Marketing Specialist

| Greater Denver Area
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Our Company

Unbridled is an event management, production, and creative agency delivering intentionally crafted events through our customer-focused approach to creative design, attendee management, program logistics, production, and travel. We believe that in an unbridled atmosphere, talented people are unleashed to imagine and intentionally craft solutions and services that amaze our customers. Our values drive everything we do....and differentiate the Unbridled Brand. We collaborate in each other's destiny, foster a culture of authenticity, and are a business of radical generosity. It's part of why we have a 99% client retention and less than 15% annual employee turnover.  You will thrive at Unbridled because we focus on relationships, keep clients first, and put people before process.

Job Description

Unbridled is looking for a smart, dynamic, creative professional to join our Creative Strategy and Marketing team. This position will be responsible for facilitating the development and implementation of content-rich marketing communications for Unbridled and a variety of B2B and B2C clients. The Marketing Specialist will also play a key role in the further development of the team’s digital, creative and marketing efforts. 

This role will help support Unbridled and its sister companies’ marketing efforts. Key responsibilities include developing the marketing strategy for integrated platforms including digital, print, email campaigns, blog posts, social content, event marketing, and new business initiatives. This role is responsible for the planning, execution, and measurement of all marketing communications. Typical campaigns include one or more of the following components: social media activity and community engagement, digital advertising, email, content marketing activity, paid search, search engine optimization, and event marketing. This position partners with our creative team and the national sales team. The Marketing Specialist will be integral in developing messaging, positioning, and strategic plans with our Director, Integrated Creative. This person will perform self-project management and program effectiveness tracking for a variety of marketing projects and will present to management on the learnings, and results from these marketing initiatives. 

Successful candidates will have the following:

  • The ideal candidate will have a mix of traditional and digital marketing experience with an eagerness to learn and drive new marketing strategies for clients and internal brands
  • 2+ years of experience with integrated marketing
  • Strong project management skills and a deep understanding of relationship marketing
  • Previous experience managing integrated marketing campaigns and using data to accurately measure results and identify opportunities to optimize future campaigns
  • Experience with social/marketing tools such as Sprout Social, HubSpot, or similar
  • Ability to work in a fast-paced dynamic environment, drive key initiatives
  • Creative and self-motivated individual who works collaboratively across departments in a high performance, team environment

What you would be doing at Unbridled:

  • Drive the creation and execution of integrated marketing campaigns aligned with broader sales strategy & messaging 
  • Ensure marketing executions adhere to brand guidelines both internally and externally 
  • Lead marketing activities for internal sales tracking tools, working to align departmental activities and corresponding client activity 
  • Ensure alignment of business and marketing priorities, messaging and related marketing strategy and activity 
  • Coordination and reporting of client and internal marketing budgets 
  • Help drive the creation and development of a marketing automation program. 
  • Help drive continued improvements across email campaigns through better segmentation, sharper targeting, and A/B testing 
  • Content management and strategy with a focus on social engagement 
  • Develop plans to further our CRM strategy, segment leads and improve data quality of the client database 
  • Fearlessly lead web, digital, social, search and CRM-driven campaigns 
  • Embody the Unbridled brand and culture, including: character, change, credibility, and community

Comprehensive Benefit Package

Unbridled provides a comprehensive benefits package to all Unbridled employees, as well as other perks and work-life integration. The package includes:

  • Health & Dental Insurance
  • FSA & HSA Plan Options
  • Vision Insurance
  • Company Paid Life, Short-Term & Long-Term Disability Insurance
  • 401k Plan with Discretionary Company Match
  • Employee Loan Program
  • Paid Time Off
  • Sick Leave
  • Nine (9) Paid Holidays
  • Monthly Parking Pass
  • Community Service Leave
  • Professional Therapy Benefits
  • On Site Gym Access
  • Cell Phone Allowance

We are committed to making Unbridled a place where you will love to work. In addition to our extensive benefits package we also offer things like company retreats, excellent and continual training, a company advocate program for new hires, wellness days, company social events, awards to empower employees to recognize colleagues. Employees earn more PTO as they are with the company longer, because work-life balance is important to us. We also have monthly Friday Forums where employees have a chance to hear from different members of the company regarding important updates and communications. And, did you know we work out of a historic mansion? Unbridled is like your home away from home, or your second family, as many employees like to say.

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Location

1115 Grant Street, Denver, CO 80203

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