experience in negotiating
• Able to work successfully within a team, handling high volume workload, and meeting tight deadlines 
• Demonstrated critical thinking and problem solving abilities
• Strong analytical abilities & proficiency in math
• Ability to effectively utilize media research and reporting resources. Technical proficiency, particularly with media systems including Kantar, MRI/Simmons, Claritas PRIZM, Campaign Manager 360, etc as well as proficiency in MS Excel and PowerPoint.