Director, Growth Marketing

| Greater Denver Area
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

We’re expanding our award-winning marketing team and are looking for a sharp, passionate and seasoned leader to join us. The Growth team at Havenly is responsible for driving new client acquisition and client re-engagement through digital channels.  As Director of Growth, you will report to the Head of Growth and oversee the strategy, development and operation of the company’s growth, organic traffic, paid acquisition and CRM teams.

The Director of Growth will help us maintain our rapid annual growth rate by driving both the strategy and execution of our top-of-funnel lead generation and customer lifecycle marketing. You will focus on: optimizing and expanding our channel mix, growing our content and organic traffic strategy, improving conversion and leveling up our forecasting, tracking & reporting. 

Must be located or plan to relocate to Denver, CO. 

As our Director of Growth, you will:
  • Plan, execute and monitor a wide range of results-driven marketing initiatives, with a focus on driving awareness, building large audiences, and pushing conversion
  • Define metrics and analyze campaign success, track and forecast user growth, conversion, and engagement
  • Continue to grow our presence in organic and other low cost and highly converting channels, by building out our strategy to upgrade our SEO infrastructure
  • Help define our target customer and build deep insights into who they are, how to reach them, and how to speak to them. Spearhead product positioning and messaging.
  • Work with Head of Digital Marketing to partner with our product team to optimize our user experience, from the top of the enrollment funnel to utilization of features that will massively grow our organic presence, build engagement, and drive conversion
  • Champion our brand voice across all internal and external creative efforts
When you join us you'll bring:
  • Bachelor's degree/ MBA preferred
  • 5+ years of success in product or growth roles at fast growing direct to consumer companies, bringing a love and passion for scaled consumer businesses to the team
  • Obsession with keeping pace with the latest trends in growing and scaling consumer business
  • The ability to work at both strategic and tactical levels and thrive in an environment with continual iteration 
  • A strong problem-solving track record - you’re able to think critically through unique problems with no set playbook and quickly implement a path to a solution, and you can toggle effortlessly between big picture strategy and in-the-weeds tactical problem-solving
  • You possess exceptional analytical skills.  You’re able to structure and process qualitative and quantitative data.  You understand the nuances and complexities of data but act as a simplifier, realizing that data and insights are only powerful if they drive action.
  • Entrepreneurial/self-starter: you can build something out of nothing and possess the ability to try different things with minimal oversight
  • Outstanding communication skills. Regardless of the medium, you’ve got a way with words
  • Ability to facilitate group work in a way that encourages diverse viewpoints, seamless collaboration, and a healthy amount of risk-taking
  • You’re an incredible people leader, having experience managing in-house orgs
  • You have a track record of recruiting, nurturing, and retaining high-performers.
Who you are:
  • A life long learner -  You are curious and passionate about the content business, tech trends, and how to work better with people
  • You’ve got gumption - You always take initiative,  know how to be resourceful, and rally those around you
  • Playful - You have fun with what you do, don’t take yourself too seriously, are humble, and curious
  • A team player - You are hands on and enjoy getting down and dirty in the trenches
  • A strong problem-solving track record - you’re able to think critically through unique problems with no set playbook and quickly implement a path to a solution, and you can toggle effortlessly between big picture strategy and in-the-weeds tactical problem-solving
  • A holistic business thinker, and can plan our acquisition strategy for new business lines & launches.
  • Analytical - You’re able to structure and process qualitative and quantitative data. You understand the nuances and complexities of data but act as a simplifier, realizing that data and insights are only powerful if they drive action.
  • An Entrepreneurial/self-starter: you can build something out of nothing and possess the ability to try different things with minimal oversight
  • Above all else you are bright, kind and goal-oriented.

If this sounds like a great match and a challenge you'd be excited to run with, we'd love to hear from you. Apply by submitting your application online. 


Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
    • JavascriptLanguages
    • PHPLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • MySQLDatabases

Location

3501 Wazee St, Denver, CO 80216

What are Havenly Perks + Benefits

Culture
Volunteer in local community
Everyone at Havenly receives 3 volunteer days to use per year.
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Highly diverse management team
Havenly is female-founded and lead.
Hiring Practices that Promote Diversity
At Havenly we put a focus on not only ensuring we're filling our pipeline with diverse candidates but also through our hiring process try to reduce and recognize bias at every step.
Health Insurance & Wellness Benefits
Disability Insurance
Disability insurance covers 60% of annual salary up to $1200/week.
Dental Benefits
Our dental plan covers $2000 of expenses.
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide 4 weeks of paid parental leave for all new parents and offer an additional 8 weeks of paid leave for birthing mothers.
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Acme Co. employees receive between 15 and 20 days per year of paid time off based on years of service. In addition, everyone on the team receives 3 floating holidays and 3 volunteer days.
Paid Volunteer Time
Sabbatical
Eligible employees get 6 weeks of paid sabbatical after their first 5 years of working at the company.
Paid Holidays
Perks & Discounts
Casual Dress
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Havenly hosts "Wine Wednesday" every other Wednesday. The team gathers for their choice of beverages, and a selection of cheese and crackers. Some Wednesdays we'll even host a
Parking
Pet Friendly
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
More Jobs at Havenly20 open jobs
All Jobs
Finance
Data + Analytics
Design + UX
Dev + Engineer
HR + Recruiting
Marketing
Operations
Product
Project Mgmt
Content
Product
new
Denver
Marketing
new
Denver
Data + Analytics
new
Denver
Project Mgmt
new
Denver
Data + Analytics
new
Remote
Operations
new
Denver
Developer
new
Denver
Operations
new
Denver
Design + UX
new
Remote
Design + UX
new
Remote
Operations
new
Denver
Finance
new
Denver
HR + Recruiting
new
Denver
Product
new
Denver
Marketing
new
Denver
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView Havenly's full profileSee more Havenly jobs