DIRECTOR OF MARKETING AND COMMUNICATIONS
Reporting to the CEO and a member of the leadership team, this role will have ownership of FluentStream’s Marketing function, which supports a variety of different business objectives including the acquisition, engagement and satisfaction of our clients and employees.
Reporting to the CEO and as a member of the leadership team, this role will have ownership of FluentStream’s Marketing function, which supports a variety of different business objectives including the acquisition, engagement and satisfaction of our clients and employees.
Key Responsibilities:
Design and execute marketing strategies to support our objectives and long-term growth with a focus on:
Channel Partner and Strategic Partner, engagement and satisfaction of
Existing client retention, engagement, satisfaction and expansion
Service delivery execution for new clients acquired organically and inorganically
Revenue growth from indirect and direct sales
Implement repeatable communications process that can scale efficiently
Oversee the creation and maintenance of internal and external content including the website, blogs, newsletters, sales collateral, videos, product marketing materials, etc.
Deliver new methods and ideas to improve customer experience and retention
Develop thoughtful communications programming to drive engagement and product adoption at key moments throughout the customer and user lifecycle
Develop and execute our branding strategy; identify creative opportunities to efficiently improve our branding and brand awareness
Create and deliver effective presentations for internal and external stakeholders, including executives, partners, clients and the board of directors
Define, develop, and execute customer-focused demand generation programs aimed at growing lifetime value of our customers and driving sustainable traffic
Design and execute impactful omnichannel marketing campaigns
Coordinate and ensure the success of company events
Qualifications:
8+ years experience as a leader or key contributor in B2B marketing
Demonstrated ability to lead and manage teams to achieve strategic company objectives
Creative, organized and a self-motivator that is passionate about what they do
Excellent verbal and written communication skills
SaaS experience, preferably in unified communications (UCasS)
B2B experience, preferably marketing to small or medium sized businesses
Experience with common marketing tools such as Salesforce.com and HubSpot
Experience managing strategic cross-functional projects and change processes
COMPENSATION RANGE:
$125,000 to $185,000 per year plus equity
Location: This role can be located anywhere in the United States. We are a fully-remote organization, with employees distributed throughout the country.
COMPANY BENEFITS:
- Company equity program
- Monthly stipend to facilitate a comfortable remote work environment
- Medical, dental, life and vision insurance
- Unlimited paid time off
- Paid family leave
- 401k plan
- Reimbursement for education and professional development
- Employee assistance program
- Pet insurance
FluentStream is a software-as-a-service (SaaS) company that simplifies and automates how businesses communicate with customers. Thousands of businesses across the country have replaced their legacy phone system with FluentStream’s modern, cloud-based communications platform. Our apps enable support, sales and other professionals to deliver an exceptional customer experience from any device or location. Our 80+ remote employees share a passion for teamwork, fast-paced challenges, flexibility and inclusion. We are proud to be consecutively recognized by Inc. 5000 as one of the fastest-growing private companies, and by BuiltIn as one of best companies to work for in the U.S.