Email Marketing Manager

| Greater Boulder Area
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Pocket Outdoor Media is looking for an innovative, energetic, and extremely organized Email Marketing Manager to handle a wide variety of email/newsletter duties. This position is responsible for the overall management of Pocket Outdoor Media’s email campaigns, including maintaining the email database, growing/managing engagement strategies, and finding ways to improve our reach and effectiveness. This is a full-time Boulder-based position working our of our Boulder, CO, office.

Responsibilities

  • Day-to-day management of POM’s marketing, sales, circulation/house, and editorial emails, including creating and socializing best practices.
  • Work with stakeholders on planning and development of new email launches, including list growth, segmentation, A/B testing, quality control, and analysis.
  • Maintain email database and lists based on specific segmentation criteria, including managing integrations and APIs.
  • Manage and optimize email-welcome workflows and all automated series.
  • Generate new email leads through partnerships, paid advertising, and other creative avenues.
  • Maintain reporting of all email activities; analyze, metabolize, and socialize analytics.

Qualifications

  • Basic HTML knowledge is required.
  • Must have a strong understanding of email marketing and segmentation, deployment, and analysis.
  • Must possess strong project-management and organizational skills.
  • An ability to thrive in an atmosphere of change, innovation, and ambiguity.
  • Must be able to multitask and work well under pressure with sometimes limited supervision.
  • A background in lead generation.

Education and Experience

  • 5+ years experience in email marketing.
  • Bachelor’s degree.
Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • DjangoFrameworks

Location

Boulder, CO

What are Pocket Outdoor Media Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Team owned deliverables
Pair programming
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Flexible Work Schedule
Perks & Discounts
Casual Dress
Professional Development Benefits
Cross functional training encouraged
More Jobs at Pocket Outdoor Media18 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR
Legal
Marketing
Operations
Product
Content
Content
new
Boulder
Operations
new
Boulder
Content
new
Boulder
Data + Analytics
new
Boulder
Developer
new
Boulder
Marketing
new
Boulder
HR
new
Boulder
Finance
new
Boulder
Operations
new
Boulder
Design + UX
new
Boulder
Finance
new
Boulder
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView Pocket Outdoor Media's full profileSee more Pocket Outdoor Media jobs