Goldfire Marketing Manager at IHS Markit Digital

| Greater Boulder Area
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Department Overview

IHS Markit is a dynamic team consisting of more than 5,000 analysts, data scientists, industry experts, and software developers serving 80% of the Fortune Global 500, and over 50,000 clients in over 140 countries. In IHS Markit’s Product Design division, we understand deeply that new product development typically overruns deadlines by 120%, while 70% of companies admit to investing in duplicative research. It is our mission to rescue your technical professionals from the rising tide of raw data and opinions. Goldfire by IHS Markit is a scalable cognitive search engine that provides single-point access to information across the enterprise and empowers the technical professional to make the right decision at the right time. Leveraging state-of-the-art AI-powered Natural Language Processing, Goldfire automatically reads, organizes, and summarizes technical knowledge to solve problems, inform decisions, and deliver value to your organization.

 

Position Summary

Are you a master of content creation? Do you want to shape and own the marketing strategy for an entire business? Can you blaze your own trail when there’s no path defined? Do you know what it takes to reach the right audience at the right time with the right message? Are you a digital marketing whiz? If you answered yes to these questions, then we need to talk!

 

IHS Markit is seeking a creative, driven, hands-on marketing leader in a Marketing Manager role who will report to the Head of Product for our Goldfire solution and be a key member of the Goldfire leadership team. The person will be responsible for managing all marketing functions by developing and executing a well-defined marketing and communications plan that facilitates rapid business growth, increased visibility, and the strategic vision of the company.

 

This role requires a high degree of integrity, motivation, discipline, energy, persistence, and attention to detail. The ideal candidate must be a self-starter who thrives on tackling new challenges with a pragmatic approach. The successful candidate must be willing to actively engage in day-to-day operations while maintaining a strategic and hands-on understanding of complex product offerings and company direction, developing and executing on a multi-faceted marketing plan that results in growth for the company. 

 

Marketing functions will include:  marketing strategy, product marketing, analyst relations, demand generation, brand management, content marketing/thought leadership, social media marketing, event and trade show marketing, digital marketing, community management, and public relations.

 

Duties & Accountabilities

  • Responsible for creating, implementing and measuring the success of a comprehensive marketing strategy & program
  • Develop specific marketing campaigns to drive visibility, new revenue growth opportunities and expansion within existing customers
  • Supervise all marketing operations of the Goldfire product line
  • Collaborate with the Goldfire Leadership Team to establish and execute marketing strategy and vision
  • Maintain annual marketing budget and calendar
  • Provide leadership and key stakeholders with analysis for purposes of budget planning, pipeline impact and goal setting.
  • Build relationships and proactively engage with cross-functional teams including product management, global sales teams, consulting and support teams etc.
  • Manage & enhance our brand to drive industry-wide recognition
  • Revamp all digital marketing elements to help customers proceed along the buyer’s journey and facilitate lead generation
  • Drive content creation for product line

 

Education & Experience

  • BS/BA in Marketing
  • 5+ years of progressive marketing experience across multiple marketing disciplines
  • Experience in the technology industry preferred
  • Excellent organizational, written and verbal communication and interpersonal skills
  • Outstanding organizational, written, verbal & presentation skills and the ability to articulate complex concepts to cross functional audiences
  • Proven track record of taking ownership and successfully delivering results in a fast-paced, dynamic environment
  • Thinks & acts strategically but is also a master of tactical execution
  • Excellent project management and prioritization skills
  • Strong creative, strategic, and analytical skills
  • Proficient with modern marketing & creative tools

 

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IHS Markit is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with disabilities. If you are interested in applying for employment with IHS Markit and need special assistance or accommodation to use our website to apply to a position, please contact [email protected] or call +1 212 849 0399. Determination on requests for reasonable accommodation will be considered on a case-by-case basis.

This contact information (email and phone) is intended for application assistance and accommodation requests only. 

 

We are unable to accept resumes or provide information about application status through the phone number or email address above. Resumes are only accepted through the online application process and only qualified candidates will receive consideration and follow-up.

 

IHS Markit is proud to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by law. We maintain a drug-free workplace and perform pre-employment drug testing. As a federal contractor in the United States, IHS Markit is required to participate in the E-Verify Program to confirm eligibility to work in the United States. For information regarding legal rights and protections in the United States, please click on the following links:

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Technology we use

  • Engineering
  • Product
    • .NETLanguages
    • C#Languages
    • C++Languages
    • JavascriptLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • ASP.NETFrameworks
    • Node.jsFrameworks
    • CassandraDatabases
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • Microsoft ProjectManagement

Location

We may consider Upslope Brewing and OZO Coffee our external conference rooms. If food trucks are your jam we have plenty right outside our doors!

An Insider's view of IHS Markit Digital

What’s the vibe like in the office?

Uniqueness and creativity can be seen in all areas here! We have a digital community bulletin board where you can buy, sell, or post just about anything (seriously, anything!), a company sponsored picnic that includes spirited cornhole competitions, and regular group outings like running or cycling, before, during, or after work.

Marj

Executive Director, Sales

How do you collaborate with other teams in the company?

My teammates and I come from a diverse set of backgrounds and combine our unique perspectives to provide innovative solutions to problems. As a result, our products push new boundaries and delight our clients.

Jason

Product Management Director

What are some things you learned at the company?

I’ve learned to appreciate and be intentional. My teammates are always ready to help each other find a better workflow, learn new tools, and support each other emotionally. This culture of support and collaboration inspires me to contribute by creating amazing work for our clients and being creative in connecting with colleagues intentionally.

Juwon

UI Designer

How would you describe the company’s work-life balance?

Our culture promotes hard work while also living a fulfilling life outside of the office. We all love spending time working together on challenging projects, and when the time comes to get away, the support is felt throughout the company. Whether it's an extended vacation or volunteer opportunity to give back to our community!

Corwin

Associate Creative Director, UI Design

What are IHS Markit Digital Perks + Benefits

Culture
Volunteer in local community
We each get 3 days a year to volunteer and will help match you with existing opportinities.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
We have ample opportunities to join committees! We've got guilds, a Pride committee, a crafting club, a book club, a green team, a parenting community and several more.
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Restricted share unites (RSU's) may be grated recognizing performance.
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Life happens and we trust our colleagues to get the work they committed to done.
Remote Work Program
COVID-19 has provided us the opportunity to quickly acclimate to working remotely and we are establishing new guidelines as we continue to learn.
Family Medical Leave
Employees who have been with the company for 3 months are eligible for 26 weeks of family medical leave.
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Acme Co. hosts lunch and learn meetings on occasion.
Cross functional training encouraged
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, 1-to-many program, Cross-department program, Career mentoring, Leadership mentoring.
Time allotted for learning
We all want the opportunity to learn and grow. You and your manager can talk about what makes sense for you and your team.
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

To name a few...pet insurance, ECO pass, loaner bikes and secure bike storage, showers + locker room onsite, food trucks every day and regular visits from Sweet Cow Ice Cream.

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