We are searching for a Head of Content Marketing!

First, what is CyberGRX? 

CyberGRX is at the cutting edge of cybersecurity technology by providing enterprises and their third-party vendors with the most cost-effective and scalable approach to cyber risk management. With 63% of data breaches being linked to a third party, CyberGRX arms organizations with the data and advanced analytics to efficiently manage, monitor and mitigate risk in their partner ecosystems. Built on the market's first third-party cyber risk Exchange, CyberGRX combines both third-party vendors and enterprise organizations in one easy-to-navigate platform to streamline the risk assessment process. 

What does a Head of Content Marketing Manager do at CyberGRX?

As the Head of Content Marketing, you will create both top and bottom of the funnel content – from thought leadership and brand pieces to product and technical content. You will create content roadmaps that align to corporate goals and the buyer journeys while actively testing and measuring results to create effective campaign strategies. You will develop content and content marketing strategy in collaboration with subject matter experts (SMEs) internally to write content, and direct the content marketing team, including our Sr. Graphic Designer, to produce content that helps raise market awareness, stimulate engagement and convert leads throughout all stages of the funnel. Additionally, you will lead a team of external content marketers that are committed to developing and publishing content that engages, informs and inspires our audiences.

What a day in the life looks like:

• Collaborate with the marketing and other cross-functional teams to develop content strategy, framework and all formats of content
• Build & execute on a content roadmap that aligns to personas, buyer journey and growth needs
• Create brand and product content that helps attract, engage and convert leads
• Orchestrate content strategies across all platforms with adaptation for different audiences and formats
• Measure the results of marketing activity to inform future marketing campaigns while owning the content marketing budget
• Build content for TOFU activities with experience in website, SEO/SEM, social and blogs
• Strategize and develop engaging content for TOFU through BOFU marketing campaigns
• Design and implement creative marketing strategies to disseminate content 
• Build out content marketing skills, capabilities, and best practices across the team in order to scale and proactively address business needs
• Create and execute employee engagement strategies, including developing employee-related content  (e.g. blogs, interviews, etc.)

What you bring to the table:

• 8+ years experience in content marketing/product marketing role
• Proven ability to be data-driven and highly analytical
• Excellent project management, time management & interpersonal skills
• Proficiency in use and optimization of social media analytics
• Experience leading and growing a marketing team

Why you want to work for CyberGRX:

• We offer a competitive base salary (commensurate with experience) plus incentive compensation. 
• We have an incredible benefits package including:
• 100% Company paid medical/dental/vision for employees & generous company contribution for dependent health benefits 
• 401(k) program, including employer match up to 3% of your base salary
• $100/month stipend to use for wellness and WFH expenses
• Equity – Acting like an owner is one of our Core Values
• Remote Friendly Work Environment 
• Open Time Off policy - Take the time you need when you need it.
• We are doing new and exciting things and have big plans for growth!

Annual Base Salary Range: $120,000 - $150,000

Annual Bonus Potential: 10% of base salary

We encourage you to apply if this role excites you - even if you think you may not have the exact skillset. We believe in cultivating an environment where there is a diversity of perspectives, in hopes that we can all thrive in an inclusive environment.  

CyberGRX does not discriminate in employment matters on the basis of race, color, religion, gender, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, disability, or any other protected class. We support workplace diversity.

*CyberGRX requires employees working in the office and attending in-person company events to be fully vaccinated against COVID-19.