Revenue River is looking for a Marketing Operations Specialist to help build insanely effective marketing, sales, and CX systems. This role will be focused on the entire buyer's journey from both a system perspective as well as brand engagement. You should be able to demonstrate your experience working in a host of industry software platforms and leading projects of varying scope. You should also have a strong understanding of who we are and what agency life requires.

As a Marketing Operations Specialist, you will plan, build, and manage our clients’ digital revenue systems toward total organizational alignment. The ability to effectively align marketing, sales, and CX systems are required to succeed in this position. Delivering lead intelligence to sales, closing the attribution loop, and creating the ideal buying experience are paramount to providing value to the organization as well as our clients.​

Relevant Competencies You’ll Need for This Position
While you certainly won’t be expected to be a master of all of the skills and tools below, it will be important to your success to have a general understanding and the discipline to learn quickly how to:

• Understand and drive growth related to the full customer journey from the top of the funnel prospecting to expansion and retention
• Create and execute complex nurture or drip campaigns to improve engagement
• Create tracking campaigns that support the measurement of demand gen efforts
• Draft a project plan that clearly communicates the job to be done to all contributors.
• Manage the technical aspects of building key marketing systems (marketing automation, CRM, proposal generation, data aggregation, etc.) used to generate, distribute, and report on leads.
• Implement a marketing and sales system strategy-driven towards streamlining data flow and enabling sales with lead intelligence they can use to have more effective conversations with prospects.
• Analyze each campaign and help determine ideal buyer experience within best practice inbound marketing and sales principles.
• Optimize lead hand-off and opportunity nurturing processes through the sales funnel by injecting automation and data capture mechanisms.
• Establish closed-loop analytics between marketing and sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.

Technical Competencies

• Relevant HubSpot certifications & understanding of basic inbound marketing principles.
• Fundamental understanding of CRM and marketing automation platforms.
• Basic understanding of API integrations.
• Salesforce, Pardot, or Zapier a HUGE plus.
• Persistence. Problem-solving at Revenue River is much different than at many organizations. It's not the same questions over and over again and often involves researching technical nuances of the apps we work with. You love the opportunity to solve new problems every day and won't give up when you don't know the answer right away.

Social Skills Necessary to Work for Revenue River

• Ability to command a conversation and hold project contributors accountable.
• Deal with pressure and deadlines.
• Work and communicate really well with others.
• Work really hard without someone looking over your shoulder.
• Ability to manage tasks and deliverables.
• Add value when presented with unique opportunities.
• Be hungry to learn and achieve.
• Prioritize and balance like crazy.
• Solve for the client and get shit done. Every client is different, many times radically so. You relish being able to meet their specific needs, and also solving their problems that may have gone unsaid.

Qualifications & Work Experience

• 3-5 years of relevant work experience.
• BA/BS degree or equivalent working experience.
• Excellent written and verbal communication skills.
• Adept at juggling many projects at once, working cross-functionally, while never losing sight of the core message and goal behind your work.
• Demonstrate proficiency in project management and marketing software.
• Demonstrate the ability to track campaign performance across multiple channels.
• Ability to set and run an agenda, lead pointed conversations, and keep clients on task

Please do your homework before applying.