BetterCloud is the leading SaaS Management Platform (SMP) that enables IT professionals to discover, manage and secure the growing stack of SaaS applications in the digital workplace. With an expanding ecosystem of SaaS integrations, thousands of forward-thinking organizations like Zoom, Walmart, and Square now rely on BetterCloud to automate processes and policies across their cloud application portfolio.

A pioneer of the SaaSOps movement, BetterCloud has built a community of more than 45K IT professionals who are embracing the new role of SaaSOps within IT organizations. The company launched the first-ever annual SaasOps-focused conference, Altitude, and publishes annually the definitive market research report, State of SaaSOps, on the market and category.

BetterCloud is headquartered in New York City with offices in San Francisco, CA and Atlanta, GA.  The company's total amount raised to date is $187 million. Investors include Warburg Pincus, Accel, Bain Capital Ventures, Flybridge Capital Partners, and Greycroft Partners.

As an early member of the Marketing Operations team at BetterCloud, you will have the unique opportunity to help build out Marketing Campaigns and Programs. We’re looking for a marketing operations techie who loves a good challenge and thrives under pressure. You know the ins and outs of Marketing Automation, CRM platforms and can easily diagnose and fix issues. You have a strong understanding of the sales funnel and enjoy building, executing, and optimizing lead generation and ABM strategies.

About You

• 3+ years of Marketing Operations/Automation experience
• 3+ years of hands-on experience with Marketing Automation Platforms (Marketo preferred)
• Understanding of Marketing Technology tools, integrations, and the flow of data between various systems
• Experience with Salesforce Sales Cloud reporting and Campaign Architecture
• Ability to troubleshoot issues within the marketing technology stack and to thoroughly QA prior to launching campaigns
• Proven track record creating Marketing Automation campaigns and running A/B testing programs across various channels and owned assets
• Basic CSS and HTML understanding as it relates to email design

What You’ll Do 

• Build, QA, and launch marketing programs in Marketo
• Optimize lead scoring models, ‘always on’ campaigns, and email nurturing
• Focus on automation of manual tasks and on ways to fill the gaps in our technology stack
• Improve technology efficiencies to ensure that the right data is piping into the right systems at the right time
• Capture every marketing touchpoint for consistent multi-touch attribution
• Measure all stages of the marketing funnel and identify leaks that need to be addressed by technologies, processes, or people
• Empower Marketing and external team members with various analysis and reporting that not only display overall performance and key findings, but that also provide prescriptive insights for future improvements
• Create documentation and conduct enablement training for new team members and new technologies

What We Offer

• Competitive salary
• Full benefits package
• Stock options
• Career growth with an industry innovator 

BetterCloud is an Equal Opportunity Employer, including disabled and vets.

*Remote - Qualified applicants based on most states of the U.S.A. are eligible for this position. Note that there are a number of states from where this position cannot be held.

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