Conga
Conga empowers businesses to modernize revenue generation and optimize commercial relationships.
Broomfield, CO
Remote

Manager, Digital Marketing Demand Generation, Commercial at Conga

| Greater Denver Area
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Manager, Digital Marketing Demand Generation, Commercial

The Manager of Digital Marketing Demand Generation, Commercial will be responsible for the development and execution of the Commercial Marketing Demand Generation digital strategy supporting inbound lead and pipeline generation objectives. This will include budget management, campaign tracking, and optimization to drive continuous improvement. This position will be part of the Commercial Demand Generation Marketing team, and coordinate with Corporate Digital Marketing.
 

Responsibilities:

  • Execute paid digital ad strategy, media placements and sponsorships, content syndication, and campaigns across all digital assets

  • Create and manage inbound lead flow from digital campaigns to meet segment pipeline goals for new and existing business

  • Liaise between the Digital team and Demand Generation team on all programs for consistent messaging and strategy across buyer’s journey

  • Provide campaign subject matter expertise and campaign strategy insight to cross functional teams including the greater Marketing org, Sales, Business Development, Partner and Customer

  • Understand complex buying/selling processes involving multiple decision-makers for software and services purchases, leveraging tactics across all stages of the funnel

  • Play a key role in the project management of digital campaigns, ensuring key deliverables are tracked and campaigns are implemented in the planned timeframes, including budget and ROI tracking

  • Forecast, measure and analyze impact of programs on sales cycles; produce regular reports and to demonstrate campaign progress and areas of success

  • Identify gaps based on current KPIs and research and identify new campaigns to fill those gaps

  • Assist in the development of an account based marketing strategy for companies and organizations not otherwise targeted by Conga’s Field Marketing efforts

  • Research and identify new B2B technology focused digital advertising opportunities that drive both brand awareness and qualified leads for new and existing customers

  • Master the Conga value proposition across all product lines and be able to articulate it in both written and verbal communications, including campaign emails, lead nurture emails, webinar overviews and ad copy

 

Experience, Skills, and Competencies:

  • A minimum of 3-5 years of experience in high technology B2B enterprise software

  • A minimum of 2 years of SaaS/on-demand software experience in either marketing or sales

  • In-depth knowledge of Salesforce, Pardot, ZoomInfo, SalesLoft and other marketing communication and automation best-practices

  • Experience with building or modifying web and landing pages within a CMS such as Wordpress or Drupal or a marketing automation system such as Pardot or Marketo highly desired

  • Be a high-performance team player who can work cross functionally

  • Excellent project management and organizational skills

  • Strong ability to influence others and work collaboratively with other departments

  • Strong interpersonal skills and ability to earn trust and respect from sales management

  • Outstanding written, verbal and presentation communication skills

  • Analytical approach to solving business, marketing and sales problems, and ability to identify trends and opportunities

  • Able to think outside the box, suggest new ideas, and implement new campaigns

  • Demonstrated ability to take initiative and achieve extraordinary results

Conga is proud to be an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants regardless of race, color, religion, gender, gender identity, age, national origin, disability, parental or pregnancy status, marriage and civil partnership, sexual orientation, veteran status, or any other characteristic protected by law.  Reasonable accommodations will be made to meet the requirements of the Americans with Disabilities Act and will be provided as requested by candidates taking part in all aspects of the selection process. All your information will be kept confidential according to EEO guidelines.

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Where we are

13699 Via Varra, Broomfield, CO 80020

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
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    • SalesforceCRM
    • PardotEmail
    • PardotLead Gen
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What are Conga Perks + Benefits

Conga Benefits Overview

A global company with benefits and perks that support the unique needs of each Conganeer and their family. At Conga, we offer a competitive mix of benefits and perks that includes the basics (medical, dental and vision coverage) plus, for US-based colleagues, new fertility benefits, identity theft protection, and flexible time off. in addition to the many on-site perks offered in our offices.

Culture
Volunteer in local community
Partners with Nonprofits
We partner with nonprofits such as Once Upon a Child and Community Gardens. We also have a charitable match program where we match 100% of your donation to your charity and our CEO matches 50%.
Friends outside of work
Eat lunch together
Intracompany committees
We take our work seriously but not ourselves! Some of our committees include the Conga Brew Club, Conga Running Club, and Women's Network, to name a few.
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, Sponsored race teams.
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
We offer an option to enroll in our Fidelity 401k plan with the option of making traditional or Roth contributions.
401(K) Matching
Performance Bonus
When we perform well as a company, we spread the love...in the form of a bonus.
Match charitable contributions
Child Care & Parental Leave Benefits
Flexible Work Schedule
We hire smart people and give them challenging problems to solve. We also give them the space to be flexible with their schedule.
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Our employees receive 24 hours per year of paid volunteer time.
Paid Holidays
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Our game room includes Ping Pong, Pool Table, Foosball, Shuffle Board, Video Games.
Happy Hours
Parking
Recreational Clubs
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Cross functional training encouraged
Promote from within

An Insider's view of Conga

What are some social events your company does?

We hosted our first-ever virtual "Congapalooza" event in October '20. It was a 90-minute showcase of the many talented Conganeers we have around the world, featuring artists, dancers, musicians, short-film makers, and much more. The reaction was INSANE ("proud to be a Conganeer," "what a great global team"), so we're already planning our next one!

Bob

CFO

What projects are you most excited about?

There's literally always a new challenge on the horizon and each one has something to get excited about. Anything we build that we know will make customers really happy or projects that quietly and inconspicuously improve the performance of our product are particularly fulfilling.

Dani

Senior Software Engineer

How does the company support your career growth?

I've had the pleasure to grow my career internally here at Conga. Management has been extremely supportive of my career aspirations and provides guidance with regular career check-ins. The combination of our open door policy and the company's interest in my growth has allowed me the opportunity to get the most out of my career.

Robert

Solution Architect

How do you make yourself accessible to the rest of the team?

In addition to regular All Hands meetings, I host monthly round tables for 12-15 colleagues to meet with me to discuss anything on their minds. The full exec team also hosts quarterly Open Mic sessions, where people can ask any one of us a question. We also use Teams, where I have a dedicated channel for quick updates, and, for 1:1 feedback, email.

Noel

CEO & Culture Leader

What unique initiatives do you have that encourage innovation?

In our now virtual world, we continue to encourage innovation through events like Conga's Tech Summit (Aug 2020). It featured 37 sessions and 41 presenters, with a 99% positive attendee rating. Our Customer Experience team also hosted an Ideathon (Sep 2020), where people submitted and then pitched ideas for sustainable and transformative solutions.

Regina

VP, Software Engineering

Conga Careers In Broomfield, Colorado
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